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Linked Profile Playbook - How to Build a Compelling Profile
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Linked Profile Playbook - How to Build a Compelling Profile
1.
©2014LinkedInCorporation.AllRightsReserved. An example of
how to build a compelling profile L I N K E D I N P R O F I L E P L A Y B O O K
2.
©2014LinkedInCorporation.AllRightsReserved. VISUAL GUIDE Profile Summary An
overview of the member’s professional experience, including the member’s current position and location as well as previous experience and education. Posts Original content users contribute to LinkedIn. This content is shared with the member’s connections and followers. Followers The number of people that chose to receive updates when the user shares content. Summary A snapshot of the member’s professional journey, goals, and specialties. The summary is a more personal overview of your career. Custom Header Image Visually enhance your profile to reflect your unique professional brand. ©2014LinkedInCorporation.AllRightsReserved.
3.
©2014LinkedInCorporation.AllRightsReserved. VISUAL GUIDE Multimedia Content Content that
can be uploaded to demonstrate expertise and thought-leadership. The content can be in the form of presentations, graphics, or videos. Experience The online resume portion of the user’s profile. It chronicles the user’s experience with specific details of each position and any work samples the user chooses to share Experience Description A summary of the member’s experience at a specific company. It should be be precise and includes key words. ©2014LinkedInCorporation.AllRightsReserved.
4.
©2014LinkedInCorporation.AllRightsReserved. Volunteer Experience A list of
causes the user cares about as well as any organizations the member supports or is involved in. Skills & Endorsements A list of the top skills the member’s connections have endorsed them for. Recommendations The written statements of recommendation the member received from a connection or gave to a connection. VISUAL GUIDE ©2014LinkedInCorporation.AllRightsReserved.
5.
©2014LinkedInCorporation.AllRightsReserved. Following Activity A list
of the influencers, news, companies, and schools the member follows. Connections The list of 1st degree connections shared with another member. Groups The list of groups the member has joined. VISUAL GUIDE ©2014LinkedInCorporation.AllRightsReserved.
6.
©2014LinkedInCorporation.AllRightsReserved. Recent Activity Recent Activity
is a history of the member’s shared and posted articles, as well as his/her comments and contributions. Profile Drop-Down Menu Click here to connect, follow, share the profile or view the member’s activity. VISUAL GUIDE ©2014LinkedInCorporation.AllRightsReserved.
7.
©2014LinkedInCorporation.AllRightsReserved.
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