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Accelerated Development
through Open Innovation
David McFeeters-Krone
Jim Hughes
Robert Doneker
Open Innovation?
More than just new products
A R&D business development
pilot service by OMEP
Open Innovation is
• Business / Partner development
– Customer needs to be successful
– Work with suppliers to create value
• R&D partnering
– Validate / Prove / Credibility
– Making current processes better
• Travelling the road less travelled
– Institutions
– Customers
Open Innovation is not
• Market Research
– Market Research often immediately precedes
• Ideation
– … but Open Innovation usually follows it
• Sales
– … but teaming usually provides insights & partners
The $100 Billion Federal Lab Network
Some of the biggest US Federal Labs
What does success look like
• Tire fire testing
• Sand fly sensors
• Helicopter rotor flexing
• Cryptography software validation
• Fingertip Mounted Ultrasound Probe trial
Case Study
Makers of carbon composite shielding
• Intros around the US
• CRADA at USAF
• Help at DOE
• Contract
$
$
$
Collaboration by Readiness level
Time Talent Facilities Dollars
Open Innovation in 2x2
• New products
• Reinvigorating old
• Process engineering
• If only …
• Facilities, test beds, etc
• Credibility
Action vs. Research
• Open Innovation involves seeking partners
• Effort (Research and Documentation)
– Determining who to contact
– Getting contacts to respond
– Connecting with the client
• No resources to waste
– Neither wrong avenues, nor
– Exhaustive study of the options
What does success look like
• New hygiene products
• Anti-motion sickness glasses
• Extendable tire spiking system
• Validation of plastic conversion model
Case Study
Makers of 1 product (MSM)
• Secured 5 Strategic R&D agreements
– Army: Clinical Trial
– USAF: Algae testing
– USDA: Fermentation
– USDA: Antimicrobial
– USAF: Clinical Trial
Deliverables
Market Insight / Completed Project
• Refined scope of inquiry (search)
– Pre actions – meetings with appropriate stakeholders
• List of possible contacts
– B2B, labs, universities
• Interview results
– Valuable market insight
• Establish contact
– Set up a meeting.
• Scope and complete the agreement
– Project management
– Facilitation
Buying the Network Local
Local Assets
• Universities
• Federal
– NETL (Albany)
– PNNL (Richland)
– Smaller
• NOAA
• USFS
• USGS
Buying the Network Personal
• Tapping into a network of dozens of MEPs
• Hundreds of MEP consultants
• Thousands of related service providers
• Thousands of facilities (dozens in Oregon)
• 100,000 science technical personnel at labs
• Millions (really billions) of dollars of research
Someone, somewhere, sometime has looked at
your problem … We just need to find it.
The $100 Billion Federal Lab Network
Some of the biggest US Federal Labs
THANK YOU
David McFeeters-Krone
dmk@intelassets.com
503 493 0477
Open Innovation
Time and talent solution
Working with institutions
• Why?
– Deep talent …
• with connection to others in agency and elsewhere
– Unique equipment
– Connections to additional funding and
opportunities
• Nose in the tent
– Leveraged rates (sometimes)
Open Innovation phases
• Vet project
– Belief that internal assets need augmenting
– Willingness to look outside
• Time to review opportunities
• Will to close with 3rd parties
• Determine needs
– Seek best practices
– Seek adjacencies (easiest to explain)
• Distill key areas of interest -- Develop SOW
• Find partners
• Refine SOW
• Manage paper
• Manage relationship
Questions for engagement
• What characteristics of your product would
you like to know more about?
– What experiments would you like to run?
• What product problems (not sales, financial,
or people) do you have?
• Where could your product be used?
• What is solved problem worth?

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OMEP conference 3-11

  • 1. Accelerated Development through Open Innovation David McFeeters-Krone Jim Hughes Robert Doneker
  • 2. Open Innovation? More than just new products A R&D business development pilot service by OMEP
  • 3. Open Innovation is • Business / Partner development – Customer needs to be successful – Work with suppliers to create value • R&D partnering – Validate / Prove / Credibility – Making current processes better • Travelling the road less travelled – Institutions – Customers
  • 4. Open Innovation is not • Market Research – Market Research often immediately precedes • Ideation – … but Open Innovation usually follows it • Sales – … but teaming usually provides insights & partners
  • 5. The $100 Billion Federal Lab Network Some of the biggest US Federal Labs
  • 6. What does success look like • Tire fire testing • Sand fly sensors • Helicopter rotor flexing • Cryptography software validation • Fingertip Mounted Ultrasound Probe trial
  • 7. Case Study Makers of carbon composite shielding • Intros around the US • CRADA at USAF • Help at DOE • Contract $ $ $
  • 8. Collaboration by Readiness level Time Talent Facilities Dollars
  • 9. Open Innovation in 2x2 • New products • Reinvigorating old • Process engineering • If only … • Facilities, test beds, etc • Credibility
  • 10. Action vs. Research • Open Innovation involves seeking partners • Effort (Research and Documentation) – Determining who to contact – Getting contacts to respond – Connecting with the client • No resources to waste – Neither wrong avenues, nor – Exhaustive study of the options
  • 11. What does success look like • New hygiene products • Anti-motion sickness glasses • Extendable tire spiking system • Validation of plastic conversion model
  • 12. Case Study Makers of 1 product (MSM) • Secured 5 Strategic R&D agreements – Army: Clinical Trial – USAF: Algae testing – USDA: Fermentation – USDA: Antimicrobial – USAF: Clinical Trial
  • 13. Deliverables Market Insight / Completed Project • Refined scope of inquiry (search) – Pre actions – meetings with appropriate stakeholders • List of possible contacts – B2B, labs, universities • Interview results – Valuable market insight • Establish contact – Set up a meeting. • Scope and complete the agreement – Project management – Facilitation
  • 14. Buying the Network Local Local Assets • Universities • Federal – NETL (Albany) – PNNL (Richland) – Smaller • NOAA • USFS • USGS
  • 15. Buying the Network Personal • Tapping into a network of dozens of MEPs • Hundreds of MEP consultants • Thousands of related service providers • Thousands of facilities (dozens in Oregon) • 100,000 science technical personnel at labs • Millions (really billions) of dollars of research Someone, somewhere, sometime has looked at your problem … We just need to find it.
  • 16. The $100 Billion Federal Lab Network Some of the biggest US Federal Labs
  • 18. Open Innovation Time and talent solution Working with institutions • Why? – Deep talent … • with connection to others in agency and elsewhere – Unique equipment – Connections to additional funding and opportunities • Nose in the tent – Leveraged rates (sometimes)
  • 19. Open Innovation phases • Vet project – Belief that internal assets need augmenting – Willingness to look outside • Time to review opportunities • Will to close with 3rd parties • Determine needs – Seek best practices – Seek adjacencies (easiest to explain) • Distill key areas of interest -- Develop SOW • Find partners • Refine SOW • Manage paper • Manage relationship
  • 20. Questions for engagement • What characteristics of your product would you like to know more about? – What experiments would you like to run? • What product problems (not sales, financial, or people) do you have? • Where could your product be used? • What is solved problem worth?

Editor's Notes

  1. Imagine a world … where you could leverage the minds, talents, facilities, capabilities of a vast network of driven masters of technologies. No not technologies solutions.
  2. that I can meet them with current/future products
  3. MR You need to know where you want to go
  4. First of all, I want to make it clear that I have never met these gentlemen.
  5. If only … (but not people, regulation, geographic, etc) Working with reputable, known, unassailable 3rd parties
  6. Scouting is innately an iterative activity Get commitment and get going The client knows his industry but does not have time to look out the window.
  7. 40-60 hours on average to completion 5 hrs month maintenance I like the Level of Effort chart from TDMI.