There are many different strategies for setting the right marketing budget for your company. There is not one correct method for budget setting - your company may need to experiment with different strategies before finding the right fit. This presentation includes some of the best budgeting strategies our Michigan marketing company has used over the years as a leading healthcare and technology marketing agency.
Options include setting budget as a percentage of revenue, as a percentage of net sales, based on competitors' marketing expenditures, and other strategies.
For more information on marketing strategy and budgeting, visit our healthcare marketing firm at http://www.clarityqst.com/ or call (877) 887-7611 to request a quote.