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Paved
What is Paved?
Paved is an app that allows users to navigate
potholes, report potholes to users and the DOT, find
safe driving routes, and file claims for vehicle damage.
Inspiration
A news story that was asking readers to submit pictures
of potholes to the newspaper so they can report to
other users and the DOT.
Initial Research
Pain
Physical pain of hitting potholes
Car repair bill
Car part in middle of road
Scared of traffic
Toddler repeating my profanities
Baby waking up
Baby crying
Husband nagging
Almost hitting other cars trying to avoid
Slowing traffic to go over slowly
Not wanting to visit parents b.c of awful
potholes on cross Bronx expressway
Nice car feels pointless
Fighting insurance
Pleasure
Avoiding a pothole
Surprisingly no potholes on road
Nicely paved roads
Pothole repairs
City paid for repairs
Actions/behaviors
Driving
Swerving car
Cursing profanities
Yelling back at husband
Cursing city
Listening to music
Trying to avoid traffic
Passenger in car
Navigating
Avoiding other potholes
Times/places
In car
Cross Bronx expressway
Saw mill. Parkway
Route 9
LIE
Queens
Bronx
Brooklyn
Hell’s Kitchen
Jersey city
Jersey turnpike
Ct (no potholes!)
Route 9a
Driving son to school
Driving to parents
Driving to sisters
Getting to 87
Interviews
“Hitting any pothole is painful but its especially bad when its one that could have
been avoided.”
“You need to have fighter pilot reflexes in New York/New Jersey to avoid
most potholes. Unfortunately as my boyfriend likes to point out I do not.”
“I was driving in Istanbul last month and the roads there had virtually no
potholes. And no highway in Turkey has potholes. They are comparable size
cities and Istanbul arguably has less resources. If that city can manage, NY
should be able to.”
“If there were an internet option to report I would be more likely, assuming I knew
where I was. I had to draw a map and let the city know exactly where it was to file
my claim.”
Key Takeaways
1. No easy way to report potholes
2. No way of knowing when potholes are repaired
3. No warning, except for the occasional cone
4. No warnings on roads that are particularly hazardous
5. Filing claims is onerous
Competitive Analysis
Trip Planning Reporting
Community Input
Managed and edited
SeeClickFix
San Diego Street Report
City of Boston
Paved
SketchFactorWaze
Google Maps
Garmin
Initial Wireframes
Early functionality:
1. Maps to show where potholes are
2. Find routes based on potholes + time/distance
3. Status for your reported potholes
4. Automatic detection using accelerometer
5. Voice inputs to report potholes
Initial Wireframes
Enter an address or tap with
Animate in
8 potholes have been
repaired near you
Pinch to zoom in on details
Enter an address or tap with
8 potholes have been
repaired near you
Saved Locations
My Reported Potholes
Pothole Status
455 W 37th Street, New York, NY
4 Nearby potholes
Tap for directions to currentTap for directions to current
455 W 37th Street, New York, NY
455 W 37th Street, New York, NY
Home
Work
503 Grassland Blvd., Valhalla, NY
2 East Home Place, Irvington, NY
15 Warren Street, Jersey City, NJ
26 Falmouth Road, Falmouth, MA
Initial Wireframes
455 W 37th Street, New York, NY
455 W 37th Street, New York, NY
Finding Safe Routes...
455 W 37th Street, New York, NY
455 W 37th Street, New York, NY
Option 1: via Bronx River Parkway
Number of potholes: 80
Miles: 22
ETA: 11:32
Option 2: via Henry Hudson Parkway
Number of potholes: 34
Miles: 26
ETA: 11:37
Option 3: via I-87
Number of potholes: 10
Miles: 25
ETA: 11:36
Go!
Go!
Go!
Turn Right in 300 feet
onto Main street
ETA
3:32
Miles to drive
23
Turn Right in 300 feet
onto Main street
ETA
3:32
Miles to drive
23
Warning: pothole reported
on your right in 50 feet
pulse & glow?
More User Interviews
Key takeaways:
1. Not everyone wants to use voice, add touch option.
2. Easy way to file a claim in the system
3. Track not just potholes you report but roads you are
interested in (sometimes these are avoided).
Later Designs
Enter an address or tap with two fingers to
speak address
8 potholes have been repaired
near you
Enter an address or tap with two fingers to
speak address
8 potholes have been repaired
near you
Station Road and
Broadway on SW cornerr.
Hit by 7 drivers
Last reported to DOT: 8-25
Scheduled repair: none
Enter an address or tap with
My Reported Potholes
Road Watch
Saved Locations
File Claim for Damages
Settings
2 W 37th Street, New York, NY
8 potholes have been
repaired near you
Later Designs
Tap to navigate
455 W 37th Street, New York, NY
8 potholes have been repaired in
your area
455 W 37th Street, New York, NY
455 W 37th Street, New York,
Home
Work
503 Grassland Blvd., Valhalla, NY
2 East Home Place, Irvington, NY
15 Warren Street, Jersey City,
26 Falmouth Road, Falmouth,
455 W 37th Street, New York,
Home
Work
503 Grassland Blvd., Valhalla, NY
2 East Home Place, Irvington, NY
15 Warren Street, Jersey City, NJ
26 Falmouth Road, Falmouth, MA
455 W 37th Street, New York, NY 455 W 37th Street, New York, NY
455 W 37th Street, New York,
NY
Finding Safe Routes...
Later Designs
455 W 37th Street, New York, NY
455 W 37th Street, New York, NY
via Bronx River Parkway
Number of potholes: 80
Miles: 22
ETA: 11:32
via Henry Hudson Parkway
Number of potholes: 34
Miles: 26
ETA: 11:37
via I-87
Number of potholes: 10
Miles: 25
ETA: 11:36
Turn Right in 300 feet
onto Main street
ETA
3:32
Miles to drive
23
Turn Right in 300 feet
onto Main street
ETA
3:32
Miles to drive
23
Go!
Go!
Go!
Warning: pothole
reported on your
right in 50 feet
Nice job on
avoiding that
pothole!
Turn Right in 300 feet
onto Main street
ETA
3:32
Miles to drive
23
Yikes...did you just
hit a pothole?
Yes No
3...2...1
Later Designs
Turn Right in 300 feet
onto Main street
ETA
3:32
Miles to drive
23
Would you like to
report to the DOT?
Yes No
3...2...1
Turn Right in 300 feet
onto Main street
ETA
3:32
Miles to drive
23
Report sent.
You can check on the
repair status in the
menu bar.
Enter an address or tap with
My Reported Potholes
Road Watch
Saved Locations
File Claim for Damages
Settings
Cross Bronx Exp & Bronx
River Pkwy, Bronx, NY
My Reported Potholes
41st Street & 10th Avenue,
New York, NY10.24
10.12 14th Street & 5th Avenue,
New York, NY
10.01 14th Street & 5th Avenue,
New York, NY
09.24
09.12 E 187th Street & Southern
Blvd., Bronx, NY
08.24 South 3rd Street & Bedford
Avenue, Brooklyn, NY
08.03 E 78th Street & CPW, New
York, NY
Later Designs
My Reported Potholes
10.01 Reported by driver
10.01 Report Received by DOT
10.02 Repair Request submitted by
DOT to repair Teams
10.02 Repair Scheduled
Back to List
10.24 Scheduled Repair
Cross Bronx Exp & Bronx
River Pkwy, Bronx, NY
My Reported Potholes
41st Street & 10th Avenue,
New York, NY10.24
10.12 14th Street & 5th Avenue,
New York, NY
10.01 14th Street & 5th Avenue,
New York, NY
09.24
09.12 E 187th Street & Southern
Blvd., Bronx, NY
08.24 South 3rd Street & Bedford
Avenue, Brooklyn, NY
08.03 E 78th Street & CPW, New
York, NY
Enter an address or tap with
My Reported Potholes
Road Watch
Saved Locations
File Claim for Damages
Settings
Road Watch
Cross Bronx Express24
Road
No. of
Potholes
14
08
06
22
16
19
Cross Island Parkway
Henry Hudson Parkway
Jackie Robison Parkway
Clearview Expressway
42nd Street, Manhattan
Francis Lewis Blvd
Later Designs
My Reported Potholes
10.01 Reported by driver
10.01 Report Received by DOT
10.02 Repair Request submitted
by DOT to repair Teams
10.02 Repair Scheduled
Back to List
10.24 Scheduled Repair
Back to List
Road Watch
Henry Hudson Parkway
No. of Miles: 11.05
Boroughs: Manhattan & The Bronx
No. of Potholes Reported this year: 25
No. of Potholes Repaired this year: 10
No. of Outstanding Potholes to repair: 8
Alternative Route: 10th Avenue
Road Watch
Cross Bronx Express24
Road
No. of
Potholes
14
08
06
22
16
19
Cross Island Parkway
Henry Hudson Parkway
Jackie Robison Parkway
Clearview Expressway
42nd Street, Manhattan
Francis Lewis Blvd
Thank you
Diana Nasello Olszewski

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Paved

  • 2. What is Paved? Paved is an app that allows users to navigate potholes, report potholes to users and the DOT, find safe driving routes, and file claims for vehicle damage.
  • 3. Inspiration A news story that was asking readers to submit pictures of potholes to the newspaper so they can report to other users and the DOT.
  • 4. Initial Research Pain Physical pain of hitting potholes Car repair bill Car part in middle of road Scared of traffic Toddler repeating my profanities Baby waking up Baby crying Husband nagging Almost hitting other cars trying to avoid Slowing traffic to go over slowly Not wanting to visit parents b.c of awful potholes on cross Bronx expressway Nice car feels pointless Fighting insurance Pleasure Avoiding a pothole Surprisingly no potholes on road Nicely paved roads Pothole repairs City paid for repairs Actions/behaviors Driving Swerving car Cursing profanities Yelling back at husband Cursing city Listening to music Trying to avoid traffic Passenger in car Navigating Avoiding other potholes Times/places In car Cross Bronx expressway Saw mill. Parkway Route 9 LIE Queens Bronx Brooklyn Hell’s Kitchen Jersey city Jersey turnpike Ct (no potholes!) Route 9a Driving son to school Driving to parents Driving to sisters Getting to 87
  • 5. Interviews “Hitting any pothole is painful but its especially bad when its one that could have been avoided.” “You need to have fighter pilot reflexes in New York/New Jersey to avoid most potholes. Unfortunately as my boyfriend likes to point out I do not.” “I was driving in Istanbul last month and the roads there had virtually no potholes. And no highway in Turkey has potholes. They are comparable size cities and Istanbul arguably has less resources. If that city can manage, NY should be able to.” “If there were an internet option to report I would be more likely, assuming I knew where I was. I had to draw a map and let the city know exactly where it was to file my claim.”
  • 6. Key Takeaways 1. No easy way to report potholes 2. No way of knowing when potholes are repaired 3. No warning, except for the occasional cone 4. No warnings on roads that are particularly hazardous 5. Filing claims is onerous
  • 7. Competitive Analysis Trip Planning Reporting Community Input Managed and edited SeeClickFix San Diego Street Report City of Boston Paved SketchFactorWaze Google Maps Garmin
  • 8. Initial Wireframes Early functionality: 1. Maps to show where potholes are 2. Find routes based on potholes + time/distance 3. Status for your reported potholes 4. Automatic detection using accelerometer 5. Voice inputs to report potholes
  • 9. Initial Wireframes Enter an address or tap with Animate in 8 potholes have been repaired near you Pinch to zoom in on details Enter an address or tap with 8 potholes have been repaired near you Saved Locations My Reported Potholes Pothole Status 455 W 37th Street, New York, NY 4 Nearby potholes Tap for directions to currentTap for directions to current 455 W 37th Street, New York, NY 455 W 37th Street, New York, NY Home Work 503 Grassland Blvd., Valhalla, NY 2 East Home Place, Irvington, NY 15 Warren Street, Jersey City, NJ 26 Falmouth Road, Falmouth, MA
  • 10. Initial Wireframes 455 W 37th Street, New York, NY 455 W 37th Street, New York, NY Finding Safe Routes... 455 W 37th Street, New York, NY 455 W 37th Street, New York, NY Option 1: via Bronx River Parkway Number of potholes: 80 Miles: 22 ETA: 11:32 Option 2: via Henry Hudson Parkway Number of potholes: 34 Miles: 26 ETA: 11:37 Option 3: via I-87 Number of potholes: 10 Miles: 25 ETA: 11:36 Go! Go! Go! Turn Right in 300 feet onto Main street ETA 3:32 Miles to drive 23 Turn Right in 300 feet onto Main street ETA 3:32 Miles to drive 23 Warning: pothole reported on your right in 50 feet pulse & glow?
  • 11. More User Interviews Key takeaways: 1. Not everyone wants to use voice, add touch option. 2. Easy way to file a claim in the system 3. Track not just potholes you report but roads you are interested in (sometimes these are avoided).
  • 12. Later Designs Enter an address or tap with two fingers to speak address 8 potholes have been repaired near you Enter an address or tap with two fingers to speak address 8 potholes have been repaired near you Station Road and Broadway on SW cornerr. Hit by 7 drivers Last reported to DOT: 8-25 Scheduled repair: none Enter an address or tap with My Reported Potholes Road Watch Saved Locations File Claim for Damages Settings 2 W 37th Street, New York, NY 8 potholes have been repaired near you
  • 13. Later Designs Tap to navigate 455 W 37th Street, New York, NY 8 potholes have been repaired in your area 455 W 37th Street, New York, NY 455 W 37th Street, New York, Home Work 503 Grassland Blvd., Valhalla, NY 2 East Home Place, Irvington, NY 15 Warren Street, Jersey City, 26 Falmouth Road, Falmouth, 455 W 37th Street, New York, Home Work 503 Grassland Blvd., Valhalla, NY 2 East Home Place, Irvington, NY 15 Warren Street, Jersey City, NJ 26 Falmouth Road, Falmouth, MA 455 W 37th Street, New York, NY 455 W 37th Street, New York, NY 455 W 37th Street, New York, NY Finding Safe Routes...
  • 14. Later Designs 455 W 37th Street, New York, NY 455 W 37th Street, New York, NY via Bronx River Parkway Number of potholes: 80 Miles: 22 ETA: 11:32 via Henry Hudson Parkway Number of potholes: 34 Miles: 26 ETA: 11:37 via I-87 Number of potholes: 10 Miles: 25 ETA: 11:36 Turn Right in 300 feet onto Main street ETA 3:32 Miles to drive 23 Turn Right in 300 feet onto Main street ETA 3:32 Miles to drive 23 Go! Go! Go! Warning: pothole reported on your right in 50 feet Nice job on avoiding that pothole! Turn Right in 300 feet onto Main street ETA 3:32 Miles to drive 23 Yikes...did you just hit a pothole? Yes No 3...2...1
  • 15. Later Designs Turn Right in 300 feet onto Main street ETA 3:32 Miles to drive 23 Would you like to report to the DOT? Yes No 3...2...1 Turn Right in 300 feet onto Main street ETA 3:32 Miles to drive 23 Report sent. You can check on the repair status in the menu bar. Enter an address or tap with My Reported Potholes Road Watch Saved Locations File Claim for Damages Settings Cross Bronx Exp & Bronx River Pkwy, Bronx, NY My Reported Potholes 41st Street & 10th Avenue, New York, NY10.24 10.12 14th Street & 5th Avenue, New York, NY 10.01 14th Street & 5th Avenue, New York, NY 09.24 09.12 E 187th Street & Southern Blvd., Bronx, NY 08.24 South 3rd Street & Bedford Avenue, Brooklyn, NY 08.03 E 78th Street & CPW, New York, NY
  • 16. Later Designs My Reported Potholes 10.01 Reported by driver 10.01 Report Received by DOT 10.02 Repair Request submitted by DOT to repair Teams 10.02 Repair Scheduled Back to List 10.24 Scheduled Repair Cross Bronx Exp & Bronx River Pkwy, Bronx, NY My Reported Potholes 41st Street & 10th Avenue, New York, NY10.24 10.12 14th Street & 5th Avenue, New York, NY 10.01 14th Street & 5th Avenue, New York, NY 09.24 09.12 E 187th Street & Southern Blvd., Bronx, NY 08.24 South 3rd Street & Bedford Avenue, Brooklyn, NY 08.03 E 78th Street & CPW, New York, NY Enter an address or tap with My Reported Potholes Road Watch Saved Locations File Claim for Damages Settings Road Watch Cross Bronx Express24 Road No. of Potholes 14 08 06 22 16 19 Cross Island Parkway Henry Hudson Parkway Jackie Robison Parkway Clearview Expressway 42nd Street, Manhattan Francis Lewis Blvd
  • 17. Later Designs My Reported Potholes 10.01 Reported by driver 10.01 Report Received by DOT 10.02 Repair Request submitted by DOT to repair Teams 10.02 Repair Scheduled Back to List 10.24 Scheduled Repair Back to List Road Watch Henry Hudson Parkway No. of Miles: 11.05 Boroughs: Manhattan & The Bronx No. of Potholes Reported this year: 25 No. of Potholes Repaired this year: 10 No. of Outstanding Potholes to repair: 8 Alternative Route: 10th Avenue Road Watch Cross Bronx Express24 Road No. of Potholes 14 08 06 22 16 19 Cross Island Parkway Henry Hudson Parkway Jackie Robison Parkway Clearview Expressway 42nd Street, Manhattan Francis Lewis Blvd