1. PROPOSAL
Adverse political and geopolitical scenarios, collapsing economies, pandemics,
multiculturalism and diversity, technological developments, social responsibility,
urbanization, and many other factors are interconnected global challenges that affect
business on a daily basis.
Pragmatically, Beacon - Strategic Planning & Advisory is committed to understanding the
impacts of the global transformation from distinct perspectives and interpret the facts and
their connections through multidisciplinary knowledge.
With analytical reflection, evaluates and measures risks, opportunities and trends for
businesses, offering calculated guidelines for the decision making in the short, medium
and long term.
DELIVERABLES
Beacon - SP&A also works as an observatory lab that reveals and forecasts relevant facts.
Focused on the scope of the ongoing transformation of our society, captures market
evidences in real-time and their impacts on businesses to finally bring an analytical executive report.
The comprehensive approach, ranks the relative value of each scenario and prioritizes the possible
strategic alternatives and through broad investigation and a deep dive in legacy documentation, field
researches and interviews, delivers feasible advices for strategic actions and/or reactions
CREDENTIALS
Beacon - SP&A comes from the global mind-set of its founder Johnny Kallay, a professional
graduated in Marketing and post-graduated in International Relations and Political
Sciences, with experience in Strategic Planning, Business Development and Business
Intelligence, and who gathers intellectual and practical aspects of the political, economic,
social and environmental systems of the contemporary world.