The document discusses social media risks for employers and provides guidance on developing social media policies for companies. It covers common social media risks like damage to reputation, loss of control over information, and liability issues. It also addresses balancing company culture and policies, and considers factors like whether the company wants to use social media for networking, building community, or involving customers. Finally, it includes a checklist of topics for companies to cover in their social media policies, such as access during work hours, monitoring usage, and consequences for misuse.