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Managing By The Model
• What’s In It For Me?
• Basis of a Winning Formula
• Managing The Process
• Net New Budget Forecasting
• Questions
Our Agenda
What’s In It For Me
How is this important to me?
• Helps ROS’s Support the Sale from start to finish
• Help RSM with sales related tasks and conversations
• Understand how to remove road blocks
• Learning to forecast net budgets
• Empathy when supporting your team members
• Skill that you can apply anywhere
• More well rounded professional
• Earned respect from IMC’s at all levels
The Winning Formula
Basis for the model activity
1. 20 door pulls minimum (Daily activity)
2. 20 telemarketing calls (Daily activity)
Results from activity = 4 to 6 interested prospects (Daily)
3. 20 interested prospects a week to be followed up on
4. Follow up should render 10 prescheduled appts per week
The Winning Formula
Prescheduled appointments are key in this process
1. IMC has plenty of time for prep work a week out
2. Allows the pipeline to stay full and doesn’t deplete by EOM
3. Stop playing catch up in the current week
10 prescheduled appts per week equals 40 appts a month
With only a 10% close ratio each IMC sells 4 deals
4 sales at $1200 (current ARPU) per sale equals $4800
Managing The Process
Managing the process creates coaching opportunities
Group Discussion:
1. Lots of call activity and no appointments?
2. Lots of run appointments and no sales?
3. Lots of sales and equal amount of churn?
Managing The Process – CSC’s
Why Are ROS’s Important In This Process?
1. Help your RSM by tracking through reporting
2. Find trends for RSM one on one’s
3. Speak intelligently about pipelines, forecasts, etc
4. Strategize with IMC’s on pre-sales activity
5. Help put together hit lists of big accounts
Managing The Process – KPI’s
Group Discussion:
How do you calculate MTD Net New Budgets?
Net New Budget Forecasting
Factors Drive Up Net New
1. MTD New Incremental Sales
2. Pending Payments from prior
months getting paid
3. Pending Renewals from prior
months
Factors Drive Down Net New
1. Churn Accounts
2. Down Pending Payment
3. Down Pending Renewal
Orlando Wednesday Check In
1. Alert Report
2. Revenue In Jeopardy Report
3. Check Alert Report
4. Status and Metrics Report
Combined these reports help calculate the following:
1. How much revenue is going down weekend
2. Increasing Utilization
3. Decrease in paused, payment failures, etc
4. Proactive renewals and on time check payments
Net New Budget Forecasting – Reports
Net New Budget Forecasting – Wrap up
Questions?

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Managing By The Model

  • 2. • What’s In It For Me? • Basis of a Winning Formula • Managing The Process • Net New Budget Forecasting • Questions Our Agenda
  • 3. What’s In It For Me How is this important to me? • Helps ROS’s Support the Sale from start to finish • Help RSM with sales related tasks and conversations • Understand how to remove road blocks • Learning to forecast net budgets • Empathy when supporting your team members • Skill that you can apply anywhere • More well rounded professional • Earned respect from IMC’s at all levels
  • 4. The Winning Formula Basis for the model activity 1. 20 door pulls minimum (Daily activity) 2. 20 telemarketing calls (Daily activity) Results from activity = 4 to 6 interested prospects (Daily) 3. 20 interested prospects a week to be followed up on 4. Follow up should render 10 prescheduled appts per week
  • 5. The Winning Formula Prescheduled appointments are key in this process 1. IMC has plenty of time for prep work a week out 2. Allows the pipeline to stay full and doesn’t deplete by EOM 3. Stop playing catch up in the current week 10 prescheduled appts per week equals 40 appts a month With only a 10% close ratio each IMC sells 4 deals 4 sales at $1200 (current ARPU) per sale equals $4800
  • 6. Managing The Process Managing the process creates coaching opportunities Group Discussion: 1. Lots of call activity and no appointments? 2. Lots of run appointments and no sales? 3. Lots of sales and equal amount of churn?
  • 7. Managing The Process – CSC’s Why Are ROS’s Important In This Process? 1. Help your RSM by tracking through reporting 2. Find trends for RSM one on one’s 3. Speak intelligently about pipelines, forecasts, etc 4. Strategize with IMC’s on pre-sales activity 5. Help put together hit lists of big accounts
  • 8. Managing The Process – KPI’s
  • 9. Group Discussion: How do you calculate MTD Net New Budgets? Net New Budget Forecasting Factors Drive Up Net New 1. MTD New Incremental Sales 2. Pending Payments from prior months getting paid 3. Pending Renewals from prior months Factors Drive Down Net New 1. Churn Accounts 2. Down Pending Payment 3. Down Pending Renewal
  • 10. Orlando Wednesday Check In 1. Alert Report 2. Revenue In Jeopardy Report 3. Check Alert Report 4. Status and Metrics Report Combined these reports help calculate the following: 1. How much revenue is going down weekend 2. Increasing Utilization 3. Decrease in paused, payment failures, etc 4. Proactive renewals and on time check payments Net New Budget Forecasting – Reports
  • 11. Net New Budget Forecasting – Wrap up