This document introduces the team and services of Lynx Digital, a digital marketing agency. The 4-person team includes the co-founders Mitul Suchde and Nirav Shah, as well as Amit Kashyap as Chief Strategist and Prashant as Digital Marketing Executive. The agency offers various digital marketing services including strategic planning, creative services, development services and caters to industries such as food, fitness, education and BFSI. It then highlights a case study for Welingkars where the agency generated 350+ enrollments and 6500+ inquiries through search ads, LinkedIn, Facebook and remarketing. Profiles of each team member are also provided.

1. MITUL SUCHDE – MBA (USA)
CREATIVE HEAD
PRASHANT KUMAR
CONTENT MANAGER
AMIT KASHYAP (IIM – B)
CHIEF STRATEGIST
Digital | SWOT ANALYSIS | Brand Strategies'
Analysis | Marketing Campaigns | Lead Generation | ROI Driven | Franchise-VC/Private Equity Liaison
Email : info@lynxxdigital.com
Address: 2nd Floor, Lakshadweep Gulmohar Lane no 5, near Juhu millenium club, JVPD scheme, Juhu, Mumbai-49
Office 2 : 111, Kartik Complex, Near Fun Republic, Andheri West, Mumbai - 53
NIRAV SHAH
BUSINESS DEVELOPMENT

2. to enable the world's
best brands
to thrive and win in this
connected world!
LEVERAGING DIGITAL
EXPERIENCES

3. WHY WE ARE IN THE
DIGITAL SPACE
When most agencies
are in a rat race to
churn out only ads…
We intend to be a
marketing arm of the
Brand and correct the
Marketing Mix
To stop the Herd
Mentality that paid
marketing and pay
per click only will
work for Brand
Amplification
To make you detest
the idea that Leads
can be generated only
through Social Media
Marketing
To get our Clients'
Return on Capital
Investment rather
than Return on
Creative
Advertisement costs

4. SERVICES
Strategic Services
Mobile SEO User Experience
Design
Communications Social Media Content Plan
Brand Strategy
Viral Marketing
Research /
Brand SWOT
analysis
PPCSEO
Influencer
Marketing
Online Reputation
Management

5. SERVICES
Creative Services
Infographic Video Photography Copywriting Brand Identity
PodcastsUser InterfaceDigital Design
Print Design -
Brochures,
Banners etc
Radio Jingles

6. SERVICES
Development Services
Website
Development
E-Commerce
Digital Asset
Management
CMS
Platform
Integration
Accelerated
Mobile Pages
Mobile Web AppAndroid/iOS Apps
Platform
Development

7. INDUSTRY WE CATER
Food Fitness Education BFSI Pharma

8. Promote new distance Learning course’s, such as
• PGDM HB program’s
• Diploma Program’s
• Distance MBA
Generating quality leads for the courses
Improve Enrolment Ratio
Identify Right TG
CASE STUDY WELINGKARS
GOALS

9. Generate
Leads for
E-learning
CASE STUDY WELINGKARS
CHALLENGES
Improving
Search
Impression
Share
Identify
Tier
2 Cities

10. Revamped the entire campaign structure
Created new exciting communications, to generate
better engagement
Suggested Chat integration, to improve conversion rate
Implemented effective strategies like GSP (Gmail
Sponsored Program), Custom Affinity and Dynamic
Remarketing.
CASE STUDY WELINGKARS
STRATEGY FORMULATION &
IMPLEMENTATION:

11. CASE STUDY WELINGKARS
IDENTIFY RIGHT MEDIA
CHANNELS
Search
Ads
LinkedIn
Display
Ads
Remarketing
Facebook
Lead Ads
MEDIA
CHANNELS

12. CASE STUDY WELINGKARS
RESULTS
Generated
350+
enrolments
6500 +
inquiries at
INR 220 per
lead
Improved the
search
impression
share to
above 85%
Achieved visit
to conversion
rate of12%
For distance
learning
Achieved
quality score
of >7 for all
keywords

13. Amit Kashyap
(IIM-B, Harvard SaS Certified)
(Chief Strategist)
With 12+ years of total experience in
leading global digital strategies and
implementation of complex,
enterprise- level digital projects, he
has catered Digital Strategic Services
to brands like Air India, SOTC, Yes
Bank, IndusInd Bank, Euro Kids, Club
Mahindra, Times Property and many
more. Amit is awarded with Best
Digital Marketing Professional in 2014
by CMO Council, Asia
Nirav Shah
(Co founder – Business development)
Nirav is a seasoned business
developer and branding expert with
more than four years of experience in
the 360 degree marketing vertical. His
skills include smooth communication,
a solid understanding of data, and
branding expertise. His tasks at Lynxx
Digital include finding new business,
project management, and brand
consultancy.
Prashant
(Digital Marketing Executive)
Prashant started off as content writer
serving clients from various fields like
IT, Fashion, Travel, Technology,
Humanities etc. His skills include copy
editing, campaign strategy, digital
strategies, 360 marketing and a/v
communications. His hobbies are
travelling to remote places, listening
to classical music and cinema.
Mitul Suchde
(Co founder Head Creative)
Originality inspires him. Creative by
nature, He is well verse in a wide
range of Digital marketing tools and
functionalities.
He is an industry veteran who has
been instrumental in modern
marketing, on the strategic and
tactical level. When things get in his
way it generally inspires him to be
creative and overcome! Always up for
trying new things professionally and
personally. Life is so beautiful, and he
loves to laugh as much as possible. In
his spare time, loves travelling,
reading and of course swimming! ,
specialised in Retail / fashion vertical
since good 15 years +
OUR TEAM

14. THANK YOU !
Office 1 : Unit 2, Lakshadweep, Gulmohar
Lane #5, Near Juhu Millennium Club,
JVPD Scheme, Juhu, Mumbai – 49
Office 2: 111, Kartik Complex,
Near Fun Republic, Andheri (W)
98214 28168
info@lynxxdigital.com
www.lynxxdigital.com