Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Ridge Consulting Strategy Development Workshop Overview


Published on

This short deck provides an overview of Ridge Consulting's rapid Strategy Development Workshop for small and medium sized technology companies.

Published in: Business
  • Be the first to comment

Ridge Consulting Strategy Development Workshop Overview

  1. 1. Strategy Development Workshop Overview October 2016
  2. 2. Your Company Needs Direction © Ridge Consulting 2016 All Rights Reserved “The company without a strategy is willing to try anything." ― Michael Porter
  3. 3. Why Strategy?  Many companies jump straight into product, sales, operational and marketing strategies (functional strategies).  Corporate strategy needs to come first, providing coherence and longer-term direction to these functional strategies  A Corporate Strategy is:  Enduring  Adaptable  Coherent, and  Transcends S-Curves  Provides a longer-term framework as a context for direction and decision- making about functional strategies and a rapidly changing environment. © Ridge Consulting 2016 All Rights Reserved
  4. 4. The Gap: Strategic Direction Marketing Planning BTI Workshop Strategic Stars Workshop © Ridge Consulting 2016 All Rights Reserved
  5. 5. Workshop Goals  Introduce to you a framework of tools which you can use to build and refine your strategy over time, and which can be used as a frame of reference for future decision making.  Help you commence your JOURNEY towards developing an enduring, coherent strategy based on a distinctive competitive advantage and which transcends technology S-curves or business cycles.  End the day with your completed DRAFT strategy canvas.  Help you to highlight the right questions to ask of yourselves going forward.  Provide a basis for our three 2-hour follow up sessions. © Ridge Consulting 2016 All Rights Reserved
  6. 6. Workshop Agenda  Using Ridge Consulting’s Proprietary “ALIGN”™ Methodology for accelerated strategy development  Aspire: Organisational Purpose  Vision & Mission  Lookout: External Analysis  Political, Economic, Environmental, Social, Technological, Legal  Internal: Internal Analysis  SWOT, VRIN Analysis  Gap: Strategic Options, Strategic Fit & Strategic Choice  Identify Your Distinctive Competitive Advantage  Gap Analysis (strengths you need to develop)  New Direction: Potential Strategies  Competition, Market Positioning and Potential Solution Offerings  Deliberate and Emergent Strategies © Ridge Consulting 2016 All Rights Reserved
  7. 7. Strategy Development Tools We Use © Ridge Consulting 2016 All Rights Reserved
  8. 8. Your New Strategy  We will leverage these strengths and core competencies:  1.  2.  3.  To focus on this market segment:  1.  And invest in these internal assets to become the dominant player within this timeframe:  1.  2.  3 © Ridge Consulting 2016 All Rights Reserved
  9. 9. Strategy Development Canvas  End of Day Output © Ridge Consulting 2016 All Rights Reserved
  10. 10. Michael Kelly, B.Sc., MA, C.Dir • Chartered Director • The global “gold standard” in company leadership & direction. • Serial Entrepreneur • Managing Partner, Ridge Consulting • CEO, Impertion Ltd • Co-Founder, TSL Marketing Workshop Leader © Ridge Consulting 2016 All Rights Reserved
  11. 11. What Our Clients Say  Melissa Hadley, Global Channel Strategy and Development Manager, IBM Cloud “The IBM Stars initiative is absolutely committed to the successful development of our hybrid cloud partners. This investment in the strategy development workshops from Ridge Consulting demonstrates IBM’s dedication to our partners long-term success. We now look forward to these partners achieving their full potential, and to their successful long- term partnership with IBM”.  Ales Smetana, CEO, SpecialistsGrid “I was very surprised at how much we were able to achieve in a single day. The workshop leader kept us highly focused as we worked through the methodology. By the end of the day not only had we gained serious insights into our direction and gaps, we also had a clear and comprehensive basis for our strategy. I highly recommend this workshop to any technology Reseller that needs to find their focus.” © Ridge Consulting 2016 All Rights Reserved
  12. 12. Thank You! We look forward to working with you and your team… © Ridge Consulting 2016 All Rights Reserved