The document discusses podcasting as an ultimate prospecting tool for growing a business. It provides an overview of the market size for podcast listening, reasons to start a podcast including building community and educating prospects, and a quick start guide covering equipment, software, hosting, websites, content calendars, and marketing strategies. The guide recommends planning episode topics based on frequently asked questions, celebrity interviews, or product/service lines and using social media and guest appearances to promote the podcast.

1. David Pisarra
Grow Your Business Summit
2018
Podcasting - The Ultimate Prospecting Tool

2. David Pisarra
The BIG Three Areas
Market Size
Why to Podcast?
Quick Start Guide

3. David Pisarra
Market Size
100,000,000 iPhones in the US alone
200,000,000 Smartphones overall in the US
1,000,000,000 (THAT’S BILLION!!!) GLOBALLY

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Why To Podcast?
1) Build a Community around your topic
2) Educate your prospects - Answer those “Same 5 questions”
3) Be a Celebrity in your industry
4) “Set it and Forget it” sales tool

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Quick Start Guide
Equipment
Software
Hosting
Website
Calendar
Marketing

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Equipment

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Software
GarageBand
Audacity - www.audacityteam.org/download/
Adobe Audition

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Website
Naming is SUPER IMPORTANT
JKPAccountingShow vs BeanCounter.com

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Hosting
LibSyn
Wordpress Blog
BluBrry.com

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Content Calendar
Episodes by Most Asked Questions
By Celebrity
By Product line or Service

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Marketing
Facebook
LinkedIn
Twitter
Be a Guest on Podcasts

12. David Pisarra
www.Podcasting For Professionals.com
Sign up for my FREE 52 week
podcast tips program at

13. David Pisarra
david@pisarra.com
www.Podcasting For Professionals.com
FREE 30 minute ConsultationSUPER EXTRA BONUS!

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