Mikkos-Resume-v4

Mikkhail O. Guioguio
420 Dahila St. Dona Leoncia Subd. Talon V, Las Piñas City, Philippines
https://ph.linkedin.com/in/mikkhail-guioguio-84804776
geronimomartinez.gm@gmail.com CP#: 09176309298
Fields
Professional experience in the following:
 Public Relations Writing
 Real Estate Marketing
 Public Relations Networking
 Marketing Activities and Content Generation
 Copywriting, Proofreading and Editing
 Formal Business Writing
 News Writing
Key Qualifications Summary
Mr. Guioguio has extensive experience in the field of communications, marketing and
public relations for the past three years.
As the PR Assistant in PHINMA Properties, he is in charge of the company’s corporate
communication materials, written marketing collaterals, press and media releases, Corporate
Social Responsibility projects, and website management. He writes press releases and
articles that promote the company's projects and image, and also meets and coordinates with
journalists, editors and corporate partners as needed. He writes and proofreads the content
of the company's marketing materials, including but not limited to advertisements, magazine
features, brochures, flyers, emailers, features articles and website content. He creates
corporate communications materials, including official statements, event scripts, speeches
for executives, annual reports, formal correspondences and the like.
As the Business Development Assistant in Woodfields Consultants, he wrote news and
content for the company website. He also assisted in refurbishing the official company
profile and related materials, formatting consultants’ CV’s, and searching for consultancy
opportunities advertised across various media. He also acted as the company representative
in Bid Openings and Pre-bid conferences hosted by government agencies (namely DPWH,
DENR, PPP Center of the Philippines and NIA) and international lending institutions
(namely the Asian Development Bank and USAID). He has been sent on field missions for
data gathering duties including to Iloilo and Tacloban. He also assisted in coordinating with
international and foreign partners from the United States, India, Bangladesh, China and
Germany, among others.
As the Managing Editor of his high school publication, he managed team coordination and
oversaw writing, proofreading and editing duties for each issue. In the University of the
Philippines Manila, he was frequently tasked with video editing and sound directing duties
in various projects, presentations and events, as well as fulfilling writing duties in his various
school organizations.

Employment:
From September 2014 to Present
Public Relations Assistant
PHINMA Property Holdings Corporation (PHINMA Properties)
Job Description: Writes and edits corporate communications content, marketing
collaterals, press and media releases, coordinates and organizes CSR activities and
manage website content management. Meets with partner organizations, executives, and
government officials as needed.
Key Tasks:
 Speechwriting
 Press Release Articles
 Newspaper Feature Articles
 Interviews
 Collaboration with national broadsheets for article publishing
 Content Writing for Advertisements, Advertorials, and other promotional
marketing materials
 Formal Correspondence Letters (with international recipients)
 Coordination with various organizations for Corporate Social Responsibility
projects
 Website content creation, revision and management (Word Press-based website
structure with basic html coding)
________________
From August 2013 to September 2014
Business Development Assistant
Woodfields Consultants Inc.
Job Description: Assists the Business Development Office in acquiring prospective
projects, initiating marketing activities and other tasks as assigned.
Key Tasks:
 Assists in searching for possible consultancy project opportunities.
 Periodically writes news, features and other content for the company website as
well as marketing tools used by the company.

 Assists superiors during meetings and functions.
 Attends public bidding processes as a representative of the company.
 Attends corporate and client events such as conferences, forums and social
gatherings as duly designated representative of the company.
 Coordinates with foreign and international partners and stakeholders in proposal
preparation. Serves as primary liaison for international partners.
 Participates in fieldwork for data gathering and proposal preparation purposes.
 Assists in project proposal creation, CV formatting and research as required.
Professional Accomplishments:
 Successful publication of several article features, advertisement content and press
releases to the top Philippine national broadsheets –Philippine Star, Philippine
Daily Inquirer and Manila Bulletin
 Prepared a speech presented by the company CEO in the United Nations
Development Program - Business Call to Action Forum in New York 2014
 Created content for a 9-page magazine feature in international publication
Balikbayan Magazine Feb 2016
 Organized Tree Planting activities with over fifty volunteers 2015-2016
 Conducted a site visit with an accompanying report about the structural damages
and needs of areas affected by Supertyphoon Haiyan 2014

Education:
Tertiary:
University of the Philippines Manila (2008-2012)
Graduated October 31 2012
BA Organizational Communication
Coursework:
 Formal writing
 Communication theory
 Interpersonal communication
 Intercultural communication
 Public relations
 Audio visual communication
Academic awards:
 College Scholar for Second Semester of A.Y. 2010-2011 (Merit Awardee)
 College Scholar for Second Semester of A.Y. 2011-2012 (Merit Awardee)
GWA: 1.99
Secondary:
Elizabeth Seton School – Main (2004-2008)
BFRV, Las Piñas, Philippines
Primary:
Elizabeth Seton School – Main (1996-2004)
BFRV, Las Piñas, Philippines
Previous Experience:
 Summer Intern at LeadVantage PH, Inc. (Summer 2011)
Job Description: Technical Writer, Creative Writer, Research Assistant, Website
Content Contributor
 Student Assistant, Department of Behavioral Sciences, University of the
Philippines Manila, 1st
semester A.Y. 2012-2013

Skills:
 Journalism
o Managing Editor and Copywriter of Seton Notes, high school publication,
A.Y. 2007-2008
o Liyab journalism workshop seminar Copywriting contest, 2nd
place
November 2007, Philippine Normal University, Manila
 Formal and Business Writing
o Able to write:
 Memos
 Press Releases
 Sales Letters
 News Articles
 Features Articles
 Website Content
 Computer Literacy
o Extensive knowledge in using Microsoft Word and Microsoft Powerpoint
o Well-versed in internet research
o Knowledgeable in media awareness/marketing campaigns
o Basic knowledge in Microsoft Excel
 Language Proficiency
o English
 Extremely fluent in conversing and writing in English
o Filipino
 Fluent in conversing in Filipino
o Spanish
 Basic elementary and conversational Spanish
 Technical and Logistics support
o Served as member of organizing committee/Technical Working Group of
several college events, including several seminars
o Student volunteer at CCP Pasinaya Festival, February 26, 2012

 Audio-visual editing
o Able to do simple video and sound editing for presentations and projects:
 Basic Knowledge in Adobe Photoshop CS 5
 Advanced Knowledge in Corel Video Studio Pro X4
 Basic Knowledge in Wavepad Sound Editor
Trainings &Seminars:
 Shifting Paradigms, New Mindsets: Strategic Approaches to Managing the
Communication Function in Organizations, September 26, 2009, UP Manila, CAS
LT
 Project Professional: A Seminar on Securing your Summer Internship February 5,
2010, UP Manila, CAS LT
 Click: A Seminar on Business Management through Contemporary Marketing
September 7, 2010, UP Manila, NTTC Hall
 2010 National Public Relations Students Congress, September 11, 2010
Education Auditorium, University of Santo Tomas
 From Challenges to Opportunities: Lessons from Philippine Crisis Management
Practices, September 27, 2010 UP Manila CAS LT
 2011 National Public Relations Students Congress, September 3, 2011, Henry Lee
Erwin Theater, Ateneo de Manila University
 Training on RA 9184 and its IRR for the Private Sector, November 7-8, 2013,
Department Of Budget And Management (New Building), Multi-Purpose Hall
(4th Floor),General Solano St., San Miguel, Malacañang, Manila
 Crisis Management and Communications Planning Forum, March 19, 2015,
Microtel UP Technohub, Quezon City
Organizations:
 Junior Marketing Association- University of the Philippines, Manila
Marketing and Publicity Committee Member (2010-2012)
 Organizational Communication Society
External Communication Committee Member (2008 – 2012)
 Public Relations Students Society of the Philippines – UP Manila Chapter
Research Committee member (2010-2012)

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