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Mobile first strategy of NU.nl: relevancy on every screen

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Brechtje de Leij
Brechtje de Leij

Presentation Mobile First Strategy NU.nl for Digital Marketing Live

Technology
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NU.nl: Telegraaf: 37,2% bereik 26,6% bereik Unique visitors: 5.178.984 Unique visitors: 3.703.252 AD.nl: NOS.nl: 21,6% bereik 32,5% bereik Unique visitors: 3.007.152 Unique visitors: 4.524.650 3
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Mobile first strategy of NU.nl: relevancy on every screen

  • 1.
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  • 3. NU.nl: Telegraaf: 37,2% bereik 26,6% bereik Unique visitors: 5.178.984 Unique visitors: 3.703.252 AD.nl: NOS.nl: 21,6% bereik 32,5% bereik Unique visitors: 3.007.152 Unique visitors: 4.524.650 3
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  • 6. 6
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  • 11. 2010 2011 2012 11
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  • 20. Half page banner In-app video Store locator 20
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