Presentation about our next business trip to Nigeria. Visit the 12th Lagos Motor Fair and the 6th Auto Parts Expo West Africa (24th-29th April)

2. Next April, one of the most important dates in the Automotive and Parts Industry on the
African Continent is taking place in Lagos, from the 22nd until the 30th, and PCEX will be
there to continue their expansion into the Automotive and Parts sector.
We would like to offer a high value proposal to all those companies working in the sector
interested in the Nigerian market.
The current population of Nigeria is more than 170 million inhabitants with a fleet of
automobiles numbering 12 million vehicles, of which 8.5 million correspond to the tourism
sector, 2.5 million to the light commercial sector and 1 million heavy vehicles.
Importation still plays a fundamental role in the economy of the country. The trend of
growth will be increasing as it has a greater domestic demand.
12th Lagos Motor Fair - April 24-29, 2017
6th Autoparts West Africa - April 26-29, 2017
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3. • Because we want to be the link of union and trust that is vital in order to do recurring
and long term business;
• Because we are already present in Nigeria, with central offices located in, Spain
(Alicante);
• Because we attend the most important of the sector events and seminars in the
country;
• Because of our specialised knowledge of the sector;
• Because we are results driven;
• We offer our clients the possibility of using our company as a trusted financial bridge in
their business transactions as direct buyers and distributors of your products;
• We add value through the generation of trust and confidence; by establishing a direct
and personal path, a bridge of trust between both parties, necessary for the start of a
consolidated and lasting business over time.
Value Proposal: Why work with Pcex Automotive?
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4. • Permanent market research in the automotive parts sector to provide up to date,
trustworthy, real information;
• We meet with the main direct market players such as importers, wholesalers and
indirect distributors, for example customs agents and government authorities;
• Visit the main yearly events in the sector to keep up date;
• We connect the best portfolios in the industry directly to your portfolio;
• We safeguard the interests of our customers in order to fulfill contractual agreements;
• We manage the complete order chain; from the actual order itself, to payment and
delivery;
• Provide full logistical coverage through our knowledge and use of preferential shipping
and delivery companies;
• Give complete legal coverage through our legal office.
Value Proposal: Our work in Nigeria
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5. PCEX Automotive, is a Pcex Dathyago brand specializing in the representation, promotion
and creation of international structures of automotive spare parts products worldwide. Our
specialization is focused on African and Middle Eastern markets.
PCEX’s team is made up of highly skilled and experienced people with a great trajectory in
the scope of international trade, which guarantees the successful and timely
implementation of the sales strategy using the acquired development tools. This
strategy is designed with and for the client based on their requirements and needs.
PCEX provides high-value added services in the field of international sale, offering
interested companies the possibility of increasing their productivity by reducing costs and
increasing sales.
About us
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6. In PCEX we control from our Offices in Alicante, Düsseldorf, Lagos, all the activity
encompassing our business lines.
We carry out our business activities and the international business representation from our
offices in Düsseldorf and we are specialized in those countries where entry barriers,
whether for protective measures or for different business cultures, are high; for example,
African and Middle East markets.
Our resources and operational capabilities, allow us to reach any market interest of our
clients.
Scope
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7. Mission: To represent automotive spare parts manufacturers on an international level,
selling their products within a previously defined strategic framework.
Mission, Vision & Values
Vision: To serve as a reference in automotive international sector, selling, representing and
supporting our portfolio, ensuring excellence in international presence and the expansion
process
Values: Trust, confidentiality, persistence, excellence and commitment.
Your international Partner

8. PCEX will be able to act according to the guarantees that we confer based on our
knowledge and expertise in international spheres, following personalized and
differentiated guidelines according to the requirements of each client:
• We will help to choose the optimum market, if not already selected. If the market
has already been chosen, we will advise with our opinion as to its
advisability;
• We previously analyze the chosen markets, as far as their products, their position,
competence, distribution and optimum prices;
• We will choose from different channels of sales, distributing agents, importers
wholesalers…
• We take charge of all the exportation procedures;
• We supervise all your product sales/services in the destined markets, analyzing
any possible variations that may occur;
• We resolve any possible international setbacks, should they occur.
Also, PCEX is able to act as a direct exporter of your products.
Our work
Your international Partner

9. The most important contributions we want to highlight are:
Goodwill, formed by partners, institutions and client buyers derived from the
experience of PCEX members in the internationalization and exporting process;
Market Information: Facilitates decision-making and the selection of the best alternative
actions.
PCEX works with the best international partners, both private and institutional, in those
countries that possess great potential but are difficult to access.
Trusting the advice and support of an established company like PCEX regarding
international trade ensures the construction of a solid foundation in a complicated process
that requires experience and knowledge in the field.
PCEX will advise and inform you of the best alternative to introduce your products and
adapt and implement a pre-defined business strategy, reducing unnecessary costs and
increasing sales.
What do we offer?
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10. • Personalized attention is our highest priority. Every client has different needs and PCEX
responds with experts in the field and for each subject, and under any circumstances
we undertake clients for which we cannot meet their expectations;
• Excellence in our performance: the quality of our services is characterized by our know-
how and expertise;
• Our customer base and our customer relations resulting from years of experience in the
international sphere: each PCEX partner benefits from sufficient experience and expertise,
delivering a broad and solid market knowledge and competence backed by years of hard
work;
Added Value
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11. • A profound knowledge of markets and native languages (English, Spanish, German,
Arabic, French): Simply knowing the language is not enough; you have to really
understand the products and business customs of each country;
• Commitment to clients: fundamental and mutual to each client endorsed by the financial
competence of PCEX;
• Confidentiality of our work: we sign confidentiality agreements with all parties involved,
ensuring the professional secrecy of the actions we carry out.
Added Value
Your international Partner

12. Managing Partner
David Santiago Vicente
david.santiago@dathyago.com
es.linkedin.com/in/davidsantiagovicente
Managing Partner & German Manager
Romualdo Seva Göden
rosego@dathyago.com
Nigeria Manager
Patrick A. Mark
patrick.mark@dathyago.com
Board Team
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13. info@dathyago.com
skype: pcex_dathyago
Avenida Costa Blanca, 129, 12C
03540 Alicante (Spain)
+34 965082275
www.pcexautomotive.com
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