2. Company Background
October 2008 saw the launch of Zorba Solutions (www.zorba-solutions.co.uk) servicing
clients in a variety of sectors on new and exciting marketing projects. We offer exceptional
marketing advice and skills to our clients, couple with fantastic and friendly customer
service.
For the past three years we have worked with companies
and more importantly people to create and run successful Our Managing Director:
James Bacon has been working in Sales and
marketing campaigns. From basic planning and discussion Marketing for nearly 20 years. With 14 years
phase through to placement, execution and post experience working in London based Media
campaign analysis. Zorba can be your marketing think- Marketing Agencies, he worked on a number of
accounts such as Microsoft, American Express,
tank, your media buying agency or your complete
Panasonic, Samsung and Easyjet. On these
marketing consultancy. accounts he helped provide successful campaigns
though a variety of marketing platforms to help
The key aim as a business is to provide the high quality generate sales and brand awareness for the
marketing skills and techniques you would get at a high client.
profiled London Agency, to local, national and global
As a result of these successes, he won numerous
companies. But with one major difference - a real company sales awards and progressed through
personal service that very few agencies tend to offer. the ranks quickly at each company. This lead to
bigger more intricate marketing campaigns and
Zorba has grown consistently over three years of trading of course bigger accounts to work on.
in tough economic times, working with such clients as In October 2008 leaving London behind, Zorba
Citrix, APC, Schneider Electric, Dennis Publishing, Solutions Ltd was established. Taking the skills
Microsoft, American Express and Symantec. Many of and experience from his London days, James has
these campaigns have been a mix of brand/product always had a strong interest in music and clubs.
He has also been known to organise and throw
awareness through to pushing through product sales. This the odd party and event from time to time. A
has been done through the whole spectrum of marketing veteran of six Club 18-30s holidays, at 22 he was
vehicles, from outdoor advertising, print, inserts, DRTV, offered an opportunity to join Club 18-30 as a rep
for the summer. However the decision was made
TV & Radio to online and viral campaigns.
to further his career in London, and wait and
explore other opportunities in the travel and
Recently there has been a need to meet the current music sectors.
marketing trend of low cost performance driven
promotions. This has been done through combining lead After visiting the likes of Ibiza, Mallorca, New
York and Las Vegas on numerous occasions, he
generation with other online and direct marketing
feels the time is right to launch into these
activities. sectors. The Club Zorba pass will fill a current gap
in the market of offering a tailored packaged club
Zorba have kept and gained clients through successful experience.
campaigns in such tough times. In fact a recent campaign
we ran for our client APC proved the most successful since 2005. It was an online newsletter campaign to push
more product sales across Europe. The campaign generated the most enquiries and sales for APC since before the
economic fall out.
More than this though is the goal to turn the Zorba brand into a fun and exciting company. We aim to do this by
expanding into different areas, giving us new and exciting challenges all the time. With this in mind our recent
launch of Club Zorba (www.clubzorba.com) aims at the consumer market. Our unique club pass allows you access
to a top club every night of your holiday at one fantastic price. Launching in Ibiza 2012 we aim to give our
customers the ultimate clubbing experience.
3. What We Do
Here at Zorba we help companies of all shapes and sizes to plan and execute
successful marketing campaigns. From corporate re-branding, all forms of
advertising to intricate direct marketing and online campaigns - we can help you
with getting your brand or product to the right people.
If marketing is simply a time management issue for your business, then let us take that pressure off of
you. We speak to and place campaigns with a variety of highly creditable suppliers every day, so you
don’t have to. You will get the time back in your day to focus on other key business needs. Safe in the
knowledge we are working with you to get that important marketing campaign planned, placed and
successfully working for you.
Key Areas we can help:
Strategy Planning
Budget Setting
Sourcing Suppliers
Planning & Placing Campaigns
Optimised Response Reporting
Marketing Techniques we specialise in:
Brand Awareness
Product launching
Methods we use:
Social Media
Design (including website, logo and advertising)
Online Advertising
Email Marketing
Direct Marketing
Print Advertising
Outdoor Advertising
TV & Radio
Events
Lead Generation
Data Enhancement
Database Building
Data Cleansing
4. Who We Work With
We’ve worked on hundreds of campaigns over the years. Here are just a few
people we have helped in that time.
5. Recommendations
Gosia Binkowska - APC
Gosia hired us as a Marketing Consultant in 2009 and hired us more than
once
Top qualities: Expert, On Time, High Integrity
“I've worked with Zorba on several marketing projects for print and email publications. It's been always
highly professional cooperation: always on time, always cost and time efficient, always with close eye
on all details. Zorba supplied everything I needed and also presented new opportunities on the market. I
do recommend this company as great business partner.” August 10, 2011
Emma White – A4G Solutions
Emma hired us as a Marketing Consultant in 2011
Top qualities: Expert, High Integrity, Creative
“Zorba are a delight to work with. He is able to provide insightful ideas of how to reach your target
market effectively and efficiently. He is always honest and adds value to any marketing plan.” June 2,
2011
Tim Weedon – Commercial & Property Resources
Tim hired us a Marketing Consultant in 2011
Top qualities: Great Results, Good Value, On Time
“Zorba performed an evaluation of our existing target database for the purposes of an extended
marketing campaign, the results were with me before I had even thought about how long it would take
and presented to us in a highly professional, exceptionally detailed yet jargon free manner. I have
absolutely no hesitation in giving this recommendation. Tim Weedon” June 1, 2011
Lewis Stewart – DWA Media
Lewis hired us as a Marketing Consultant in 2009 and hired you more
than once
Top qualities: Great Results, Expert, On Time
“I have worked with Zorba on a number of projects and they have always provided me with everything
which I have needed. They are extremely efficient, and their presentation of work has extreme clairty.”
October 7, 2009