4. Think about the
message
TAKE INTO
ACCOUNT…
• Consider the consequences of
your message.
• Think about the message you
want to convey.
2009: CONSUMERS’
PERCEPTIONS OF
TWITTER
5. Is this my opinion or is this
someone else’s opinion?
Is the message
easy enough to
understand?
Is this opinion valid?
6. Content tips – Making the most out of
your post
Avoid ambiguous
statements – Make
it clear!
Praise only where it is
due – Do not use
flattery
Keep it PG – Your
family and clients can
read your Tweets
• Keep in mind that
Tweets cannot be
deleted
• Using someone
else’s quote?
• Acknowledge them
• Do not discriminate
• If you are not funny,
don’t act funny