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FEMINISM IN WEST WITH COGNITIVE
DISSONANCE THEORY
BY : ISMA WAJID
CONTENT
 What is feminism
 CDT and its assumptions
 Formation of components of CDT with in the topic
 With the help of Different incidents
 Relation with theory
 References
WHAT ACTUALLY FEMINISM IS ??
 Feminism is a range of political movements,
ideologies and social movements that share a
common goal: to define, establish, and achieve
equal political, economic, personal, and social
rights for women.
( dictionary meaning )
CDT AND ASSUMPTIONS
 Is actually a feeling of discomfort result in
inconsistence thoughts attitudes and behavior
resulting discomfort.
two assumptions of theory will be discussed
1 : psychological inconsistencies
2 : efforts toward dissonance reduction
WHY TAKE FEMINISM UNDER THIS THEORY
LINKAGE OF THEORY AND TOPIC
BELIEVE , ATTITUDE AND BEHAVIOR
CONCEPT OF FEMINISM
60s and 70s concept
of feminism
REPRESENTATION OF THIS CONCEPT IN LAST
HALF DECADE
PROMOTION IN DIFFERENT CAMPAIGNS
HOW IT BECOME THE REASON OF DISSONANCE
(PRINT MEDIA)
SOCIAL MEDIA
Efforts toward dissonance
reduction
TWO DIFFERENT CONCEPT CREATED BY MEDIA CREATE DISSONANCE
IN MASSES AT A LARGE SCALE
SHAILENE WOODLEY'S LATEST INTERVIEW PROVES
SHE'S A VERY CONFUSED FEMINIST
 "I think that if men went down
and women rose to power, that
wouldn't work either,"
explained the young actress.
"We have to have a fine
balance."
The fault in our stars( actress)
CHARLI XCX'S BBC
DOCUMENTARY ABOUT FEMINISM
TOTALLY SLAYED
INTERNATIONAL WOMEN'S DAY
2016
BY EMMA GARLAND
THEORY
 Selective exposure
 Selective attention
 Selective retention
 Selective interpretation
REFERENCES
 http://www.sheknows.com/entertainment/articles/10
78740/shailene-woodleys-latest-interview-proves-
shes-a-very-confused-feminist
 https://www.rooshvforum.com/thread-38987.html
 http://www.bbc.com/news/world-europe-32202434
 http://www.msnbc.com/msnbc/how-social-media-
changing-the-feminist-movement
 http://www.bustle.com/articles/108127-the-9-most-
feminist-ad-campaigns-of-all-time
 http://www.huffingtonpost.com/dr-bernice-
ledbetter/likeagirl-campaign-is-a-g_b_5578498.html
Feminism in west with cognitive dissonance theory

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Feminism in west with cognitive dissonance theory

Editor's Notes

  1. Belief : women empowerment Attitude : want to work for women Behavior : start a movement for women rights etc .
  2. Concept is not new in 1960s and 1970s this was also a viral topic of discussion. Without religious discrimination this campaign was started and runs for almost two decades
  3. Believe is formed
  4. All of these and many others news are being repeatedly played on international news channels like BBC By Jasmine Coleman 9th april 2015 http://www.bbc.com/news/world-europe-32202434 Behaviors
  5. by Diane Ashoff March 31 shailene woodley feminist : in her case we can see the great disequilibrium in behavior they consider this star as a feminist and next day a news heading come up with the title DEAR shailene Woodley feminism is a big war kill the all good looking dudes.. this was the result of her interview day before that news in which she stated that
  6. file:///C:/Documents%20and%20Settings/Always%20be%20happy/My%20Documents/Downloads/magazine-29791404.htm http://www.fastcodesign.com/3020316/ad-campaign-reveals-sexism-through-google-autocomplete