1. Exhibitor List & Floor Plan
Auditorium Schedule
8am Opening Remarks Presented by The Times Union/Hearst Corporation
8:15am Welcome to smAlbany Presented by Michael Fancher is CNSE
8:30am Customer Service: The New Profit Link for Your Business Presented by Lisbeth Calandrino
9am Local Online Advertising Presented by Lisa Aiello & Michael J. Massey from Clickit Digital
10am People Hacking with Social Media Presented by Grey Castle Security
11am Digital Advertising presented by The Times Union/Hearst Corporation
12pm Blogging Conference: Social Reputation Building Presented by The Times Union/Hearst Corporation
1pm Entrepreneurial Spirit & Net Zero’s Success Story! by George Keleshian, CEO Zero Energy
2pm Penguin vs. Panda: Google Search Strategies Presented by Buff Bowen, The Boomja Network
3pm Facebook Marketing 101 – Big Brand Secrets Presented by Amberly Rundell, Mannix Marketing
4pm Panel Discussion: SMBs & the Digital Age featuring: George Keleshian, Zero Energy; Buff Bowen, Boomja
Network; John Keimer, Tele-Client; Larry Zimbler, Liberteks; Kriston Delisio, The Time Union
Boardroom (2nd Floor South Rotunda)
8am How to Reduce Capital Expenditures a Q&A Forum Presented by BNI of the Capital Region
9am The Consumer’s New Behavior: Reaching Today’s Consumers by Sharon Mussalli, Clear Channel Radio
Group
10am Top 5 Ways to Get More Leads & Sales Presented by Valleri James, Mannix Marketing
11am The steps for an effective interview Presented by KCO Resource Management
12pm YouTube, Go Viral - Go Local! Presented by Tom Kearns, Hot Advertising
1pm Enhanced Mobile Social Marketing Presented by Mark Johnson, Action Now
2pm Build your Biz with Tech while Working Fewer Hours Presented by Larry Zimbler, Liberteks.com
3pm Google Marketing for Business Presented by Darcy Knapp, SEO Web Mechanics
4pm Irene, Sandy, Tornadoes, Oh My! Make sure your business can survive! Presented by Groff NetWorks
Boardroom (2nd Floor North Rotunda)
8am First Impressions – you only have 7 seconds, make them count! by Sheri Miter MaryKay Cosmetics
9am Earning College Credit for Your Work Experience by Samantha Henrickson, Excelsior College
10am Landing the Job Takes A Plan: How to Dazzle Your Prospective Employer by Mark Grimm.
11am Content Marketing 101: Rule the Kingdom of Online Content Presented by Craig Hall, Marketing Wiz
12pm Get LinkedIn or Get Left Behind aka LinkedIn: Beyond the Basics by Dr. Thomas J. Denham, MCDP
1pm Job Postings and Your Job Search Success by Erin Rosa, The Times Union/Hearst Corporation
2pm The Consumer’s New Behavior: Reaching Today’s Consumers by Sharon Mussalli, Clear Channel Radio
3pm Successfully Integrating Entry-Level Employee into Your Company’s Culture by William Obenauer
4pm The Consumer’s New Behavior: Reaching Today’s Consumers by Sharon Mussalli, Clear Channel Radio

2. Guest Wireless Access Directions
Version 1.0 12‐16‐2009
Page 1
Guest Wireless Access
After you connect to the UAGuest wireless open a web browser. You should see the following
login window appear.
The username is smalbany@albany.edu and the password is 64dzKq?Vv
When you are finished using the guest
wireless maximize the “small logout
window” and click the logout button to
log out gracefully. If pop‐ups are blocked
on your laptop then turn off or disable
the wireless card to disconnect.
Select the UAGuest or CNSE_Guest
wireless network [whichever is available]
and connect to it.
Press submit ‐ you will be logged into the
UAGuest or CNSE_Guest wireless network.
The web authentication screen showing
that the login was successful will appear
along with a pop‐up that SUNY refers to as
the “small logout window”. You can close
the main browser window and minimize
the logout window.