2. Women in Sports Media
Social Identity Theory
Symbolic Annihilation
Male Hegemony
3. History
1978 – Females allowed in locker rooms
Let Them Wear Towels
4. Social Identity Theory
Women are a marginal
group in sports
broadcasting
Henri Tajfel: in-groups
and out-groups
Inferior to males
Erin Andrews and
Charissa Thompson
6. Symbolic Annihilation
What is symbolic
annihilation?
Females are
underrepresented in the
sports industry
Misrepresented in the
media
Ines Sainz