This is the original logo for my client, they have asked me to keep this the same as they have just had to slightly re-designed. I will use this on every product make, leaflet, gravel guide and business card.
Families – New families, doing up the garden- family activity.
Company's – Garden centers, they buy in bulk then sell on to other people. Also sell’s to landscaping companies
These are my target audiences because they are the people who are most likely to perches the products that my client produces. As well as this, families are the audience that my client is wanting to reach out to more .
Personnel – As I have no models in my images I wont be needing anyone to help my in my production process.
Budget – I don’t need to spend any money on anything for this project, everything I need I have available to me already.
Resources – The only resources I will need are a camera to take a few more photos and a computer and the software on that computer to be able to create my products.
This is my production schedule, I have scheduled in when I will send my work to my client and receive feedback, I have also left time to make improvements.
The leaflet will be targeted more at families, this contains more information about the company and what the products are used for in real life, this will speak directly to the audience.
The gravel guide targeted more at the businesses that buy from my client, it shows what they are and then bullet points what they are use for.
The business card is targeted more at the families as on the back it has lots of images of the products in use and looking good in children's play areas ect. This will show all the contact information so that everyone knows how to contact my client.
