1. Hearst owns a magazine targeted at the same 16-25 year old audience as the proposed new magazine. However, there is competition from magazines like Teen Vogue.
2. A typical magazine cover for this target audience would feature a large main image and masthead in pink or another feminine color, using large sans-serif fonts.
3. Elements like the masthead, coverlines, main image, price, and barcode would create a consistent color scheme across the magazine.
1. Hearst does not currently publish magazines targeted at 16-25 year olds, indicating an opportunity. However, there is existing competition from magazines like Teen Vogue and Seventeen.
2. Research on magazine genres found that covers typically feature a large main image and masthead at the top, with colors and fonts chosen to appeal to the target audience. Sans-serif fonts in large or prominent sizes are commonly used.
3. Covers are also expected to include graphic elements like the masthead, coverlines promoting stories, a main image, price, barcode, and possible discounts or "flashes".
This document outlines the proposed contents for a magazine. It includes sections on fashion such as what to wear at university and tips for flawless fashion. Other sections provide lifestyle advice like how to boost confidence, deal with stress, and get good grades. The magazine also has features on current topics such as electric scooters and dating apps as well as recommendations for getaway spots, bargains, and gift ideas.
The document provides a list of potential article topics for a magazine called ENCOURAGE including fashion, lifestyle, self-improvement, and leisure articles. Some example topics are look good in different seasons, debates on legal drinking ages and electric scooters, university fashion, food for academic performance, confidence boosting, dating apps, hair care, travel destinations, deals, gifts, style advice, and managing stress. The magazine seems to aim to encourage and provide advice to readers on lifestyle and self-improvement topics.
Jed Clarke_task 4.1_Graphic elements 1.pptxJedClarke2
This document discusses the key graphic elements that are commonly found on magazine covers, including the masthead, barcode, font types, cover lines, main cover line, main image, color scheme, price, and skyline. It analyzes how each of these elements is used across 6 example magazine covers, noting things like the font styles, colors chosen, images featured, and how the elements work together to convey the magazine's topic and brand. The graphic elements discussed are the main components that make up a magazine cover design and help communicate its message and identity.
The document summarizes the common elements found on the home pages of three magazine websites - Cosmopolitan, ELLE, and another unnamed magazine. All three magazines have menu bars below header images with selectable sections. When a section is selected, it is highlighted for clarity. Subscription options are prominently displayed to encourage signups. The home page navigation bars use simple color schemes to not distract from content while emphasizing the brand color. Login options and search bars are also typically included in the navigation menus.
Jed Clarke_Research task 2_Generic codes and conventions.pptxJedClarke2
This document discusses generic codes and conventions used in magazine covers. It provides examples from magazines like Cosmopolitan, Men's Health, and BBC Science Focus. Some key conventions mentioned include making the masthead the largest text to identify the brand, varying text sizes based on relevance, using colors and images that appeal to the target audience, and including navigation menus and prominent calls to action. The document also notes specific codes like using pink to represent femininity in Cosmopolitan and blue to represent masculinity in Men's Health.
1. Hearst owns a magazine targeted at the same 16-25 year old audience as the proposed new magazine. However, there is competition from magazines like Teen Vogue.
2. A typical magazine cover for this target audience would feature a large main image and masthead in pink or another feminine color, using large sans-serif fonts.
3. Elements like the masthead, coverlines, main image, price, and barcode would create a consistent color scheme across the magazine.
1. Hearst does not currently publish magazines targeted at 16-25 year olds, indicating an opportunity. However, there is existing competition from magazines like Teen Vogue and Seventeen.
2. Research on magazine genres found that covers typically feature a large main image and masthead at the top, with colors and fonts chosen to appeal to the target audience. Sans-serif fonts in large or prominent sizes are commonly used.
3. Covers are also expected to include graphic elements like the masthead, coverlines promoting stories, a main image, price, barcode, and possible discounts or "flashes".
This document outlines the proposed contents for a magazine. It includes sections on fashion such as what to wear at university and tips for flawless fashion. Other sections provide lifestyle advice like how to boost confidence, deal with stress, and get good grades. The magazine also has features on current topics such as electric scooters and dating apps as well as recommendations for getaway spots, bargains, and gift ideas.
The document provides a list of potential article topics for a magazine called ENCOURAGE including fashion, lifestyle, self-improvement, and leisure articles. Some example topics are look good in different seasons, debates on legal drinking ages and electric scooters, university fashion, food for academic performance, confidence boosting, dating apps, hair care, travel destinations, deals, gifts, style advice, and managing stress. The magazine seems to aim to encourage and provide advice to readers on lifestyle and self-improvement topics.
Jed Clarke_task 4.1_Graphic elements 1.pptxJedClarke2
This document discusses the key graphic elements that are commonly found on magazine covers, including the masthead, barcode, font types, cover lines, main cover line, main image, color scheme, price, and skyline. It analyzes how each of these elements is used across 6 example magazine covers, noting things like the font styles, colors chosen, images featured, and how the elements work together to convey the magazine's topic and brand. The graphic elements discussed are the main components that make up a magazine cover design and help communicate its message and identity.
The document summarizes the common elements found on the home pages of three magazine websites - Cosmopolitan, ELLE, and another unnamed magazine. All three magazines have menu bars below header images with selectable sections. When a section is selected, it is highlighted for clarity. Subscription options are prominently displayed to encourage signups. The home page navigation bars use simple color schemes to not distract from content while emphasizing the brand color. Login options and search bars are also typically included in the navigation menus.
Jed Clarke_Research task 2_Generic codes and conventions.pptxJedClarke2
This document discusses generic codes and conventions used in magazine covers. It provides examples from magazines like Cosmopolitan, Men's Health, and BBC Science Focus. Some key conventions mentioned include making the masthead the largest text to identify the brand, varying text sizes based on relevance, using colors and images that appeal to the target audience, and including navigation menus and prominent calls to action. The document also notes specific codes like using pink to represent femininity in Cosmopolitan and blue to represent masculinity in Men's Health.
This document provides information about the genre, industry, and target audiences for different publications. It discusses that Cosmopolitan's main audience is young millennials, similar to the brief. It also notes there could be opportunities around universities given the large student population. Examples of other magazines mentioned include ELLE, which aims to inspire and empower women through style and storytelling, and Men's Health, which states it is the number one source of information for men with millions of followers across various social media platforms and print subscribers.
Research task 1, analysing the audience for three separate lifestyle magazines published by Hearst. Understanding the brand image through their mission statement and examples of previous covers.
Jed Clarke_Research task 2_Generic codes and conventions.pptxJedClarke2
Research task 2, an analysis of the front covers of separate lifestyle magazines. Giving different conventions and codes also expressed for the front pages of the websites.
This document provides information about the genre, industry, and target audiences for different publications. It discusses that Cosmopolitan's main audience is young millennials, similar to the brief. It also notes there could be opportunities around universities given the large student population. Examples of other magazines mentioned include ELLE, which aims to inspire and empower women through style and storytelling, and Men's Health, which states it is the number one source of information for men with millions of followers across various social media platforms and print subscribers.
Research task 1, analysing the audience for three separate lifestyle magazines published by Hearst. Understanding the brand image through their mission statement and examples of previous covers.
Jed Clarke_Research task 2_Generic codes and conventions.pptxJedClarke2
Research task 2, an analysis of the front covers of separate lifestyle magazines. Giving different conventions and codes also expressed for the front pages of the websites.
2. The main image is on the centre or
central to the page.
There is a somewhat consistent colour scheme as a
continues yellow.
Typography composition
The same font type.
Footer which
included the
dateline, masthead
and page number.
The image is cut over a
blank background.
The credits
which provide
information.
Similar outfits helping
keep continuity.
3. The main image is on the centre or
central to the page.
There is a consistent colour scheme or a dark grey.
Typography composition
The same font type.
Footer which
included the
dateline, masthead
and page number.
The image's is cut over a
blank background.
The credits
which provide
information.
The same model.
4. The main image is on
the centre or central to
the page, not similar to
the content's pages.
There is a consistent colour scheme or a blue highlight
although little red in the contents page.
Typography
composition is not
regular.
The same font type.
Footer which
included the
dateline, masthead
and page number.
The image is cut over a
blank background.
The credits which
provide information.
The image of the front
cover is in the contents
page.
The contents page covers two pages
which is not apparent in ELLE and
Cosmopolitan.