Dr. Ken Morse, Chief Technology Officer, Service Provider Video Technology Group at Cisco, presents his keynote on June 17, 2010 at OTTcon in Atlanta, Georgia.
Demand for IP Video continues to skyrocket, with new market entrants. The net impact is fragmentation in terms of the consumer experience and business models. Opportunities exist for broadcasters, service providers and content creators to unleash the power of the network as the platform to create unified video experiences while creating incremental value across the eco-system. Cisco has been leading this evolution and will share the architectural blueprint for success.