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#A11YDAYS
#100ThoughtsOnInclusiveDesign
ChiaraCielo Longobardi
UX Designer
#a11yDays
#100DayProject
IL PROGETTO DEI 100 GIORNI
the100dayproject.org
Scelta una tecnica creativa, va ripetuta per 100 giorni
e documentata su Instagram con l’hashtag
#100DayProject.
Inmedia servono66 giorniperformareun’abitudine:PhillippaLally,Cornelia H.M.VanJaarsveld,HenryW. W. PottsandJaneWardle (2009), Howarehabitsformed:Modellinghabitformationintherealworld,EuropeanJournal ofSocialPsychology
@thelulubal
@daveykit
@_a_scribbler
#a11yDays
#100ThoughtsOnInclusiveDesign
100 PENSIERI DI DESIGN INCLUSIVO
Storie, riflessioni, concetti, indicazioni, scritti a mano
e condivisi su Instagram.
#a11yDays
La media non esiste
Quando parliamo di persone non esistonopersone
«standard».
La normalità è in realtà esserediversi.
#a11yDays
Diversi in che cosa?
etnia, cultura, lingua, religione, ricchezza,
comportamenti, status economico-sociale, genere,
orientamento sessuale,abilità, taglia, apparenza
fisica, età, capacità digitali, accesso alle tecnologie…
#a11yDays
Design inclusivo e
accessibilità
Il design inclusivo non si limita alle abilità di una
persona, ma la considera nel suo complesso.
L’accessibilità rimane però un nucleo da cui partire.
#a11yDays
È essenziale peralcuni…
A chi serve l’accessibilità?
#a11yDays
è utile quando si invecchia;
A chi serve l’accessibilità?
#a11yDays
• quando utilizziamo device insoliti o con sistemi di
input inusuali;
• quando la connessione èlenta;
A chi serve l’accessibilità?
#a11yDays
quando ricadiamo nel Persona Spectrum.
A chi serve l’accessibilità?
#a11yDays
Quali disabilità?
• visive • uditive
#a11yDays
Quali disabilità?
• fisiche • cognitive, neurologiche e dell’apprendimento
#a11yDays
Contrasto
Utile a:
• chi ha disabilità visive;
• persone dislessiche;
• chi usa uno schermoin pienosole.
#a11yDays
Testi alternativi
Utile a:
• chi usa gli screenreader;
• chi ha disabilitato le immagini (per motivi di
connessione);
• far indicizzare il contenuto dai motori di ricerca.
#a11yDays
Sottotitoli
Utile a chi:
• ha disabilità uditive;
• si trova in luoghi silenziosi o molto rumorosi;
• ascolta lingua straniera.
#a11yDays
Trascrizioni audio
Utile a chi:
• ha disabilità uditive;
• ha problemi di connessione;
• si trova in luoghisilenziosi o molto rumorosi;
• sta studiando.
#a11yDays
Tracce audio alternative e
video in lingua dei segni
#a11yDays
Gerarchia tra contenuti e
contenuti interattivi
#a11yDays
Accessibilità da tastiera
Utile a chi:
• usa la tastiera per accedere ai contenuti;
• usa uno screen-reader.
#a11yDays
Feedback
Cambiando stato dei bottoni, notificando
cambiamenti, scrivendo messaggi d’errore chiari.
Utile a chi:
• ha disabilità cognitive;
• Ha poca familiarità con la tecnologia (per età o
digitalizzazione).
#a11yDays
Elementi di distrazione
Utile a chi:
• fa fatica a focalizzare l’attenzione.
#a11yDays
Tempo
Utile a chi:
• usa una tecnologia assistita;
• ha scarsa mobilità;
• fatica a leggere, per disabilità o motivi linguistici.
#a11yDays
Inclusione
Oltre all’accessibilità…
#a11yDays
Immagini e illustrazioni
Con persone:
• disabili;
• di diverse etnie ecolore della
pelle;
• appartenenti alla comunità
LGBTQIA+;
Senza:
• ruoli di genere stereotipati.
#a11yDays
Linguaggio semplice
#a11yDays
Cultura
#a11yDays
Identità di genere
• immagini inclusive;
• linguaggio neutro;
• attenzione aidettagli.
#a11yDays
Dati di genere
Vanno raccolti per rispondere ad esigenze specifiche,
progettare oggetti, soluzionie spaziidonei.
#a11yDays
Oltre all’inclusione
Designfor belonging. Convivenza delle differenze.
#a11yDays
… alcuni spunti:
DA LEGGERE
Chimamanda Ngozi Adichie, Dovremmo essere tutti femministi, Einaudi, 2015
Chimamanda Ngozi Adichie, Il pericolo di un’unica storia, Einaudi, 2020
Senongo Akpem, Cross-cultural design, A Book Apart, 2020
Caroline Criado Perez, Invisibili, Einaudi, 2020
Vera Gheno, Femminili singolari, Effequ, 2019
Serena Giust,UX writing, Hoepli, 2019
Kat Holmes, Mismatch, Mit Pr, 2020
S. Horton, W. Quesenbery, A. Gustafson, A web for everyone, Rosenfeld, 2020
SaraWachter-Boettcher, Technically wrong, WW Norton & Co, 2017
DA ASCOLTARE
The UX Podcast
UX Writing Talks
#A11YDAYS
Grazie!
chiaracielo@gmail.com
Instagram:@chiaracielo
LinkedIn:chiaracielo-longobardi-a140737/
#A11YDAYS
Grazie!
chiaracielo@gmail.com
Instagram:@chiaracielo
LinkedIn:chiaracielo-longobardi-a140737/

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