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www.kgvietnam.com
K&G VIETNAM
1
V I E T N A MK G&
MESSAGE OF CHAIRMAN
www.kgvietnam.com
K&G VIETNAM
2
“BRING CONTENTMENT TO AND
IMPROVE THE QUALITY OF LIFE!”
we are in business to serve our customers. The only reason of business existing and
developing is bringing values to customers. It would also and more value to our company and
community. This could explain why K&G chose “honesty” as our business strategy, stated in
our slogan “Key is goodwill”
AimingtobuildupinfluentialVietnamnationalbrands,K&Gnotonlyprovidesthebestquality
products in the market but also a “serve with heart” customer service. K&G has developed
the brands successfully in the domestic market. We proudly won our clients heart and trust.
The best is yet to come. Our goal is making the Vietnamese brands become an international
phenomenon. K&G became one of the most valuable, most admirable company. Ambition is
the path to success. It’s about passion, innovation and effort to inspire – I strongly believe!
CHAIRMAN
TANG VAN KHANH
headquarters - HA NOI
11th floor, Block A, Song Da Building, Pham Hung Str.,
My Dinh 1 Ward, Nam Tu Liem Dist., Ha Noi
Tel: (+84) 024 3788 0111 – Fax: (+84) 024 3201 1999
office hcmc
84 Nguyen Trai Str., 5 Dist., HCMC
Tel: (+84) 024 3788 0111 – Fax: (+84) 024 3201 1999
3
www.kgvietnam.com
K&G VIETNAM
3
k&g vietnam COMPANY
Founded in 2012,
Founded in 2012, the year of global economic
crisis, K&G has managed to overcome
objective difficulties and conquer new goals
to become a leading garment company in
Vietnam. Our key of success is creating
loyalty customers by committing highest
quality of product and best services.
k&g vietnam COMPANYACHIEVEMENT
www.kgvietnam.com
K&G VIETNAM
4
First started with 2
brands, K&G has been
constantly developing.
Today, the company owns
8 brands: Aristino, Kwin,
Kandoo, Cecina, Bizmen,
Salina, Bitzz+ and Podo.
In cooperation with 60
partners, we built up a
national-wide distribution
with 60.000 retail outlets.
K&G has received many
awards including Gold
prize at “Business of The
Year 2014” and “Top 10
National Brands 2016”
for our menswear brand
Aristino. Since 2017, we
started exporting products
to the Asian market.
Partners
Retail outlets
Business of
The Year 2014
National Brands
2016
60
60.000
TOP 10
AWARDS
GOLD PRIZE
* Vietnam leading Corporation in
fashion and consumable products
* Substantial contribution to the
development of Vietnam’s economy
5
www.kgvietnam.com
K&G VIETNAM
5
VISION
MISSION
* Bringing a constant improvement
of products and services to the
consumers at a valuable price.
* Training a new generation of
useful staff for a society with high
passion of working, intelligence
and compassion.
* Developing “ Made in Vietnam”
products to the international
markets.
www.kgvietnam.com
K&G VIETNAM
6
RELENTLESSLY FOR CREATIVENESS
AND INNOVATION
T O O F F E R T H E O U T S T A N D I N G V A L U E T O O U R C U S T O M E R S .
WE - A TALENTED TEAM WORKING
7
www.kgvietnam.com
K&G VIETNAM
7
Human Resources
Human Resources
K&G determines human resources as is the core value of the company. We are proud to be the second home for our
staff, who are talented, passionate and full of energy. In return, we take good care of our people. Not only offering
the best remuneration policy, K&G is willing to encourage and support each employee to develop his/her career by
providing many useful training programs to enrich their knowledge and skills.
www.kgvietnam.com
K&G VIETNAM
8
Human Resources
9
www.kgvietnam.com
K&G VIETNAM
9
2012
100
200
300
400
500
600
700
800
900
1000
1100
2013 2014 2015 2016 2017
OUR HISTORY
2017
2015
2013
2016
2014
2012
Exporting to
Asia market
Established Kwin, subsidiary
company of K&G Vietnam
• Launched Bitzz+, a toothbrush brand for family use
• Launched Artistino menswear brand
• Established K&G Vietnam Southern Office in Ho Chi Minh city
Artistino prize Top 10
national brands in 2016
• Esablished K&G Vietnam first factory in Tu Liem Industrial Cluster
• Won gold prize in entrepreneur of the year, Enterprise of the year award
K&G Vietnam company was founded with 2 brands: Bitzmen
shocks & Salina Towels
www.kgvietnam.com
K&G VIETNAM
10
ORGANIZATION
11
www.kgvietnam.com
K&G VIETNAM
11
Business
Development
Board of Directors
General director
Board of Supervisors
Branding MKT
Trade MKT
Brand Image
Studio
VM
PR
Digital Mar
Customer Care
Deputy Managing Director
Marketing
Sale
Coordination
GT
MT
Showroom
FST
Kwin
Cecina & Marq
KA
FO
E-commercial
Sales
Accouting
Financial
Human
Resources
Training
IT
HR & Financial Southern Branch
R&D
Design
Technology
Purchase
QA & QC
Production Planing
Department
Factory
Warehouse
Factory &
Warehouse
www.kgvietnam.com
K&G VIETNAM
12
www.kgvietnam.com
K&G VIETNAM REVENUE
REVENUE
The company’s next goal
REVENUE
13
www.kgvietnam.com
K&G VIETNAM
13
K&G Vietnam revenue
reached 500 bilion
dong in 2017, the
target for 2018 is
1,000 billion dong
and expand 100 more
stores throughout
Vietnam.
100 200 300 400 500 600 700 800 900 1000
2018
2017
2016
2015
2014
2013
2012
Billion dong
61
90
168
234
425
550
1000
www.kgvietnam.com
K&G VIETNAM
14
2000
1000
150
2000 retail
systems
Revenue of
1000 billion dongs
150 showrooms
national-wide
More than 150
showrooms national
wide, 2000 retail
system and revenue
of 1000 billions dong
DEVELOPMENT STRATEGY
15
www.kgvietnam.com
K&G VIETNAM
15
With most modern facilities
and technologies,
K&G factory in Tu Liem industrial cluster not only
provides the best quality products per year
www.kgvietnam.com
K&G VIETNAM
15
FACTORY CAPACITY
www.kgvietnam.com
K&G VIETNAM
16
it also brings to workers a safe and
high standard of working environment.
FACTORY CAPACITY
17
www.kgvietnam.com
K&G VIETNAM
17
Driven by passion and sustainable
development strategy, our goal is
to become a Vietnamese
leading enterprise in
fashion and consumption.
www.kgvietnam.com
K&G VIETNAM OUR GOALS
17
www.kgvietnam.com
K&G VIETNAM
18
OUR GOALS
We aim to bring
Vietnamese high quality
products to the world.
We desire to build a strong
Vietnamese brand with passion
to spread inspiration to the
community.
www.kgvietnam.com
K&G VIETNAM
19
www.kgvietnam.com
K&G VIETNAM
19
OUR
BRANDS
www.kgvietnam.com
K&G VIETNAM
20
WHAT WE HAVE
21
www.kgvietnam.com
K&G VIETNAM
21
As a premium
fashion brand,
Aristino bring a
modern style for
men and empowers
their masculinity,
elegance and
confidence.
Aristino products are made
from selected, high-end and
environment friendly fabrics
such as Cotton, Linen, Bamboo…
with outstanding features that
are safe and comfy.
WHAT WE HAVE
WHAT WE HAVE
www.kgvietnam.com
K&G VIETNAM
22
WHAT WE HAVE
23
www.kgvietnam.com
K&G VIETNAM
23
WHAT WE HAVEWHAT WE HAVE
www.kgvietnam.com
K&G VIETNAM
24
Kwin menswear
brand with basic
products like
t-shirt, hoodie,
jogger pants,
underwear…
Give a men the strong
and sporty look.
WHAT WE HAVE
25
www.kgvietnam.com
K&G VIETNAM
25
WHAT WE HAVEWHAT WE HAVE
www.kgvietnam.com
K&G VIETNAM
26
Cecina lingerie
home wear offers
various products
from underwear,
sleepwear for
women.
Inspired from the glamorous
ladies on the beach, these
products not only support the
curves but also bring comfort
to the body. Cecina is a mix of
unique, sophisticated design
made of luxury materials.
WHAT WE HAVE
27
www.kgvietnam.com
K&G VIETNAM
27
Kandoo kid
wear is for
children from 2
to 10 years old.
Made from high quality
materials, these products
are safe for sensitive skin.
Kando brings confidence
and comfort for the lovely
little customers.
WHAT WE HAVEWHAT WE HAVE
www.kgvietnam.com
K&G VIETNAM
28
29
www.kgvietnam.com
K&G VIETNAM
29
WHAT WE HAVE
Bitzsplus
toothbrushes are
made with micro
floss that bring
better cleaning
result and gum
protection.
High quality plastic
handles with anti-bacterial
technology is an outstanding
element in our products
preventing bacteria from
the environment.
Bitzmen socks
are designed for
different customers
and usages.
Bitzmen supports every move of
the feet by its fit, soft structure and
antibacterial feature from good
quality materials like Bamboo,
Mercerized Cotton.
www.kgvietnam.com
K&G VIETNAM
30
WHAT WE HAVE
Salina bath towel
products made
from 100%
natural cotton.
The products are super soft
and absorbent that bring
comfort to the user.
31
www.kgvietnam.com
K&G VIETNAM
31
WHAT WE HAVE
Podo socks is
for children.
The products are made
from high quality cotton
fibers that brings
comfort to the foot. Its
anti-bacterial feature
also protects children’s
skin from daily activities.
www.kgvietnam.com
K&G VIETNAM
32
WHAT WE HAVE
W H Y C H O O S E U S
33
www.kgvietnam.com
K&G VIETNAM
33
WHY CHOOSE US
q ua l i t y
www.kgvietnam.com
K&G VIETNAM
34
WHY CHOOSE US
K&G commit to bringing
our customers
best quality
and valued
products in the
market.
K&G welcomes
feedback at all
times to continually
enhance and
improve our
services. We serve
you with our heart!
35
www.kgvietnam.com
K&G VIETNAM
35
WHY CHOOSE US
Product
objectives
K&G aims to become a
Vietnamese leader for high
quality products that meet
international standards.
We want all of our customers to
be happy with their choice and
be proud of Vietnam by using
K&G’s products.
www.kgvietnam.com
K&G VIETNAM
36
WHY CHOOSE US
PARTNER
CLIENT&
K&G is looking forward to
collaborating with partners who
share the same passion, vision
and business philosophy. Building
a long-lasting collaboration and
mutual benefits is our first priority.
37
www.kgvietnam.com
K&G VIETNAM
37
PARTNER & CLIENT
www.kgvietnam.com
K&G VIETNAM
38
PARTNER & CLIENT
WE IN
COMMUNITY
K&G is a responsible company.
We share our achievements with the
community for social contribution.
39
www.kgvietnam.com
K&G VIETNAM
39
WE IN COMMUNITY
K&G strongly believes that with our professional and
devoted staff, the support of our partners and the
loyalty of our customers, we will be capable of further
development and ensure pursuable growth in the
upcoming year.
We highly appreciate our
mutual business relationship
and look forward to your
continued support in the future.
THANK YOU
www.kgvietnam.com
K&G VIETNAM
40

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K&G Vietnam - Profile Company 2018

  • 2. MESSAGE OF CHAIRMAN www.kgvietnam.com K&G VIETNAM 2 “BRING CONTENTMENT TO AND IMPROVE THE QUALITY OF LIFE!” we are in business to serve our customers. The only reason of business existing and developing is bringing values to customers. It would also and more value to our company and community. This could explain why K&G chose “honesty” as our business strategy, stated in our slogan “Key is goodwill” AimingtobuildupinfluentialVietnamnationalbrands,K&Gnotonlyprovidesthebestquality products in the market but also a “serve with heart” customer service. K&G has developed the brands successfully in the domestic market. We proudly won our clients heart and trust. The best is yet to come. Our goal is making the Vietnamese brands become an international phenomenon. K&G became one of the most valuable, most admirable company. Ambition is the path to success. It’s about passion, innovation and effort to inspire – I strongly believe! CHAIRMAN TANG VAN KHANH
  • 3. headquarters - HA NOI 11th floor, Block A, Song Da Building, Pham Hung Str., My Dinh 1 Ward, Nam Tu Liem Dist., Ha Noi Tel: (+84) 024 3788 0111 – Fax: (+84) 024 3201 1999 office hcmc 84 Nguyen Trai Str., 5 Dist., HCMC Tel: (+84) 024 3788 0111 – Fax: (+84) 024 3201 1999 3 www.kgvietnam.com K&G VIETNAM 3 k&g vietnam COMPANY Founded in 2012, Founded in 2012, the year of global economic crisis, K&G has managed to overcome objective difficulties and conquer new goals to become a leading garment company in Vietnam. Our key of success is creating loyalty customers by committing highest quality of product and best services.
  • 4. k&g vietnam COMPANYACHIEVEMENT www.kgvietnam.com K&G VIETNAM 4 First started with 2 brands, K&G has been constantly developing. Today, the company owns 8 brands: Aristino, Kwin, Kandoo, Cecina, Bizmen, Salina, Bitzz+ and Podo. In cooperation with 60 partners, we built up a national-wide distribution with 60.000 retail outlets. K&G has received many awards including Gold prize at “Business of The Year 2014” and “Top 10 National Brands 2016” for our menswear brand Aristino. Since 2017, we started exporting products to the Asian market. Partners Retail outlets Business of The Year 2014 National Brands 2016 60 60.000 TOP 10 AWARDS GOLD PRIZE
  • 5. * Vietnam leading Corporation in fashion and consumable products * Substantial contribution to the development of Vietnam’s economy 5 www.kgvietnam.com K&G VIETNAM 5 VISION
  • 6. MISSION * Bringing a constant improvement of products and services to the consumers at a valuable price. * Training a new generation of useful staff for a society with high passion of working, intelligence and compassion. * Developing “ Made in Vietnam” products to the international markets. www.kgvietnam.com K&G VIETNAM 6
  • 7. RELENTLESSLY FOR CREATIVENESS AND INNOVATION T O O F F E R T H E O U T S T A N D I N G V A L U E T O O U R C U S T O M E R S . WE - A TALENTED TEAM WORKING 7 www.kgvietnam.com K&G VIETNAM 7 Human Resources
  • 8. Human Resources K&G determines human resources as is the core value of the company. We are proud to be the second home for our staff, who are talented, passionate and full of energy. In return, we take good care of our people. Not only offering the best remuneration policy, K&G is willing to encourage and support each employee to develop his/her career by providing many useful training programs to enrich their knowledge and skills. www.kgvietnam.com K&G VIETNAM 8
  • 10. OUR HISTORY 2017 2015 2013 2016 2014 2012 Exporting to Asia market Established Kwin, subsidiary company of K&G Vietnam • Launched Bitzz+, a toothbrush brand for family use • Launched Artistino menswear brand • Established K&G Vietnam Southern Office in Ho Chi Minh city Artistino prize Top 10 national brands in 2016 • Esablished K&G Vietnam first factory in Tu Liem Industrial Cluster • Won gold prize in entrepreneur of the year, Enterprise of the year award K&G Vietnam company was founded with 2 brands: Bitzmen shocks & Salina Towels www.kgvietnam.com K&G VIETNAM 10
  • 11. ORGANIZATION 11 www.kgvietnam.com K&G VIETNAM 11 Business Development Board of Directors General director Board of Supervisors Branding MKT Trade MKT Brand Image Studio VM PR Digital Mar Customer Care Deputy Managing Director Marketing Sale Coordination GT MT Showroom FST Kwin Cecina & Marq KA FO E-commercial Sales Accouting Financial Human Resources Training IT HR & Financial Southern Branch R&D Design Technology Purchase QA & QC Production Planing Department Factory Warehouse Factory & Warehouse
  • 12. www.kgvietnam.com K&G VIETNAM 12 www.kgvietnam.com K&G VIETNAM REVENUE REVENUE The company’s next goal
  • 13. REVENUE 13 www.kgvietnam.com K&G VIETNAM 13 K&G Vietnam revenue reached 500 bilion dong in 2017, the target for 2018 is 1,000 billion dong and expand 100 more stores throughout Vietnam. 100 200 300 400 500 600 700 800 900 1000 2018 2017 2016 2015 2014 2013 2012 Billion dong 61 90 168 234 425 550 1000
  • 14. www.kgvietnam.com K&G VIETNAM 14 2000 1000 150 2000 retail systems Revenue of 1000 billion dongs 150 showrooms national-wide More than 150 showrooms national wide, 2000 retail system and revenue of 1000 billions dong DEVELOPMENT STRATEGY
  • 15. 15 www.kgvietnam.com K&G VIETNAM 15 With most modern facilities and technologies, K&G factory in Tu Liem industrial cluster not only provides the best quality products per year www.kgvietnam.com K&G VIETNAM 15 FACTORY CAPACITY
  • 16. www.kgvietnam.com K&G VIETNAM 16 it also brings to workers a safe and high standard of working environment. FACTORY CAPACITY
  • 17. 17 www.kgvietnam.com K&G VIETNAM 17 Driven by passion and sustainable development strategy, our goal is to become a Vietnamese leading enterprise in fashion and consumption. www.kgvietnam.com K&G VIETNAM OUR GOALS 17
  • 18. www.kgvietnam.com K&G VIETNAM 18 OUR GOALS We aim to bring Vietnamese high quality products to the world. We desire to build a strong Vietnamese brand with passion to spread inspiration to the community. www.kgvietnam.com K&G VIETNAM
  • 21. 21 www.kgvietnam.com K&G VIETNAM 21 As a premium fashion brand, Aristino bring a modern style for men and empowers their masculinity, elegance and confidence. Aristino products are made from selected, high-end and environment friendly fabrics such as Cotton, Linen, Bamboo… with outstanding features that are safe and comfy. WHAT WE HAVE
  • 24. WHAT WE HAVEWHAT WE HAVE www.kgvietnam.com K&G VIETNAM 24
  • 25. Kwin menswear brand with basic products like t-shirt, hoodie, jogger pants, underwear… Give a men the strong and sporty look. WHAT WE HAVE 25 www.kgvietnam.com K&G VIETNAM 25
  • 26. WHAT WE HAVEWHAT WE HAVE www.kgvietnam.com K&G VIETNAM 26
  • 27. Cecina lingerie home wear offers various products from underwear, sleepwear for women. Inspired from the glamorous ladies on the beach, these products not only support the curves but also bring comfort to the body. Cecina is a mix of unique, sophisticated design made of luxury materials. WHAT WE HAVE 27 www.kgvietnam.com K&G VIETNAM 27
  • 28. Kandoo kid wear is for children from 2 to 10 years old. Made from high quality materials, these products are safe for sensitive skin. Kando brings confidence and comfort for the lovely little customers. WHAT WE HAVEWHAT WE HAVE www.kgvietnam.com K&G VIETNAM 28
  • 29. 29 www.kgvietnam.com K&G VIETNAM 29 WHAT WE HAVE Bitzsplus toothbrushes are made with micro floss that bring better cleaning result and gum protection. High quality plastic handles with anti-bacterial technology is an outstanding element in our products preventing bacteria from the environment.
  • 30. Bitzmen socks are designed for different customers and usages. Bitzmen supports every move of the feet by its fit, soft structure and antibacterial feature from good quality materials like Bamboo, Mercerized Cotton. www.kgvietnam.com K&G VIETNAM 30 WHAT WE HAVE
  • 31. Salina bath towel products made from 100% natural cotton. The products are super soft and absorbent that bring comfort to the user. 31 www.kgvietnam.com K&G VIETNAM 31 WHAT WE HAVE
  • 32. Podo socks is for children. The products are made from high quality cotton fibers that brings comfort to the foot. Its anti-bacterial feature also protects children’s skin from daily activities. www.kgvietnam.com K&G VIETNAM 32 WHAT WE HAVE
  • 33. W H Y C H O O S E U S 33 www.kgvietnam.com K&G VIETNAM 33 WHY CHOOSE US
  • 34. q ua l i t y www.kgvietnam.com K&G VIETNAM 34 WHY CHOOSE US K&G commit to bringing our customers best quality and valued products in the market.
  • 35. K&G welcomes feedback at all times to continually enhance and improve our services. We serve you with our heart! 35 www.kgvietnam.com K&G VIETNAM 35 WHY CHOOSE US
  • 36. Product objectives K&G aims to become a Vietnamese leader for high quality products that meet international standards. We want all of our customers to be happy with their choice and be proud of Vietnam by using K&G’s products. www.kgvietnam.com K&G VIETNAM 36 WHY CHOOSE US
  • 37. PARTNER CLIENT& K&G is looking forward to collaborating with partners who share the same passion, vision and business philosophy. Building a long-lasting collaboration and mutual benefits is our first priority. 37 www.kgvietnam.com K&G VIETNAM 37 PARTNER & CLIENT
  • 39. WE IN COMMUNITY K&G is a responsible company. We share our achievements with the community for social contribution. 39 www.kgvietnam.com K&G VIETNAM 39 WE IN COMMUNITY
  • 40. K&G strongly believes that with our professional and devoted staff, the support of our partners and the loyalty of our customers, we will be capable of further development and ensure pursuable growth in the upcoming year. We highly appreciate our mutual business relationship and look forward to your continued support in the future. THANK YOU www.kgvietnam.com K&G VIETNAM 40