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holiday ‘16
trend presentation
divergent harmony
holiday
macro overview
As mentioned, for the A/W 16 season, Divergant
Harmony, is a natural human response to simplify
and find purpose/meaning in products, services,
functions and life. Its manifestations seemingly
radiate outward in different directions, yet are
linked to a harmonious effort to do away with the
surplus and the restless strive of more for the sake
of more,
Divergent Harmony for the holiday period
continues with an even divide wanting for both
traditional themes and the unexpected aesthetic. It
is where realistic, versatile and protective
narratives exist in a romantic expression of earthy
folklore. It is built on a strong foundation of the
past with a bold interpretation of the future.
Longevity, adaptability and craft are key and offer
great flexibility for Christmas.
The holiday themes:
•  Volume
•  Hybrid
•  Preservation
•  Gilded
holiday ‘16
divergent harmony
holiday ‘16 trends
divergent harmony
The trends for holiday deliver harmonious contrasts in an elevated adaptation of
traditional. They are rethought with Volume to update familiar shapes, while Hybrids
offer utility dressing with historical and futuristic reference. It’s where a layered
approach is mixed with urban utilitarian design. Preservation is also key and comes in
the form of padded and protective materials. Quilted constructions gives the
appearance of protection in soft armor form. Gilded promotes silken and lofty hands
with a humble yet decorative 15th century romance.
holiday ‘16 color
divergent harmony
The palette for holiday focuses on stirring rich colors. In addition to the royalty of
deep red, violet and dark espresso, the season reveals a crisp navy story that is
uniquely current. Coral orange and gold infuse modernity into these well-established
tones, while white and gray provide an ethereal wintery feel. From this assortment
come seven color groups that can intermingle and be used monochromatically.
True blue and navy work together to create a unique story for the season. Chalk
white and royal blue function as active accents anchored by grape wine. Browns add
a fresh complement to the composition.
holiday ‘16 color
divergent harmony
Rosewood and dark brown are combined with bold scarlet to create the core ground,
paired with coral orange, violet and antique bronze. Accent with Egyptian blue for an
added burst.
holiday ‘16 color
divergent harmony
Espresso brown creates a moody and mysterious story with chalk and antique bronze
to lighten the palette; while gray and scarlet accent for sportswear.
holiday ‘16 color
divergent harmony
The new navy. A stunning staple for the holiday season, these teal tones sit well with
pine green and gray. Espresso brown, chalk and antique bronze function as accents
while navy supports as an complement.
holiday ‘16 color
divergent harmony
Berries tones for the season in a deep and rich purple. Sharp violet and grape wine
are perfect for holiday, as they ease themselves towards the more acrid side of black.
holiday ‘16 color
divergent harmony
Chalk white heralds a new winter folk story that goes beyond classic by adding a
dreamy mysticism and a premium look. Anchored with gray and black
holiday ‘16 color
divergent harmony
Gold the precious metallic is a strong message this season in women's,
whereas men's takes a more direct matte approach adding antique bronze
and gray.
holiday ‘16 color
divergent harmony
divergent harmony
volume
Volume comes in variations of scale, form, material and texture. Plush and felted
textures are rethought with an unexpected look to update familiar silhouettes, while
shapes are slightly inflated or oversized.
Hybrid is addressed in a survivalist way with modern utility as a focus with layers
of protection and dimension. The aesthetic is ideal for practical and fashion
sportswear with use of both natural and technical materials/finishes.
Exaggerated scale and lines are key.
divergent harmony
hybrid
divergent harmony
preservation
Preservation is bridging the gap between performance and fashion. It is a new
generation of cushioned shells, decorative quilting and padding that provides comfort
and insulation. Micro coatings repel wind and rain adding to the characteristics of
modern armor.
divergent harmony
gilded
By definition: Covered or highlighted with gold or something of a golden color; Or
having a pleasing or showy appearance. Gilded is the season’s romantic expression
of luster, decorative brocade, and velvet coupled with metallics, lofty knits and satins.
Men’s takes a masculine approach with lustrous wools, velvet and glossy leathers.
papery crisp
cotton technical nylons
dobby textures
suiting
flecked soft
tailoring fabrics
distorted twills &
satin structures fine crepe
structured layered
wovens
decorative tweeds
divergent harmony
holiday color ‘16
key fabrications
quilted nylons dimensional knits
leather like
technical nylons
key fabrications
distorted jacquardincrusted materials
elaborate basket
weave
décor velvets
extra-weft
wool tweeds
voluminous
layered wovens
golden brocades &
metallics
divergent harmony
holiday ‘16
brocades satin
divergent harmony
holiday color ‘16
key fabrications
rope work effects
padded
constructions
quilted
constructions
coated cottons
velvets
discreet
herringbones milled twills
swanky couch
global trend forecasting
dallas – amsterdam – san francisco
www.swankycouch.com
+1 469-939-1127

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Holiday '16 trend presentation

  • 2. holiday macro overview As mentioned, for the A/W 16 season, Divergant Harmony, is a natural human response to simplify and find purpose/meaning in products, services, functions and life. Its manifestations seemingly radiate outward in different directions, yet are linked to a harmonious effort to do away with the surplus and the restless strive of more for the sake of more, Divergent Harmony for the holiday period continues with an even divide wanting for both traditional themes and the unexpected aesthetic. It is where realistic, versatile and protective narratives exist in a romantic expression of earthy folklore. It is built on a strong foundation of the past with a bold interpretation of the future. Longevity, adaptability and craft are key and offer great flexibility for Christmas. The holiday themes: •  Volume •  Hybrid •  Preservation •  Gilded holiday ‘16 divergent harmony
  • 3. holiday ‘16 trends divergent harmony The trends for holiday deliver harmonious contrasts in an elevated adaptation of traditional. They are rethought with Volume to update familiar shapes, while Hybrids offer utility dressing with historical and futuristic reference. It’s where a layered approach is mixed with urban utilitarian design. Preservation is also key and comes in the form of padded and protective materials. Quilted constructions gives the appearance of protection in soft armor form. Gilded promotes silken and lofty hands with a humble yet decorative 15th century romance.
  • 4. holiday ‘16 color divergent harmony The palette for holiday focuses on stirring rich colors. In addition to the royalty of deep red, violet and dark espresso, the season reveals a crisp navy story that is uniquely current. Coral orange and gold infuse modernity into these well-established tones, while white and gray provide an ethereal wintery feel. From this assortment come seven color groups that can intermingle and be used monochromatically.
  • 5. True blue and navy work together to create a unique story for the season. Chalk white and royal blue function as active accents anchored by grape wine. Browns add a fresh complement to the composition. holiday ‘16 color divergent harmony
  • 6. Rosewood and dark brown are combined with bold scarlet to create the core ground, paired with coral orange, violet and antique bronze. Accent with Egyptian blue for an added burst. holiday ‘16 color divergent harmony
  • 7. Espresso brown creates a moody and mysterious story with chalk and antique bronze to lighten the palette; while gray and scarlet accent for sportswear. holiday ‘16 color divergent harmony
  • 8. The new navy. A stunning staple for the holiday season, these teal tones sit well with pine green and gray. Espresso brown, chalk and antique bronze function as accents while navy supports as an complement. holiday ‘16 color divergent harmony
  • 9. Berries tones for the season in a deep and rich purple. Sharp violet and grape wine are perfect for holiday, as they ease themselves towards the more acrid side of black. holiday ‘16 color divergent harmony
  • 10. Chalk white heralds a new winter folk story that goes beyond classic by adding a dreamy mysticism and a premium look. Anchored with gray and black holiday ‘16 color divergent harmony
  • 11. Gold the precious metallic is a strong message this season in women's, whereas men's takes a more direct matte approach adding antique bronze and gray. holiday ‘16 color divergent harmony
  • 12. divergent harmony volume Volume comes in variations of scale, form, material and texture. Plush and felted textures are rethought with an unexpected look to update familiar silhouettes, while shapes are slightly inflated or oversized.
  • 13. Hybrid is addressed in a survivalist way with modern utility as a focus with layers of protection and dimension. The aesthetic is ideal for practical and fashion sportswear with use of both natural and technical materials/finishes. Exaggerated scale and lines are key. divergent harmony hybrid
  • 14. divergent harmony preservation Preservation is bridging the gap between performance and fashion. It is a new generation of cushioned shells, decorative quilting and padding that provides comfort and insulation. Micro coatings repel wind and rain adding to the characteristics of modern armor.
  • 15. divergent harmony gilded By definition: Covered or highlighted with gold or something of a golden color; Or having a pleasing or showy appearance. Gilded is the season’s romantic expression of luster, decorative brocade, and velvet coupled with metallics, lofty knits and satins. Men’s takes a masculine approach with lustrous wools, velvet and glossy leathers.
  • 16. papery crisp cotton technical nylons dobby textures suiting flecked soft tailoring fabrics distorted twills & satin structures fine crepe structured layered wovens decorative tweeds divergent harmony holiday color ‘16 key fabrications quilted nylons dimensional knits
  • 17. leather like technical nylons key fabrications distorted jacquardincrusted materials elaborate basket weave décor velvets extra-weft wool tweeds voluminous layered wovens golden brocades & metallics divergent harmony holiday ‘16 brocades satin
  • 18. divergent harmony holiday color ‘16 key fabrications rope work effects padded constructions quilted constructions coated cottons velvets discreet herringbones milled twills
  • 19. swanky couch global trend forecasting dallas – amsterdam – san francisco www.swankycouch.com +1 469-939-1127