2. Yet only 13% of employers have a mobile
version of their career website.
Source: Potentialpark, 2013
3. Mobile is no longer the future - it is already here.
Who is using mobile now?
• Applicants who ended their home
Internet service or don't have access to
a computer.
• Smartphone users who depend on the
device for web access and email.
• People who are on the go.
• People who are job searching while on
the job.
Expectations mobile applicants have:
• Job notifications.
• Instant updates.
• Immediate feedback and quick follow-
ups to their application.
• Interactive content from companies.