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London India Office Intro
- 1. LDA’s commitment to theemerging markets May 21, 2008
- 2. 2 Contents • London: Aglobal City • London: A Future • Why Emerging Markets? • London Development Agency • International Representation • It’s objective • It’s working • Deliverables • Benefits • Contact Details
- 3. 3 Emerging Markets 1 London: aglobal city
- 4. 4 – Internationalisation ofcapital, people, goods, culture and services – Underpinned by international trade rules, regional trade blocs – Supported by ICT and global communications infrastructure – Shifting economic geography and re-emergence of cities Globalisation
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- 6. 6 Emerging Markets A growingpopulation Service sector growth New market opportunities 2 London: the future
- 7. 7 A Growing Population London’spopulation change source: GLA Employment Forecast source: London’s Place in the UK Economy, 2007-08, Oxford Economics
- 8. 8 Employment growth bysector 2002-2016
- 9. 9 Financial and businessservices will dominate London’s employment growth 0 250 500 750 1,000 1,250 1,500 1,750 2,000 2,250 1971 1976 1981 1986 1991 1996 2001 2006 2011 2016 2021 2026 Thousands Employment in London in Manufacturing and Finance & Business Services (Actual 1971-2003, Projection 2004-6) Manufacturing Finance & Business Services
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- 11. 1111 Emerging Markets areforecast to become the largest in the world The world’s biggest economies in 2004, 2020 and 2050 source: Drawing from a report by GLA Economics 2005
- 12. 12 Emerging markets arenow major players… source: OEF/WDI GDP at 2000 constant prices, $
- 13. 13 New Market opportunities •The emergence of new economic powers: Brazil, India, Russia and China; • Significant market opportunities in financial and personal service sectors presented by the rise of China and India • Increased visitor numbers as emerging market middle class incomes grow. • Internationalisation of higher education • International inward investment opportunities for London
- 14. 14 India Population: 1.1 billion Mainurban centres: Delhi, Mumbai, Chennai, Bangalore, Calcutta One of the world's most rapidly growing economies. Growth last year was 9.2% Projected growth over next 40 years: approx. 6.0% India already accounts for the second highest number of inward investment projects in London after the US Approx. 10,000 Indian-owned businesses in London employing 49,000 people India’s overseas investment in Europe has multiplied ten times in the past 8 years In 2006 there were 230,000 visitors to London from India, up from 166,000 in 2005. Indian students account for the 4th highest proportion of international students studying in London. In 2005/06 there were 4,320 Indians studying in the capital. Source: Think London
- 15. 15 Trade example: India •UK trade with India has grown rapidly over 1993-2003 with imports increasing more than 107% and exports increasing by 95% • In 2003, the UK received imports totally £2.8bn from India. This consisted of £2bn of goods such as engineering goods, gems and jewellery; and £0.8bn of services • The UK send exports worth £3bn to India. This consisted of £2.3bn of goods such as metals and chemicals, and £0.7bn of services
- 16. 16 Inward Investment • Londonhas a strong offer: globally competitive clusters and sectors, highly skilled and open labour pool, Heathrow airport and connectivity, cultural and creative offer • Gateway to UK and EU markets • Emerging Markets account for about 19% of the stock of FDI in the UK, much of this is likely to have been in London • Since 2000, London is home to 28% of the FDI projects in the UK from China, 40% from Hong Kong, 61% from India and 90% from Russia • 1997-2004 119 Indian FDI projects into Europe, London receiving 55, half of these were in software • UK companies also investing in India, in 2003 UK companies invested £210m FDI in India
- 17. 17 Emerging Markets 4 The LDA TheLondon Development Agency Marketing and Promoting London Emerging Markets Unit
- 18. 18 What is theLondon Development Agency (LDA)? • Economic development agency for London • Responsible for driving London's sustainable economic growth • Work with partners from industry, and the public and voluntary sectors • Charged with producing the Economic Development Strategy • Committing to improving equality, health and sustainability in all activities and investments • Supporting the delivery of the London Plan • Crucial role in delivering some of London’s flagship projects
- 19. 19 Delivering the EDS:Marketing and Promotion Improving the product: • Tourism Action Plan e.g. improve London’s visitor accommodation. • International Convention Centre • Maintain London’s position as a key enterprise and trading Location Promoting the Product: • Visit London (Tourism and visitor economy) • Think London (Investment opportunity) • Study London (Higher Education offer) • Film London Branding and co-ordinating the product: • Build 2012 Olympic Opportunity platform • The LDA co-ordinates and brands London through London Unlimited • Co-ordination of sub-regional activity of visitor economy • Emerging markets Unit co-ordinates in Beijing, Shanghai and India offices
- 20. 20 CompeteFor Vision • To ensurethe transparency and availability of London 2012 opportunities maximising the number and diversity of businesses contributing to the London 2012 programme, and create a legacy of increased capacity and expertise. Objectives • Build a business network and brokerage service that develops and grows throughout the delivery of the 2012 programme and into the legacy • Facilitate the development of UK businesses by promoting links into the business support network • Provide opportunities for buyers to access a wide and diverse network of businesses • Allow a wide range of diverse businesses to benefit from London 2012 investment Why CompeteFor • The London 2012 Games and legacy provide a tremendous opportunity for the business community in the UK. Over 75,000 contracts will be procured through the London 2012 supply chain and related work.
- 21. 21 Structure of theService • Compete For is a full service offering incorporating: – A Web Site with rich short-listing functionality for matching business ready suppliers with buyers – A business readiness test utilising existing business support infrastructure (Business Link) – Buyer engagement team to ensure we have the right opportunities available on the site to attract suppliers; – supplier engagement teams to ensure the right types of suppliers to make posting opportunities worthwhile – A fully operational customer service and technical helpdesk providing customer support, content updates and management information reports
- 22. 22 CompeteFor registration process Automatedactions on CompeteFor website Does the business meet the registration criteria? Buyer actions on CompeteFor Register on CompeteFor. Enter business profile Supplier actions on CompeteFor Register on CompeteFor. Enter business profile Publish business profile on CompeteFor Buyer’s own procurement system Local business support provider • Business Link • Business Gateway • Highlands & Islands Enterprise • Business Eye • Invest Northern Ireland Provide business support Yes No START START FINISH London 2012 requires its suppliers to have some prerequisites including a health and safety policy, an equal opportunities policy and a suitable quality management statement.
- 23. 23 Delivering the EDS:Marketing and Promotion Improving the product: • Tourism Action Plan e.g. improve London’s visitor accommodation. • International Convention Centre • Maintain London’s position as a key enterprise and trading Location Promoting the Product: • Visit London (Tourism and visitor economy) • Think London (Investment opportunity) • Study London (Higher Education offer) • Film London Branding and co-ordinating the product: • Build 2012 Olympic Opportunity platform • The LDA co-ordinates and brands London through London Unlimited • Co-ordination of sub-regional activity of visitor economy • Emerging markets Unit co-ordinates in Beijing, Shanghai and India offices
- 24. 24 The Emerging MarketUnit – Our Objectives Our objectives are: • to build long term economic relationships in emerging markets • to maximise the impact and future benefits of emerging market growth • to define London’s international promotion opportunity presented by world sporting and cultural events • to ensure London is differentiated in the world city market by strengthening its brand definition in the promoting of investment, studying and visiting London
- 25. 2525 Developing global citypartnerships: Celebrating diverse cultures in London China in London Season India Now Festival
- 26. 2626 Emerging Markets 6 Role ofInternational Reps
- 27. 27 London in India •The 'London India Office - Mumbai/Delhi' has been established to promote London as a place to visit, study, trade with and invest. • The London India office acts as a first point of contact with the UK’s capital, providing information and intelligence, signposting to other organizations where appropriate. • The London office promotes the core services Visit London, Study London and Think London.
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- 29. 29 Achievements so far….. •A Partnership Agreement between the Mayor of London and Sheila Dikshit, Chief Minister of Delhi to further enhance ongoing cooperation between the two cities • Tourism Memorandum of Understanding • Agreement of mutual co-operation between Film London and The Film & Television Producers Guild of India
- 30. 30 London in India– The Offices DIVYA DWIVEDI CHIEF REPRESENTATIVE MAYOR OF LONDON’S OFFICE AND LONDON DEVELOPMENT AGENCY Tel : +91 11 40514094 Mobile : +91 98114 76763(India) +44 77968 72670 (UK) E-mail : divyadwivedi@lda.gov.uk Website : www.lda.gov.uk; www.london.gov.uk LDA Representative Office, Level 4, Rectangle 1, Commercial Complex D4, Saket, New Delhi - 110 017 INDIA
Editor's Notes
- #2 Good morning everyone. As the chief representative of the LDA and the Mayor of London’s Office in India, today I would very briefly like to tell you about LDA, it’s emerging market focus and how we – the London India Office connect with LDA’s global perspective and work towards developing a mutually beneficial relationship.