The document discusses the challenges facing the global shipping industry, noting that trade growth is at its slowest since the 2009 financial crisis. The Director-General of the World Trade Organization, Alberto Azevêdo, warns against misguided policies that could further harm trade and economic growth. It emphasizes the need for the freight industry to adapt to a transforming economy and highlights an upcoming webinar that will provide insights into global ocean freight prices.

1. How 2016 Started A Bleak
Future For 2017

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5. While the technology for
shipping might be
accelerating rapidly, the
pace of trade and more
specifically trade growth,
aren’t looking nearly as
promising.

6. This marks the slowest rate of
trade growth since the
financial crisis of 2009. It's
clearly why over supply in the
container shipping market
doesn't seem to be
disappearing.

7. An Important
Wake Up Call

8. The director-general of the world trade
organization, Alberto Azevêdo fears that
there’s more at stake then simple slumping
profit margins and weak demand.

9. we need to make sure that this does not
translate into misguided policies that could make
the situation much worse, not only from the
perspective of trade but also for job creation and
economic growth and development which are so
closely linked to an open trading system
- The director-general of the world trade organization,
Alberto Azevêdo

10. The Rise Before The Fall

11. Part of the reason that the new
dropping off in trade growth is having
such a tremendous impact is that, up
until recently, we’ve seen a rather
dynamic rate of growth.

12. This is due, in part, to the the rapid growth and success that has
been experience by emerging countries like Brazil, which have
helped fuel the growth of the global GDP and trade in general.
Container shipping throughput has jumped by leaps and bounds
over the past number of years, well exceeding the rates seen in
2008 before the 2009 downfall.
Supplychain24/7 analysts offered a number of possible
explanations that for the possible recent downturn in growth.

13. A number of reasons have been advanced to
explain the decline in the ratio of trade growth to
gdp growth in recent years, including the changes
in the import content of demand, absence of trade
liberalization, creeping protectionism, a
contraction of global value chains (GVCS), and
possibly the increasing role of the digital economy
and e-commerce, but all have likely played a role.
- Alberto Azevêdo

14. For better or worse, the global
economy is undergoing a
transformation, and the transition has
been anything but smooth. In order for
freight industry to not merely survive,
but thrive, they’re going to have to
understand these changes and adapt as
necessary.

15. The takeaway from this is that the
issue is likely going to get worse
before it gets better.

16. Adapting To A Transforming
Global Economy

17. Join Patrik Berglund (CEO) And
Thomas Sørbø (COO) On December
15th As We Take A Look Back At
2016.
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Webinar

18. Learn How Xeneta Can Help
You Get Insight And Intelligence Into
Your Global Ocean Freight Prices And
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