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CES 2019 trends: a focus on the sanitary industry


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The sanitary domain keeps evolving, for the benefit of the consumer experience with the emergence of smart and connected bathrooms, like we’ve seen a lot at CES 2019. But not only… Industry leaders in sanitary are looking at the environment: how to better control water consumption, in the context of the person, the home, the city, the country. And it’s not just a trend that was shown at CES this year. It is a long term strategic topic for the sanitary industry.

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CES 2019 trends: a focus on the sanitary industry

  1. 1. 3DS.COM©DassaultSystèmes|ConfidentialInformation|3/9/2019|ref.:3DS_Document_2015 2019 From Consumer Electronics Show to Consumer EXPERIENCE Show CES 2019 decoded by Dassault Systèmes – Home & Lifestyle Industry Experts Focus on Sanitary
  2. 2. 2 3DS.COM©DassaultSystèmes|ConfidentialInformation|3/9/2019|ref.:3DS_Document_2015 Consumer Experiences in 2030 Summary Top Trends from CES 2019 in SANITARY Introduction
  3. 3. 3 3DS.COM©DassaultSystèmes|ConfidentialInformation|3/9/2019|ref.:3DS_Document_2015 CES 2019 : From a Tech Show to an EXPERIENCE Show CES 2019 has made the first move from a Tech Show to an Experience Show. This movement is perfectly aligned to how new consumers want to experience new products and services and how these can work interdependently in order to increase convenience and to enhance the consumer experience.
  4. 4. 4 3DS.COM©DassaultSystèmes|ConfidentialInformation|3/9/2019|ref.:3DS_Document_2015 Smart bathroom: with personalization options controlling water pressure, temperature, even lights and music Hygiene with add-on equipment or built-in water-spray Sanitary in the holistic context: person, home, city, environment Emphasis on water consumption relative to scarcity CES 2019 presented some shifts in the sanitary domains. Industry leaders are working on major changes. Sanitary keeps evolving for the benefit of the consumer experience and the environment.
  5. 5. 5 3DS.COM©DassaultSystèmes|ConfidentialInformation|3/9/2019|ref.:3DS_Document_2015 Top Trends from CES 2019 in Sanitary HYGIENE & CONVENIENCEWATER MANAGEMENT Measuring water consumption to manage costs and scarcity, SMART BATHROOM Automatic or “no-touch “ or activation by voice for both water-based hygiene and flush Connected shower, built-in speakers, ambient lighting, voice assistants to provide an immersive sanitary experience
  6. 6. 3DS.COM©DassaultSystèmes|ConfidentialInformation|3/9/2019|ref.:3DS_Document_2015 WATER MANAGEMENT Water is a precious resource, so water conservation becomes key. Users expect better cleansing using less water, and visually attractive products. Measuring a total view of water consumption across all devices, identified for each user in the home, allows families to manage potential costs and scarcity. Gamification through apps encourages conservation in young users.
  7. 7. 7 3DS.COM©DassaultSystèmes|ConfidentialInformation|3/9/2019|ref.:3DS_Document_2015 A lot of life happens in the bathroom. As a global leader in innovation and technology, TOTO has a relentless pursuit to engineer cutting-edge products that turn people’s daily rituals into transformative experiences to improve the quality of people’s lives. Intelligent toilets with advanced cleansing technology also bring artistic beauty to the room. With ‘people-first innovations’ consumers appreciate the high-tech sensor operation for auto open/close and auto flush; integrated personal cleansing system with warm, aerated water to cleanse, warm air dryer, heated seat, and in-bowl catalytic deodorizer. With key energy- and water-saving features, TOTO is also steadfast in its commitment to develop products that offer inclusive functionality and respect for the environment. TOTO Delivering “people-first innovations”
  8. 8. 3DS.COM©DassaultSystèmes|ConfidentialInformation|3/9/2019|ref.:3DS_Document_2015 HYGIENE & CONVENIENCE Automatic, “no-touch “ and voice activation feature prominently for both water-based hygiene and flush. While convenience is top-of-mind, family harmony and support for an ageing population are additional benefits.
  9. 9. 9 3DS.COM©DassaultSystèmes|ConfidentialInformation|3/9/2019|ref.:3DS_Document_2015 Motion sensors in the toilet will automatically raise and lower the lid, so you don't have to touch it. More than just convenience, it can be a valuable assist for an aging population. Flushing is also a hands-free affair, and in an effort to cut down on waste, it will use less water if its sensors detect that you've been using the toilet for less than 45 seconds. There's also a button on the side in case you need a manual assist. A self-cleaning bidet is nestled inside the Numi to freshen your undercarriage, and a small vent in the front of the toilet sends out a jet of hot air to keep your feet warm. KOHLER
  10. 10. 3DS.COM©DassaultSystèmes|ConfidentialInformation|3/9/2019|ref.:3DS_Document_2015 SMART BATHROOM Connected showers, built-in speakers, ambient lighting, voice assistants all combine to provide an immersive experience for the consumer.
  11. 11. 11 3DS.COM©DassaultSystèmes|ConfidentialInformation|3/9/2019|ref.:3DS_Document_2015 Forget about singing in the shower. Moen lets you converse with your shower. At CES 2019, Moen revealed its voice assistant-compatible U by Moen Shower that gives total control over shower temperature, pressure, time. You can remotely start, pause, or stop your shower with your voice, or use specific commands to set things up just how you want. In addition to just turning the shower on or off, the U by Moen also gives precise control over just about everything. Consumers can set water to a specific temperature or even create presets for different situations. If consumers like showers one way in the morning and another way after the workout, they can create completely different settings that they can turn on any time. MOEN
  12. 12. 12 3DS.COM©DassaultSystèmes|ConfidentialInformation|3/9/2019|ref.:3DS_Document_2015 KOHLER, specialized in the design and innovation of kitchen and bath products, launched smart toilets and showers all connected through a dedicated app. The app will let consumers set the shower temperature and set up profiles with consumers’ preferred settings, manageable via a voice command. The company has also announced the enhancements of its KOHLER Konnect portfolio of smart products: a suite of bathroom fixtures featuring integrated smart lighting, and voice assistants mirror. Kohler extends voice control technology, improves music and lighting experiences, and introduces the Veil Lighted bathroom collection, the first-ever connected bathroom suite that works together as a system. Kohler's Smart bathroom : taking your entire bathroom online
  13. 13. 13 3DS.COM©DassaultSystèmes|ConfidentialInformation|3/9/2019|ref.:3DS_Document_2015 Consumer Experience in 2030- Trends & Perspectives What will the consumer experience look like in 2020 and beyond? According to a survey based on 1000 US consumers conducted by CITE research on behalf of Dassault Systèmes, it appears that:  70 % of consumers expect to have a completely personalized experience  81 % expect to use digital technologies in a store  80 % of consumers expect to be using personalized products by 2030  84 % expect to pay their purchase via mobile technology Discover what experiences await consumers in 2030 and what it means for Home & Lifestyle businesses. Download our detailed report, done in collaboration with Frost & Sullivan. DOWNLOAD THE REPORT
  14. 14. 14 3DS.COM©DassaultSystèmes|ConfidentialInformation|3/9/2019|ref.:3DS_Document_2015