Lara Gavina

Vasterbotten County, Sweden Sweden

Strategist / Creative at North Kingdom - Design researcher at Hello Future - Hyper Island Alumni -

Advertising / Marketing / PR

Why shall I just sell other people’s ideas? This question and my curiosity to keep on learning lead me to leave the Account Manager position I had for 5 years at Saatchi & Saatchi Brussels and brought me to Hyper Island first and to the North of Sweden then. I currently share my time equally between: North Kingdom - where I am a Creative/Planner and Hello Future - where I am a Design researcher/Facilitator This makes me a bit of an “hybrid”, with multiple competences and job descriptions depending on the situation, but I believe adaptability is what matters in this period of change and technological innovation (and that people with a difficult-to-explain job descriptions are the most i...