3. PRINT
Business Review weekly magazine
• Published continuously since 1998
• In touch with the international community
in Romania
• A growing local readership
• Business Review is Romania’s English-language
business magazine, serving international investors,
top local management, diplomats and business
travelers
• Business Review was one of the first and only
publications in Romania to successfully separate
editorial content from advertising
3 www.business-review.ro
4. ONLINE
www.business-review.ro
• An emerging platform for news and analysis about local business
and life & living in Romania
• Redesigned in 2012
• Targeted newsletters
• Downloadable industry reports
• Fresh daily-updated content: news, business events, city & culture
4 www.business-review.ro
5. BR EVENTS
www.business-review.ro/br-events
Networking/ Premium Exposure /Targeted Audience
• High-profile, community-building events gathering investors,
decision-makers, public officials and government representatives to
discuss the issues impacting business decisions
• 21 events a year
• 700 companies attending
• 2000 participants
5 www.business-review.ro
6. Business Review
events
www.business-review.ro/br-events
INDUSTRY COUNTRY special
FORUM FOCUS series workshops
Events in the Industry Forum series concentrate Business Review Country Focus is a series Business owners and professionals
on different industries that are shaping Romania’s of evening networking meetings dedicated to constantly face tough challenges, ever-
economy. the most dynamic foreign communities of in- changing issues and confusing complexities
vestors active in Romania. It looks to discov- surrounding the legal and tax environment
Discussions center on challenges facing players er and explain the connections between the
in the industry, strategic approaches and trends in in Romania. Business Review workshops
the industry, government position & strategy.
local and foreign business markets, offering provide insight and help practitioners and
excellent networking and information business owners navigate and deal with
Audience:
Government representatives and other officials, critical issues.
top executives in the industry, professionals,
investors, entrepreneurs, consultants. Audience: Audience:
Top management representatives of foreign CFO, business owners & entrepreneurs, tax
business communities, officials from the managers, tax consultants.
Ministry of Foreign Affairs, ambassadors, Event format: 3-4 workshops of 1h30 min
representatives of bilateral chambers of each with short coffee breaks in between; 50
commerce and trade offices, local business- participants per workshop.
people.
6 www.business-review.ro
7. Business Review
investment awards
The Annual Investment Awards recognizie the
achievements of the Romanian business community
over the previous year and celebrate leading companies
and individuals actively investing in Romania. An
independent jury ensures the integrity and transparency
of the judging process.
Audience:
200 of Romania’s top business and government leaders from
all main sectors, leading foreign investors and companies,
diplomats and business VIPs.
7 www.business-review.ro
8. BR print brand extensions
Business Review Guides
BR Bucharest City Guide
Listings and reviews covering sightseeing on sightseeing options
in Bucharest, the local public transport network, restaurants and
coffeehouses, the city’s old center and nightlife
BR Legal Guide
Explanations and analysis of how legislation impacts those
conducting business in Romania
BR Telecom Guide
The latest developments in the telecom industry
8 www.business-review.ro
10. Business Review
target & readership
Target
Business Review addresses an elite business community of top-level executives, senior managers,
investors and decision makers, both foreigners and Romanians, all doing business in Romania or
planning to enter this business market.
Readership*
Business Review subscribers appreciate the magazine’s balanced structure and content of news,
analysis and advertising pages.
80% of Business Review readers consider the magazine offers relevant information, that they can
use in their everyday work.
70% of Business Review readers find that reading the magazine gives them a competitive advantage.
75% of Business Review readers appreciate the usefulness of the advertising pages.
Business Review readers are active people, who work out at least once a week, eat out dwo or three
times a week and spend at least one holiday a year abroad. 70% of them travel at least one weekend
per month.
The vast majority of Business Review readers have bank accounts and own at least one car and
house. 20% of them have a holiday home
82% of Business Review readers followed post graduate classes, training and specialized courses,
20% of have studied abroad. The top two specialties are Real estate and construction
*data extracted from Business Review readership study conducted by
10 www.business-review.ro
11. Business Review
distribution
Distribution structure
Special Events VIP Subscriptions
VIP Subscriptions
Paid Subscriptions Paid Subscriptions
Media Agencies
Media Agencies
Chambers of
Commerce, Stock
Exchange Chambers of Commerce, Stock Exchange
Bars & Restaurants
Business Centers
Medical & Health Centers
Banks Business Centers
Outside Romania
2%
Hotels (minimum 4 stars)
Hotels (minimum 4 stars) Bucharest
Banks
Moldova 73%
Medical & Health Centers 6%
Bars & Restaurants
Muntenia
8%
Special Events
Transylvania
11%
Distribution through airlines
Business Review distributed on board Print Run: 10,000 copies
Distribution through the Romanian Cultural Institute missions in: Subscriptions: 1,000 copies
Berlin, Brussels, Budapest, London, New York, Paris, Prague, Rome, Tel Aviv, Warsaw, Vienna Free & Promo: 9,000 copies
11 www.business-review.ro
12. Business Review
ratecard
1/1 PAGE 1/2 PAGE 1/2 PAGE 1/4 PAGE 1/8 PAGE INSIDE 1/8 PAGE INSERT BACK
JUNIOR COVER 10000 COVER
Trim size Portrait
234 x 300 mm 103 Portrait
Trim size Trim size
(+ 5 mm bleed) x 103 x 128
234 x 300 mm 103 x 106 234 x 300 mm
263 mm
Portrait Portrait (+ 5 mm bleed) mm (+ 5 mm bleed)
mm 49,5
156,5 x
171,5 mm Landscape x
Landscape Landscape
210 x 128 mm 210 x 60 mm 27 x 210 mm 128
mm
3900 2750 2550 1500 950 4800 770 2000 5800 x1
SPREAD Deadlines Payment Cancellation
Date of publication: every Monday, except the The client is invoiced once the publication Cancellation of an ad and/or changing its
first two weeks in August. Space reservation: is printed. Payment is due within 5 working content or schedule must be submitted to
15 days before publication date. Advertising days from the invoice date. After this period the publisher in writing before the space
Double page material: the Thursday before publication there is a 1% penalty added to the invoice’s reservation deadline. ads cancelled after the
SPREAD date. value. Payment in advance for a minimum of reservation deadline will be billed at 100%.
468 x 300 mm 50% of all the contracted advertising space is • prices are in EURO, for full color ads and do
Guaranteed position fee subject qualifies for a 3% discount not include VAT. The rates are for space only,
The guaranteed position of the contracted Delivery and charges associated with the based on receiving readyto-
space requires an extra 15% and is subject published advertising materials are the print materials;
to availability. responsibility of the advertiser. • Black & White ADs are subject to a 20%
discount off the rate card;
Advertising materials Special formats and additional charges • all discounts apply sequentially.
DIGITAL ONLY! We can use pre-designed ADs • right hand page - 10%
that come on Mac or PC formatted CD, or by • 2 or more formats on consecutive pages - 20% For any details, please contact our
e-mail, in the following formats: • advertorials - 15% advertising team. Phone no 031.040.09.34,
• QuarkXPress (must include fonts); • mirror strips- 20% email: sales@business-review.ro
• Adobe Illustrator or Freehand (must include
fonts or convert them to outlines);
• Adobe Photoshop (TIFF, EPS or JPEG
formats, 300 dpi resolution, CMYK.
12 www.business-review.ro
13. Business Review
online ratecard
Advertising type SIZE FORMAT Monthly price
Leader- board banner 728 x 90 Flash banner 300
Rectangle banner 300 x 250 Flash banner 200
Homepage Takeover banner 1365 x 196 Flash banner
Section branding 645 x 80 Flash banner
Advertorial home page or section Text + link 400
Site branding Flash banners 1300
Leader - board bannner in BR Daily JPG 400
13 www.business-review.ro
