The California Science Center provides hands-on science education experiences through its permanent exhibits on life, ecosystems, technology and more. It also has on-site education programs and hosts traveling exhibits. The 400,000 square foot facility in Los Angeles includes areas exploring the living world from cells to humans, ways technology meets human needs, and 11 immersive ecosystem galleries with over 400 plant and animal species.

3. We aspire to stimulate curiosity and inspire science learning in everyone by creating
fun, memorable experiences, because we value science as an indispensable tool for
understanding our world, accessibility and inclusiveness, and enriching people's lives.

7. California Science Center

8. World of Life
Ecosystem
Air and Space

10. 700 Exposition Park Dr
Los Angeles, CA 90037
323.724.3623
californiasciencecenter.org
Tyler Moore
1700 Lida St.
Pasadena, CA 91103
Dear Mr. Tyler,
The California Science Center provides an innovative model for science learning
by combining exhibits with an on-site Science Center School and Amgen Center
for Science Learning as well as a teacher professional development program.
The Science Center is open to the public seven days a week, 362 days per year,
with free general admission to its permanent exhibit galleries. The facility, which
opened in February 1998, spans more than 400,000 sq. feet and includes four
major exhibit areas. World of Life probes the commonalities of the living world,
from the single-celled bacterium to the 100-trillion-celled human being; Creative
World examines the ways people employ technology to meet their needs for
transportation, communication and structures; and Ecosystems, a major expan-
sion opened in March of 2010, features an unprecedented blend of nearly 400
species of live plants and animals, and hands-on exhibits in 11 immersive envi-
ronments. Ecosystems highlights include a 188,000 gallon kelp tank populated
with live kelp, fish, and other marine life, a desert flash flood, and a special gal-
lery dedicated to the urban ecology of Los Angeles. The Ecosystems experience
empowers explorers with the science knowledge to become better stewards of
the environment. Additionally, World of Life, Creative World, and Ecosystems
each have a Discovery Room intended for children 7 years of age and younger.
These specially designed spaces make science more approachable for young
learners by focusing on hands-on learning experiences.
We aspire to stimulate curiosity and inspire science learning in everyone by
creating fun, memorable experiences, because we value science as an indis-
pensable tool for understanding our world, accessibility and inclusiveness, and
enriching people’s lives.
Sincerely,
Jeffrey Rudolph
President and CEO,
California Science Center
700 Exposition Park Dr
Los Angeles, CA 90037
323.724.3623
californiasciencecenter.org
Tyler Moore
1700 Lida St.
Pasadena, CA 91103
Dear Mr. Tyler,
The California Science Center provides an innovative model for science learning
by combining exhibits with an on-site Science Center School and Amgen Center
for Science Learning as well as a teacher professional development program.
The Science Center is open to the public seven days a week, 362 days per year,
with free general admission to its permanent exhibit galleries. The facility, which
opened in February 1998, spans more than 400,000 sq. feet and includes four
major exhibit areas. World of Life probes the commonalities of the living world,
from the single-celled bacterium to the 100-trillion-celled human being; Creative
World examines the ways people employ technology to meet their needs for
transportation, communication and structures; and Ecosystems, a major expan-
sion opened in March of 2010, features an unprecedented blend of nearly 400
species of live plants and animals, and hands-on exhibits in 11 immersive envi-
ronments. Ecosystems highlights include a 188,000 gallon kelp tank populated
with live kelp, fish, and other marine life, a desert flash flood, and a special gal-
lery dedicated to the urban ecology of Los Angeles. The Ecosystems experience
empowers explorers with the science knowledge to become better stewards of
the environment. Additionally, World of Life, Creative World, and Ecosystems
each have a Discovery Room intended for children 7 years of age and younger.
These specially designed spaces make science more approachable for young
learners by focusing on hands-on learning experiences.
We aspire to stimulate curiosity and inspire science learning in everyone by
creating fun, memorable experiences, because we value science as an indis-
pensable tool for understanding our world, accessibility and inclusiveness, and
enriching people’s lives.
Sincerely,
Jeffrey Rudolph
President and CEO,
California Science Center

12. CALIFORNIA
SCIENCE
CENTER
CALIFORNIA
SCIENCE
CENTER
King Tut Exhibition
Air & Space
World of Life
Ecosystems
Bathroom
Customer Service
Ecosystems
Bathroom
Customer Service
Creative World
Goosebumps!
Discovery Rooms
E
c
o
s
y
s
t
e
m
s
Air & Space
World of Life
Ecosystems
Restrooms
Dining Hall

18. 01:00 PM

24. SAMUEL OSCHIN AIR AND SPACE CENTER
California Science Center
Plans are underway to build the Samuel Oschin Air and Space Center, a 200,000 square foot addition to the California Science
Center's main building, joining existing exhibits and galleries. Long envisioned as Phase III of the Science Center’s 25-year Master
Plan, this major expansion will include a diverse collection of aircraft and spacecraft, immersive experiences and the Science
Center’s signature hands-on, educational exhibits that encourage active learning through discovery.
Plans are underway to build the Samuel Oschin Air and Space Center, a 200,000 square foot addition to the California Science
Center's main building, joining existing exhibits and galleries. Long envisioned as Phase III of the Science Center’s 25-year Master
Plan, this major expansion will include a diverse collection of aircraft and spacecraft, immersive experiences and the Science
Center’s signature hands-on, educational exhibits that encourage active learning through discovery.
SAMUEL OSCHIN AIR AND SPACE CENTER
California Science Center
The California Science Center is advancing a
transformative project to inspire a new generation
of scientists, innovators and explorers. Endeavour-
LA is the California Science Center Foundation’s
comprehensive fundraising campaign to create the
new Samuel Oschin Air and Space Center and
support ongoing programs and operations.
California Science Center

29. A medical equipment company that provides not only the most noninvasive and
accurate measurements of the body but also a system that allows the users to feel more
connected and secure towards the well being of their health.

30. Compassionate
Energetic
Securing
Approachable
Meticulous

31. The Grid

32. The Logo

33. The Logo

34. The Pattern

35. The Icons

36. Colors
#F37D68
C: 0 M: 64 Y: 57 K: 0
R: 243 G: 125 B: 104
#A2D4F2
C: 34 M: 5 Y: 0 K: 0
R: 116 G: 212 B: 242
#F9FAFB
C: 2 M: 1 Y: 0 K: 0
R: 249 G: 250 B: 251
#04699F
C: 92 M: 57 Y: 15 K: 1
R: 4 G: 105 B: 159

37. Typography
A B C D E F G H I J K L M O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
0 1 2 3 4 5 6 7 8 9 ! @ # $ ~ . , ; : ( )
Panton Regular
A B C D E F G H I J K L M O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
0 1 2 3 4 5 6 7 8 9 ! @ # $ ~ . , ; : ( )
Panton Bold
Twenty-four years ago, two young en-
gineers asked themselves why pulse
oximetry wouldn't work during patient
motion and low perfusion–and by
doing so, set a new course that creat-
ed a revolution in patient monitoring.
Better Data. Better Health.

40. Products

41. Products

42. Products

43. Packaging

44. Events

45. Masimo Office Space

46. Website

47. Mobile App

48. Posters

60. LOKI is a sub-brand of LA Metro that encourages both millennial locals and
tourists to experience “car-less” adventures around the city. Users will be able to
control the budget, formulate trips that can be specially themed, and have a
captivating ride throughout the cultural intersections of Los Angeles.

76. MONO
NO
AWARE
The bittersweetness of a brief fading
moment of transcendent beauty.
The Art and
History of
Ukiyo-e
pacificasiamuseum.usc.edu/mononoaware
EXHIBITION : 08.14.18 – 12.23.18 Asian Pacific Museum EXHIBITION : 08.14.18 – 12.23.18 Asian Pacific Museum
MONO
NO
AWARE
The bittersweetness of a brief fading
moment of transcendent beauty.
The Art and History of Ukiyo-e
pacificasiamuseum.usc.edu/mononoaware
Perfect register — that is, exact
placing of each color in its prop-
er space is secured by two guide
marks raised on each block, usually
on one corner and in the middle of
an adjoining side.The paper is fit-
ted into the corner thus formed and
then lowered for printing. Blocks
are cut from cherrywood, and the
paper, though of different grades, is
made of the fibres taken from the
Koto, or species of paper mulberry,
to which not a bit of pulp is mixed
and is all handmade.
EXHIBITION :
The bittersweetness of a brief fading
moment of transcendent beauty.
08.14.18 – 12.23.18 Asian Pacific Museum
pacificasiamuseum.usc.edu/mononoaware
The
Art
and
History
of
Ukiyo-e
MONO
NO
AWARE
The bittersweetness of a brief fading
moment of transcendent beauty.
The Art and History
of Ukiyo-e
pacificasiamuseum.usc.edu/mononoaware
EXHIBITION : 08.14.18 – 12.23.18 Asian Pacific Museum

78. ‘Bless This Mess’ Title Sequence Style Compositions

79. ‘The Place of No Words’ Movie Poster

80. Nourmand & Associates Real Estate Agent Branding

82. Branding

85. Amazon

86. Image gallery for VisionTek OCPC
Link

87. Link
Image gallery and A+ content for Samsung Galaxy Buds+

88. Link
Refresh of Logitech G Amazon brand store for Europe (Germany, UK, Spain, Italy, and France)

89. Link
Custom landing page for Work Sharp and Zenwise
Link

91. Website

92. Link

93. Social Media

95. Merchandise

98. NFT

99. Link

103. 12:45 12:45 12:45
12:45 12:45 12:45
12:45 12:45 12:45

104. Thank You