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Ooom press release
1. Snack for citizens of a stressful world
STRESS? DON’T FIGHT IT, BEAT IT!
OOOM is the first anti-stress snack that will help people to cope with nowadays frantic life
Dublin – September 7th, 2018 – Tomorrow, a new product will be launched by an Irish startup during the
Vitality Expo in Dublin.
We are talking about OOOM, the first snack with an actual anti-stress effect, due to the properties of
Adaptogen Plants.
Nowadays, more than ever before, we live a frantic life and stress is a daily occurrence. Most of us have
always been used to suppress this condition with palliative solutions, such as yummy snacks! The fact is it’s
a temporary relief and full of unwanted consequences.
Stress is the most dangerous pathology of the 21st Century and, according to the AIS, American Institute of
Stress, 75% of adults claim to suffer from “great stress” (https://www.stress.org/americas-1-health-
problem/).
The impressive thing is… Stress is not the bad guy here; our good health mostly depends on how we react
to the stressors that life present us! In fact, our body overreacts to the multiple little challenges such as
traffic jams, trouble at work, anxious relationships. We turn on the same stress response and our body
defends itself by releasing biochemical substances like cortisol, the stress hormone. Chronic fatigue,
Irritation, Weight Gain, Depression are some of the effects of stress hormones in our body.
Adaptogen Plants are a unique class of superior healing plants creating a new category of metabolic
regulators which increase the ability of an organism to adapt to environmental factors and to avoid damage
from such factors and that practitioners of herbal medicine claim decrease cellular sensitivity to stress.
Adaptogen Plants are a natural stress fighter and they are OOOM secret.
OOOM is a snack beyond the snack which power is to boost our natural good vibrations, enlightening the
mood so to genuinely enjoy our time.
OOOM’s origins
OOOM has been created by Stefan and Lorenzo, one a naturopath and holistic coach the other a marketing
expert. They met during a four years study in Bioenergetic Healing Sciences and decided to apply their
learning to this project creating something that would help people to cope with stressors and stress.
OOOM’s formula
OOOM is 100% natural and made of a blend of Strawberries, Peaches, Carrots and some of the most
effective Adaptogen Plants: Lycium, Seabuckthorn and Reishi. OOOM is cool dried, in order to keep more
than 95% of food properties intact and to fit 120g of fruit in 12g of product.
Here the main properties:
- 100% natural;
- GMO Free;
- Gluten Free;
- No Preservatives;
- No food coloring;
- No added sugar;
- Kosher certified;
- Vegan Suitable;
- Flavor explosion!
OOOM will be available in the Irish health stores, spreading its good vibes from September 10th.
You can find out more on www.ooomsnack.com, and on our Facebook and Instagram account.
Facebook: @ooomsnack
Instagram: @ooomsnack
Contacts
lorenzo@ooomsnack.com
stefan@ooomsnack.com
ilaria@ooomsnack.com