You are welcome to read David Fastovich the co founder of Tap2apy presentation on the use of chat bots.

1. INSTANT AND SECURE PAYMENTS
IN YOUR CHAT
tap2pay.me

2. With Tap2pay, a business sends an invoice
to a messenger of choice.
A customer completes a purchase in two
taps.

3. The problem
Consumer Merchant
ONLINE PAYMENTS ARE FRUSTRATING!
Payment pages are not mobile-
optimized
Customers abandon carts-only 10%
stores are profitable!
Checkout forms take long to fill out Impulse to buy dies out
Customer needs to share private info Social channels are underutilized
Global Cart
Abandonment Rate:
OVER 70%

4. Market opportunity-Cart abandonment solution!
Given $738B of US
and EU e-commerce
sales(1) and 70% cart
abandonment rate
$2,460B of
total value
placed in
e-commerce
carts
$280B
of
recoverable
value
11.4% of
consumers
abandoned carts
for reasons other
than “just
browsing”
$76B
27% abandoned a
cart because of the
long/complicated
checkout
process
(1) Source: eMarketer, 2015; Baymard Institute E-Commerce Usability Research, 2016.
TAM

5. Why now?
Social commerce is growing faster
than e-commerce
Shorter human attention span makes it
difficult to sell online
Social media influences 80% of all
online purchases in US
+10% +21%
Internet
Users
Active Social
Media Users
SINCE JAN 2016(1)
SINCE JAN 2016(1)
(1) Hootsuite, Digital in 2017 Global Review.
(2) Microsoft, Attention Spans, 2015.
12
seconds
8
seconds
Attention span
in 2005(2)
Attention span
in 2016(2)

6. The solution
PAYMENT SYSTEM INTEGRATED INTO MESSENGERS
Consumer Merchant
Complete purchases in a
familiar environment
Keep track of your sales, leads,
and opportunities on all
platformsForget lengthy checkout
forms
Keep private info safe
and secure
Facilitate more sporadic
purchases
Increase conversion and lower
cart abandonment rate

7. The solution (cont’d)
Tap2pay versatility: multi-platform SAAS, no additional
installs
Pay in chat
OR
Pay in browser Pay offline
OR

8. The solution (cont’d)
Intuitive backend for merchants!

9. The solution (cont’d)
Easy adding items

10. The solution (cont’d)

11. Competition
Simplify seller enrollment
Simplify transaction
process
Payments in browser
Payments on mobile app
Help amateur seller
(freelance, one-off service,
tickets)
Sides to enroll
Transaction initiation
environment
merchant merchant
and buyer
merchant site merchant site Tilt app
Payments offline
merchant merchant merchant
and buyer
merchant sitemerchant site,
messenger link

12. Business model
Purchase price
$100.0
Payment received
$94.4 - $98.4
$1.0 - $5.0
$0.6
Cardholder payment
(100%)
Payment to merchant
(94.4% - 98.4%)
Acquiring fee, network
fee, interchange fee,
gateway fee (1.0% -
5.0%)
Tap2pay fee (0.6%)

13. Roadmap
2016 Q1 – Q2 2017 Q3 – Q4 2017
Belarus startup of the
year;
Pilots with Minsk
coworking spaces.
Minsk Venture Day
payment processor;
Finalist of Rietumu
FinTech Challenge
2017;
Small merchants as
initial customers.
Large Belarus
payment provider;
Major gaming
development group;
Leading retailers in
the Americas;
30 large merchants
as customers.
Transactions
complete
3x faster
21% increase
in conversion
rare

14. Roadmap (cont’d)
Large Belarus
payment provider;
Major gaming
development group;
Leading retailers in
the Americas;
30 large merchants
as customers.
Current E-commerce Integrations

15. Team
Eugene Palchevsky - Co-Founder,CTO. Ex-developer,
product manager, serial entrepreneur. Sold his first project in
2009.
Avishay Jesse Segal - Co-Founder,CMO. Israeli entrepreneur
experienced in marketing, sales, bizdev, PR and financial
consulting.
David Fastovich – Co-Founder, CEO. Experienced network
and security engineer, serial entrepreneur in Israel.

16. THANK YOU!
David Fastovich
CEO david@tap2pay.me

17. APPENDIX

18. 1
Purchaser places an
order.
1
2
Merchant securely transfers order information to Payment Gateway over the
Internet.
GATEWA
Y
2
Payment Gateway formats the transaction detail and securely routes the transaction authorization request to the
Processor.3
3
PROCESSOR
4
4
Transaction is routed to the Issuing Bank (purchaser's bank) to request transaction authorization via the
appropriate Network.
4
NETWORKS
5
The Issuing Bank approves or declines the transaction and forwards the information to the
Network.
5
ISSUING BANK
ACQUIRING BANK
6
The Network routs the information to the Acquiring
Bank.
6
8
The acquiring bank credits the merchant's
account.
8
7
7
Transaction is settled between the Acquiring and Issuing
Banks.
Tap2pay value chain

19. GATEWA
Y
PROCESSOR
NETWORKS
ISSUING BANK
ACQUIRING BANK
Tap2pay value chain (cont’d)