InfoBite aims to simplify patient communication through concise, timed information chunks. Their MVP uses email to send pre/post procedure instructions which could save millions in healthcare costs by improving compliance. Field testing a paper prototype showed promise. They now seek funds from HBF to expand their beta pilot and accelerate bringing their universal, low-cost solution to additional users and areas.
7. - 24 hours
Preparation to-
do list
T = 0
Time of
procedure
+ 24 hours
Discharge Care
instructions…
Morning of
procedure
Instructions for
the day
+72 hours
Extra support
options available
12. Dr Anish Shah
* Dentist by profession
* Original InfoBite idea - scratching
a personal itch
* Co-founded
www.mediref.com.au with me
Team
Hemal Ruparelia
* Pharmacist by profession
* Self-taught programmer
* The other www.mediref.com.au
co-founder
13. Expand beta-pilot
to HBF specific
areas
Added exposure/
word of mouth
Additional
resources
E.g. Friendlies
Pharmacies’ health
services
One of the ‘chosen 3’ Accelerate route to
market
HBF Activate: Why?
14. I n f o B i t e
Simplify patient communication, one
piece of information at a time
15. * Fastest way to an MVP for quicker feedback
* Universal - No app to download
* Most cost-effective - bootstrap!
MVP: Email based
16. Procedures
pre and post
information
21 3 4 5
New patient
intake - send
out paperwork
Review
generator - for
practices to
generate a
patient base
Complex
diagnoses -
E.g. Diabetes
Medico-legal
benefits -
electronic log
of information
sent to
patients
Use cases
17. Still evaluating exact pricing model. Options:
* Flat subscription fees
* Entirely metered usage. E.g. 50c per send
* Mixture. E.g. 1 feed up to x patients for $10 pm, multiple feeds, for
unlimited patients $100 pm
Business Model: SAAS
18. Difficult to estimate due to the potential of expanding use cases
* MVP - pre/post procedural information - 2 million per year (AU)
* Software has applications beyond Australia
* Approx 55,000 health service providing practices in Australia
Market Size
21. Founder availability
Hemal:
* Absent first week - hiking Peru with parents :D
Anish:
* Still actively practices 3.5 days of dentistry a week
Both:
* Presentation re: Mediref in Adelaide, 20th October
* Presentation re: Mediref in Melbourne, 23rd November