Our Story, Orange Nile

OUR STORY
Helping each other,
a win-win for two
continents
CONTENT
Our Motivation
Dutch-Kenyan
cooperation
Why Kenya?
ORANGE NILE / EUROPEAN-AFRICAN TECH 2
OUR
MOTIVATION
• Europe faces an ageing
population,
• while at the same time Africa gets
younger.
3
ORANGE NILE / EUROPEAN-AFRICAN TECH
CONSEQUENCES
• Healthcare and elderly care
becomes more expensive
• Fewer people are to pay for
these increasing costs
• Increasing (illegal) immigration
ORANGE NILE / EUROPEAN-AFRICAN TECH 4
Costs for elderly
healthcare in the
Netherlands:
EUR 19 billion
(2018)
EUR 43 billion
(2040)
In many
countries the
age-trap is
closing. More
financial
struggle results
in less children
at an older age.
ADDING
GLOBAL
WARMING
• Global warming is contributing to
more and extended heat waves, a
tripling of droughts, a quadrupling
of storms, and a tenfold increase
in flooding in Africa since the
1970s.
• World Bank expects this results in
53 to 71 million migrants from
Sub-Saharan Africa by 2050.
5
ORANGE NILE / EUROPEAN-AFRICAN TECH
EU spends billions to close
the borders for non-EU
migration (Turkiya EUR 6
billion, Tunisia EUR 700
million).
People are literally trapped
suffering more than in the
past from droughts,
storms, floodings etc.
A POSSIBLE
WIN-WIN
• Many entrepreneurs have
knowledge about these traps and
feel uncomfortable.
• Is there a win-win adding
entrepreneurship and flexibility to
step up the effort. How can we
add “Hope”, how do we find
solutions the entrepreneurial way?
6
ORANGE NILE / EUROPEAN-AFRICAN TECH
Emerging developments:
• Working remotely
since Corona
• Proving easy access to
highly skilled and
motivated labour force
in the same time zone
• English more and
more working
language
internationally
SAMPLE FOOTER TEXT
TRAINING KENYAN
SOFTWARE
DEVELOPERS TO
BECOME
ENTREPRENEURS.
The Orange Nile solution
7
THE ORANGE NILE SOLUTION
LESS MIGRATION
• Working remote means
people can stay in their
own city and country
• These businesses attract
other business locally
(e.g., housing services,
facility services, catering
etc.)
SECONDARY EFFECT
• More interaction results
in becoming more
familiar and increases
experience on both sides,
reducing
misunderstandings and
tension.
ADVANTAGES
• Same time zone
• Very competitive rate
• Highly educated, good English,
and reliable internet
connection
• Kenyan ownership, investing in
economic development and
education
• Trained in our way of working
ORANGE NILE / EUROPEAN-AFRICAN TECH 8
THE DUTCH –
KENYAN
COOPERATION
• We like the Dutch clients to do
business directly with the
company in Kenya.
• So, our business will not be
organised in a typical nearshoring
structure.
9
ORANGE NILE / EUROPEAN-AFRICAN TECH
DIRECT
RELATIONSHIP
BENEFITS
For Client
• Direct contact with decision makers
in the team.
• Direct control instead through a
Dutch contact
• Reduced costs
For the Kenyan entrepreneur
• Growing an entrepreneurial mindset
• Able to directly manage client
expectations and promises
10
ORANGE NILE / EUROPEAN-AFRICAN TECH
WHY KENYA?
• Kenya is the most stable democracy in East
Africa,
• Kenya is the gateway to the East African market
of almost 500 million consumers,
• Kenya is the regional logistics hub,
• Kenya is the leading regional financial hub,
• Kenya, with its Silicon Savannah and super
smart engineers, is the region’s ICT hub: Konza
• Kenya is a leading destination for foreign direct
investment and venture capital,
• Kenya has a young, educated, entrepreneurial,
and English-speaking workforce,
• Kenya generates over 90% of its energy from
renewable sources
11
ORANGE NILE / EUROPEAN-AFRICAN TECH
• Tech companies: Copia
Global, Semiconductor
Technologies Limited,
Twiga Foods, Market
Force, Power Financial
Wellness, Kyosk, Odoo,
and many electric vehicle
start-ups
• MPesa mobile money
was developed by Kenyan
innovators in 2007, and
by 2010, it had become
the largest mobile money
network in the world.
• MPesa has annual
revenues of EUR
940M, EUR 240B
flowed through
the platform in
2022, and it has
an open API with
60,000
developers.
JUST START
• It will happen, so start gaining experience
now. Make some iterations, make yourself
future proof on the supply side.
• We have experience with nearshoring. We
can increase your learning curve and avoid
the bumps in the road while doing
• Young Kenyans have an eagerness and are
committed to join the projects in
• We coach and train the Kenyan developers,
to become familiar with communication and
processes as we are accustomed to in The
Netherlands
ORANGE NILE / EUROPEAN-AFRICAN TECH 12
HOW WE
REDUCE COSTS
• Entrepreneurial spirit in Kenya
• Offering remote work only
• No unnecessary overhead in
Kenya or The Netherlands
13
ORANGE NILE / EUROPEAN-AFRICAN TECH
THANK YOU
Jules van den Berg
Manolo de la Fuente
info@orange-nile.nl www.orange-nile.nl
ORANGE NILE / EUROPEAN-AFRICAN TECH 14
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Our Story, Orange Nile

  • 1. OUR STORY Helping each other, a win-win for two continents
  • 3. OUR MOTIVATION • Europe faces an ageing population, • while at the same time Africa gets younger. 3 ORANGE NILE / EUROPEAN-AFRICAN TECH
  • 4. CONSEQUENCES • Healthcare and elderly care becomes more expensive • Fewer people are to pay for these increasing costs • Increasing (illegal) immigration ORANGE NILE / EUROPEAN-AFRICAN TECH 4 Costs for elderly healthcare in the Netherlands: EUR 19 billion (2018) EUR 43 billion (2040) In many countries the age-trap is closing. More financial struggle results in less children at an older age.
  • 5. ADDING GLOBAL WARMING • Global warming is contributing to more and extended heat waves, a tripling of droughts, a quadrupling of storms, and a tenfold increase in flooding in Africa since the 1970s. • World Bank expects this results in 53 to 71 million migrants from Sub-Saharan Africa by 2050. 5 ORANGE NILE / EUROPEAN-AFRICAN TECH EU spends billions to close the borders for non-EU migration (Turkiya EUR 6 billion, Tunisia EUR 700 million). People are literally trapped suffering more than in the past from droughts, storms, floodings etc.
  • 6. A POSSIBLE WIN-WIN • Many entrepreneurs have knowledge about these traps and feel uncomfortable. • Is there a win-win adding entrepreneurship and flexibility to step up the effort. How can we add “Hope”, how do we find solutions the entrepreneurial way? 6 ORANGE NILE / EUROPEAN-AFRICAN TECH Emerging developments: • Working remotely since Corona • Proving easy access to highly skilled and motivated labour force in the same time zone • English more and more working language internationally
  • 7. SAMPLE FOOTER TEXT TRAINING KENYAN SOFTWARE DEVELOPERS TO BECOME ENTREPRENEURS. The Orange Nile solution 7
  • 8. THE ORANGE NILE SOLUTION LESS MIGRATION • Working remote means people can stay in their own city and country • These businesses attract other business locally (e.g., housing services, facility services, catering etc.) SECONDARY EFFECT • More interaction results in becoming more familiar and increases experience on both sides, reducing misunderstandings and tension. ADVANTAGES • Same time zone • Very competitive rate • Highly educated, good English, and reliable internet connection • Kenyan ownership, investing in economic development and education • Trained in our way of working ORANGE NILE / EUROPEAN-AFRICAN TECH 8
  • 9. THE DUTCH – KENYAN COOPERATION • We like the Dutch clients to do business directly with the company in Kenya. • So, our business will not be organised in a typical nearshoring structure. 9 ORANGE NILE / EUROPEAN-AFRICAN TECH
  • 10. DIRECT RELATIONSHIP BENEFITS For Client • Direct contact with decision makers in the team. • Direct control instead through a Dutch contact • Reduced costs For the Kenyan entrepreneur • Growing an entrepreneurial mindset • Able to directly manage client expectations and promises 10 ORANGE NILE / EUROPEAN-AFRICAN TECH
  • 11. WHY KENYA? • Kenya is the most stable democracy in East Africa, • Kenya is the gateway to the East African market of almost 500 million consumers, • Kenya is the regional logistics hub, • Kenya is the leading regional financial hub, • Kenya, with its Silicon Savannah and super smart engineers, is the region’s ICT hub: Konza • Kenya is a leading destination for foreign direct investment and venture capital, • Kenya has a young, educated, entrepreneurial, and English-speaking workforce, • Kenya generates over 90% of its energy from renewable sources 11 ORANGE NILE / EUROPEAN-AFRICAN TECH • Tech companies: Copia Global, Semiconductor Technologies Limited, Twiga Foods, Market Force, Power Financial Wellness, Kyosk, Odoo, and many electric vehicle start-ups • MPesa mobile money was developed by Kenyan innovators in 2007, and by 2010, it had become the largest mobile money network in the world. • MPesa has annual revenues of EUR 940M, EUR 240B flowed through the platform in 2022, and it has an open API with 60,000 developers.
  • 12. JUST START • It will happen, so start gaining experience now. Make some iterations, make yourself future proof on the supply side. • We have experience with nearshoring. We can increase your learning curve and avoid the bumps in the road while doing • Young Kenyans have an eagerness and are committed to join the projects in • We coach and train the Kenyan developers, to become familiar with communication and processes as we are accustomed to in The Netherlands ORANGE NILE / EUROPEAN-AFRICAN TECH 12
  • 13. HOW WE REDUCE COSTS • Entrepreneurial spirit in Kenya • Offering remote work only • No unnecessary overhead in Kenya or The Netherlands 13 ORANGE NILE / EUROPEAN-AFRICAN TECH
  • 14. THANK YOU Jules van den Berg Manolo de la Fuente info@orange-nile.nl www.orange-nile.nl ORANGE NILE / EUROPEAN-AFRICAN TECH 14