Luxury beauty brands - Sustainability is good for business
Waste Reduction Blog Post - Blue Certified
1. This Cleaner Shrimp is doing his part to
keep the ocean clean, so please do your
part too. Here are some tips to try.
Waste Reduction is one of the criteria in our Blue
Certified Program, an eco-label for the dive industry.
1. Favor the purchase of recyclable, reusable, and
biodegradable products so that less ends up in the
landfill and the ocean.
2. Make it easy to recycle by placing recycling bins in an
optimal location where it is most convenient for staff
and customers. Post signs to explain which items can go
into the bins.
3. Go paperless with sales and marketing by using social media, e-mail, and e-newsletters. Not only are you
saving money by not using paper and printer materials, your customers can easily forward and share
your message with their friends.
4. When you do need to use paper, purchase paper that has the highest post-consumer recycled content
you can find (shoot for 100%, but settle for no less than 30%), and print double sided.
5. Educate and involve staff. Post signs so that staff know how to do their jobs in harmony with
sustainability goals. Staff often have great ideas to make waste management practices even better.
6. Track your waste amounts and trash hauling bills. Use the information to make informed
decisions of where to improve. You may be surprised about how much money you spend
to send trash to the landfill, and how much of material that you purchase is wasted.