2.  Baueris Europe's largest privately owned
publishing group, it is a multi-platform
they are largely viewed and respected as
industry innovators. It advertises music
magazines such as Kerrang, this shows
the success that this publishing group
can bring as Kerrang is known largely.

3. IPC media is the UK's leading consumer
magazine publisher, they publish NME this is well
respected magazine that is very well known.
They have a range of 60 iconic media brands
with prints reaching 2 thirds of women and 42%
of males which can be seen as 26 million adults.
They also receive 20million views on their
website monthly which means this is an
extremely good choice to use.

4.  Independent publishers could be seen as an
option but I would have to get an independent
publisher who would be able to specify in Hip-
Hop magazines and will have links with music
stores that specialise in Hip-Hop magazines
which can be difficult as not many of these exist.
So for this reason I would prefer if I had to
publish the magazine on a small scale do it
myself unless I was able to find a cheap and cost
effective independent publisher but as I am
aiming for a bigger scale production my main
choice would be IPC.