1. Mark Lupton
Address: 5 Cedar Grove, Heaton Moor, Stockport SK4 4RN
Contact: 07950 247610 • mark@marklupton.co.uk
DoB: 22.09.1973
Personal statement
!
I am a skilled communications professional with 20 years’ experience in the media,
public relations and video production. I have a proven track record of working with
clients to help them communicate creatively and effectively. I have wide experience
of all aspects of content creation, public relations strategy, video production,
photography and reputation management. I am able to effectively deploy all modern
communications methods to help organisations to raise awareness, protect their
reputations and meet their business objectives.
Key Skills
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• Communications/pr strategy and implementation
• Content creation, copywriting, publications, enewsletters
• Internal communications
• Social media and web content
• Media relations and publicity
• Video production/editing and photography
• Sub-editing and proofreading
• Software specialist in Adobe inDesign, Imovie, Quark Xpress
• Teeline shorthand 100 wpm
Employment History
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Director, Mark Lupton Communications Ltd
(2003 - present)
• Worked with a range of public, private and third sector clients to implement results
driven communications strategies and campaigns.
• Clients include the BBC, the NHS, Greater Manchester Health & Social Care
Devolution, in4systems, Mersey Forest, Helena Partnerships, Red Rose Forest,
Beatmywastequote, Places for People, SMA Solar UK Ltd, Cheshire East Council
and the Homes and Communities Agency.
• Freelance pr consultancy support delivered to North West pr agencies including:
Staniforth Communications, RTS Media, CP Media Services, Presto PR, Pelican PR,
Cameron Wells, IPB Communications and Intelligent Conversation.
• Created engaging video content for clients including: the NHS (NWCSU, Salford
CCG, GMLSC Clinical Senate), Greater Manchester Health & Social Care Devolution
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2. team, Sheffield City Region, Cheshire East Council, Axelos, IPB Communications,
Salix Homes, Red Rose Forest, City of Trees and Metamorphic PR.
Freelance journalist and sub-editor
(January 2003 - present)
• Produced news and feature articles for The Guardian (Education, Society, Media and
Technology sections), Daily Telegraph, Daily Mail, Radio Times, Nursing Times, Third
Sector, City Life, Regeneration and Renewal, Local Government News, Police
Review, Property Week, Health Service Journal, Doctor, Retail Week, Housing Today,
Inside Housing, Sustainable Business and Farmers’ Weekly.
• Freelance sub-editor at titles including the Manchester Evening News, Daily Express,
Daily Star, Insider Media, Stockport Express, Tameside Advertiser, Oldham
Advertiser, Wilmslow Express, Rochdale Observer and the Macclesfield Express.
• Freelanced for ITN and the Press Association, including coverage of the 2005, 2010
and 2015 General Elections and the 2016 EU referendum.
• Freelance researcher for independent TV production company Hart Ryan.
Contributed to a documentary on Harold Shipman.
Part-time communications manager, Red Rose Forest
(January 2012 - December 2015)
Achievements and responsibilities:
:
• Responsible for all communications activity and campaigns on behalf of Greater
Manchester based environmental charity
• Website content management
• Crisis/reputation management
• Press campaigns and media relations
• Social media
• Designed and produced bi-monthly enewsletter
• Managed production of all publications and marketing materials including annual
report.
• Created series of video productions to promote the work of the charity
• Photography
Freelance communications consultant, Cheshire East Council
(December 2015 - April 2016)
Achievements and responsibilities:
:
• Responsible for local authority internal communications activity.
• Planning, design and production of weekly staff e-newsletter.
• Production of weekly video featuring interviews with key personnel including senior
management team / chief executive.
• Ghost writing weekly message to staff from council chief executive.
• Production of ‘back to the floor’ videos with chief exec to promote work of different
council departments.
• Photography to support enewsletter articles.
• Developed external press and media campaigns including creation and promotion of
content around HS2.
• Promotion of staff achievement including monthly staff awards.
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3. Deputy Editor, Tameside Reporter
(January 2000 - November 2003)
Achievements and responsibilities:
:
• News editor at busy weekly newspaper in Greater Manchester.
• Managed team of six news reporters.
• Managed daily news diary and produced weekly newspaper with a mix of news, sport
and features content.
• Responsible for newspaper production, sub-editing and page layout.
• Represented company at official functions etc; chaired General Election debate
between parliamentary candidates.
News reporter, Tameside Reporter
(June 1997 – January 2000)
Achievements and responsibilities:
:
• Responsible for sourcing, researching and writing a range of news and feature
articles for a weekly newspaper.
• Covered local news patches including Mossley and Saddleworth, Stalybridge and
Ashton-under-Lyne. Produced on average five pages of news and feature articles
each week.
• Broad range of subject areas covered including: crime/court, human interest,
inquests, business/local economy, local government, education, community groups
etc
• Delivered numerous front page ‘splash’ and exclusive stories.
• Developed relationships with key local contacts including schools, councillors,
business leaders, church and community leaders, retailers etc.
Education
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The Sheffield College
(February 1997 – June 1997)
• NCTJ fast track pre-entry course in newspaper journalism.
University of Leeds
(September 1993 – June 1996)
• Political studies degree 2:1
Xaverian VI Form College, Manchester
(September 1990 – June 1992)
• English A-level – B
• History A-level – B
• Politics A-level - B
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4. • General Studies A-level – C
St Matthews RC High School, Manchester
(September 1985– June 1990)
• Nine GCSEs, grade A-C, including Maths and English
Hobbies & Interests
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I am a keen golfer, hill walker, cyclist and photographer. Other interests include music, cinema,
reading and current affairs.
Other information
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• Full clean driving licence
• Own all equipment required for video production and photography services
References
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References are available upon request.
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