23rd January 2017 Children’s Artwork Featured on refuse Trucks helps Raise Recycling Awareness

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PRESS RELEASE
Date: 23rd
January 2017
Title: Children’s Artwork Featured on Refuse Trucks Helps Raise Recycling Awareness
SCRANTON, Iowa (January 2017) – In September 2016, the City of Lake Worth,
Florida initiated a unique recycling awareness contest; Lake Worth’s Refuse Division
invited all four elementary schools in Lake Worth, FL to participate in the city’s recycling
awareness project, in which the winning artist’s design would be ‘wrapped’ onto two
new refuse trucks that were acquired from Scranton, Iowa-based manufacturer New
Way®.
Students were tasked with
developing a poster and slogan that
demonstrates the types of
recyclable material, showcases
school and community pride, and
ultimately, promotes recycling within
the city. The contest, which ran from
October 10, 2016, to November 11,
2016, yielded 154 entries from
Barton Elementary and 74 entries
from South Grade Elementary.
In an effort to increase recycling awareness, the Lake Worth, FL Refuse Division
acquired a New Way Diamondback™ Rear Loader that was slated to be wrapped with
the winning design from Barton Elementary School. Additionally, a New Way
Sidewinder™ automated side-loader was wrapped with the winning design from South
Grade Elementary School. The slogan, “Think Globally, Act Locally RECYCLE”, was
added to both refuse trucks. The Diamondback and Sidewinder are fitting billboards for
a community known for being the ‘artistic center’ of Palm Beach County.

2. New Way Vice President of Sales
Phil Allen was excited to learn of
their truck being featured in the
contest. “The Lake Worth Refuse
Division is doing a great thing here,”
said Allen. “Not only are they giving
these children a chance to have
their artwork featured, but they are
also educating the community on
the importance of recycling and
waste management.” Allen went on
to say, “Our team is proud to be included in this project and hope that the community
recognizes Lake Worth’s efforts in improving their quality of life.”
Visitors and residents may have already seen the new refuse trucks, including the
completed artwork, as they were recently put into service. The artwork contest
exemplifies, and further solidifies, the Lake Worth tagline: This isn’t just a lifestyle. It’s
an art form.
Those looking to learn more about the refuse industry-leading company, New Way
Trucks, are encouraged to visit their official website at www.newwaytrucks.com, or
follow the brand on Facebook.
This press release was distributed by the International Trade Council.
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