2. TSG2021
The Skin Games 2021
7th Annual International Competition
Where: Florida 2022
Venue: To Be Decided
When
February 2022
Contact
Jennifer Rosenblum
408 469-6880
info@TheSkinGames.com
3. WHAT IS THE SKIN GAMES?
THE SKIN GAMES, is an annual international competition for the skincare industry’s top estheticians. To enter, estheticians submit their
own 8-week case studies to showcase their results and compete in more than a dozen categories. Finalists are invited to live interviews
held at THE SKIN GAMES annual Education and Exhibitor’s Expo, with winners announced at the event’s Live Award Dinner Show.
Through THE SKIN GAMES, estheticians can market their skills and have better access to product companies. These companies in turn
have the opportunity to showcase their products and prove results on an international stage. The year is filled with social media
promotion, on-line video case study competition, and ongoing hype and anticipation of the industry’s largest live awards show. Who will
be next year’s Esthetician of the Year and winner of the $10,000 prize? THE SKIN GAMES is raising the bar for esthetics and making it
the premier event for all those involved in the skincare industry.
4. Why be a sponsor?
Do you want to showcase your product and its proven results? Do you want to be
connected to the best and most influential estheticians in the industry? Do you want
more social media exposure? Do you want more people talking about your product and
recommending it to others?
THE SKIN GAMES provides an opportunity to showcase your product like no other trade
show or media event can. We work hard all year to market your product to all the best
and most influential skincare professionals.
THE SKIN GAMES works a bit different than your basic trade show. THE SKIN GAMES
gives you year round promotion. We promote your company to our players and
estheticians through our social media groups, web site, and live events. Having players
using your products and showing their great results in the competition can be the best
advertising you can get. Then when the annual show comes around in July everyone will
be looking for your booth and/or educational workshop.
See why so many of our sponsors say this is the must-do event they sponsor each year.
Please check out our different levels of sponsorship opportunities and sign up early.
They do fill up and the sooner you join the more we can work to promote your product.
Exhibit Area Hours
We’ve worked in plenty of time in the show schedule for attendees to
visit with you – we’re experienced exhibitors and we know how
frustrating it can be when there’s no time built in for attendees to
network with you.
Date: TBD
Registration 9am - 5pm
Advanced Education 9am - 6pm
Exhibit setup 9am to 8pm
Cocktail Mixer 6pm - 10pm
Date: TBD
Registration 8am - 12pm
Sponsor/Exhibitor DemoFair 10am - 5pm
Supplier Classes 10am - 5pm
Player Interviews 9am - 5pm
Makeup Competition 9am - 5pm
Lash Competition 9am - 5pm
Hair Removal Competition 9am - 5pm
Date: TBD
Sponsor/Exhibitor DemoFair 10am - 3pm
Supplier Classes 10am - 3pm
Makeup Avant Garde Competition 12pm - 3pm
Fantasy Lash Competition 12pm - 3pm
Waxing Finals 10am - 3pm
Red Carpet Interviews and Cocktails 5pm -6pm
Award Dinner Show 6pm - 10pm
5. TSG2021-22 Sponsorship
Opportunities
Daily Social Media Promotion (all year and begins when contract is signed)
30 second commercial during TSG 2021 LIVE SHOW
Large stage banner - Logo displayed at TSG 2021 LIVE SHOW
On-site signage TSG2021
Booth in exhibit area (20X10)
Meet and Greet space on the Red Carpet
TSG2021 Live Show VIP Lounge access
Logo on selected TSG 2021-22 advertising and marketing campaign materials
TSG 2021 Live Show Step and Repeat banner
Presenter -You will present a TSG 2021-21 category winner with their award on stage
Full contact list of TSG 2021-21 finalists & winners
Full page ad in conference program
One item included in Finalist Player bag
Logo and Web Banner on web site
5 complimentary VIP tickets for the Live Dinner Awards Show
Donations for The Skin Games/Esthetician Connection Compassion Auction
Diamond Sponsor: $12,600 (Only 6 available)
6. TSG2021-22 Sponsorship Opportunities
Elite Level: $12,000 (Only 1 available)
• 45-minute breakout class (topic must be approved by Strategies
and educational in nature – not a sales pitch)
*Please note: This session will be running congruently with other breakouts. Attendance is not guaranteed
• 5-minute presentation on main stage
• Booth in exhibit area (w/ 6 ft. draped table and two chairs)
• Logo on attendee lanyards
• Logo on attendee hotel keycards
• Post-event webinar moderated by Neil Ducoff,
open to all Strategies clients
• Table-Talk Discussion at lunch both days
• One-time use attendee email list (post event)
• Two-page ad in conference program
• One item included in welcome bag
• Logo on marketing materials, conference program, web site & signage
•
Social Media Promotion 3-4 times a week (all year and begins when contract is signed)
Select on-site signage TSG2021
Booth in exhibit area (10X10)
Meet and Greet space on the Red Carpet
TSG2020 Live Show VIP Lounge access
Logo on selected TSG 2021-21 advertising and marketing campaign materials
TSG 2021 Live Show Step and Repeat banner
Presenter -You will present a TSG 2021-21 category winner with their award on stage
Full contact list of TSG 2021-21 finalists & winners
Half page ad in conference program
One item included in Finalist Player bag
Logo and Web Banner on web site
3 complimentary VIP tickets for the Live Dinner Awards Show
Donation of 1 product bundle for The Skin Games/Esthetician Connection Compassion Auction
Platinum Sponsor: $6,300
7. TSG2021-22 Sponsorship Opportunities
Social Media Promotion 1 time a week (all year and begins when contract is signed)
Full contact list of TSG 2021-22 finalists & winners
Quarter page ad in conference program
One item included in Finalist Player bag
Logo and Web Banner on web site
1 complimentary VIP tickets for the Live Dinner Awards Show
Donation of 1 product bundle for The Skin Games/Esthetician Connection Compassion Auction
Gold Sponsor: $3,300
8. Get Charmed Sponsor
30 minute demo at TSG Booth IECSC
Las Vegas - New York - Chicago - Florida
Each Venue comes with 200 customized charms
1 Venue = $850
2 Venues = $1150
3 Venues = $1550
4 Venues = $2050
Booth at The Skin Games Live Show
Florida February 2022
Get Charmed Club Membership
Your charm shipped to all our members
Free Bracelet with any paid
TSG player registration
Bracelet $50 (includes charms)
without registration
9. TSG2021-22 Sponsorship Opportunities
Elite Level: $12,000 (Only 1 available)
• 45-minute breakout class (topic must be approved by Strategies
and educational in nature – not a sales pitch)
*Please note: This session will be running congruently with other breakouts. Attendance is not guaranteed
• 5-minute presentation on main stage
• Booth in exhibit area (w/ 6 ft. draped table and two chairs)
• Logo on attendee lanyards
• Logo on attendee hotel keycards
• Post-event webinar moderated by Neil Ducoff,
open to all Strategies clients
• Table-Talk Discussion at lunch both days
• One-time use attendee email list (post event)
• Two-page ad in conference program
• One item included in welcome bag
• Logo on marketing materials, conference program, web site & signage
•
1 Table/ 10 tickets for the Live Dinner Awards Show
Full contact list of TSG 2019-20 finalists & winners
Booth in exhibit area (10X10)
Donation of 1 product bundle for The Skin Games/Esthetician Connection Compassion Auction
Exhibitor / Awards Show $2,200
10. Each Player will be featured on The Skin Games website on the Players page all year
long.https://www.theskingames.com/lash-players/
Each Player will be tagged and featured on all of our social platforms. We engage with your social profiles and
encourage new followers.
Each Player will be added to The Skin Games "Find A Pro" directory.
Players are permitted to post 1 time a week if they choose to do so. If you want to promote your business, this is a
great way to gain exposure.
All Players will receive a TSG2021-22 Certificate of completion. Must complete your case study in order to get
your certificate.
All Players will receive promotional assets and a digital badge to use for promotion
Player Perks
TSG2021-22 Sponsorship Opportunities
11. Put the Word Out! It is important that you put the word out that you are a sponsor of The Skin Games as soon as your sponsorship deal has beenfinalized.
You should make a landing page and/or blog article on your website that will let people know that you are a sponsor of TheSkin Games. This is important as you
generate interest among your followers and engage them into the excitement of The Skin Games.
Post Often on Social Media Develop new and fresh social media posts. We will be reposting content from your social media regularly. As a Sponsor of
While posting on social media, especially on Instagram, be sure to use niche specific keywords that would let your posts to be seen by people in the industry.
We recommend that you use our official hashtags: #TheSkinGames #TSG2021 #TSGmakeupchallenge #TSGLashCompetition #TSGWaxingCompetition
Encourage your favorite skincare professionals to enter the The Skin Games. Give them incentives for reaching the finals of the competition. You can even provide
them with products for their case study. What better marketing for your product, than to have a winning player using it in The Skin Games?
Create Educational Material Put out educational video material on your YouTube channel that estheticians can use as a resource. Your video can be about how to
apply/operate a certain product in your line.
Be sure to mention The Skin Games in your videos and attract the attention of our thousands of players and followers.
Send us Content that you want us to post. We are always looking for fresh content about our sponsors and so are our players!!
Thank you for partnering with The SkinGames as a sponsor!
We are excited that you have joined our enthusiastic group of professionals in what will surely be a memorable year of competition and networking.
Here are ways to maximize your rewards as a sponsor of The Skin Games.
We will issue you a special badge that you can include in your marketing materials.
The Skin Games you will get much more mileage from every one of your posts. We especially monitor your Facebook, Instagram and Twitter accounts.
Making the most from The Skin Games as a Sponsor
12. Skin Categories
Age Management
Pigmentation
Acne
Compromised Skin
Holistic
Open
Open Medical
New Esthetician
Selfie
Lash Extension
Classic
Volume
Fantasy Lash
Hair Removal
Legs
Brows
Online
Selfie
Makeup
Corrective
Bridal
Avant Garde
Selfie
Other
Compassion
People's Choice
Spirit
Categories for Competition
Click here
For more information on
The Skin Games Categories or visit
www.TheSkinGames.com
For Sponsorship inquiries contact
Jennifer Rosenblum
info@TheSkinGames.com
408 469-6880
Levi Shephard (Lash Extension Co-Director)
levi@nala-lashassociation.com
Emily Lee (Lash Extension Co-Director)
beautypromedia@gmail.com
Nathan Rickel (Makeup Lead)
nathan@TheSkinGames.com
Lauren Cruz (Waxing Director)
info@theskingames.com
13. C O M I N G Y O U R W A Y
C O M I N G Y O U R W A
We don't
win unless
you win!
T H E S K I N G A M E S 2 0 2 1 - 2 2
S P O N S O R S H I P S