Warwickshire Health & wellness Magazine. For advertising enquiries contact Louise at bostinhealth@gmail.com

1. ALL THE GOOD STUFF ON YOUR DOORSTEP

2. YOUR NEW LOCAL HEALTH MAGAZINE

3. MENTAL PHYSICAL NUTRITIONAL SUPPORT
LILY SAMUELS M.S.C
Holistic Nutrition Expert
ANANDI GOPAL M.D
Psychiatrist & Family
Counsellor
ANDREW MORBEY
Certified Movement
& Wellness Coach
TRUSTED LOCAL HEALTH EXPERT COLUMNS

4. REGIONAL REACH: KEY AFFLUENT WARWICKSHIRE AREAS
Rugby
Leamington
Warwick
Coventry
Kenilworth
Stratford Upon
Avon
MENTAL PHYSICAL NUTRITIONAL SUPPORT

5. MENTAL PHYSICAL NUTRITIONAL SUPPORT
BRAND PARTNERSHIPS

6. A PREMIUM
HEALTHCARE
BRAND

7. LOCAL HUMAN TOUCH: PEOPLE FIRST FEATURES

8. LOCAL HEROES: AT THE HEART OF COMMUNITY

9. LOCAL
HEALTH &
WELLNESS
LOCAL
ETHICAL SME
BUSINESS
LOCAL
SUPPORT GROUPS
& CHARITY
LOCAL
FRESH NATURAL
PRODUCT
LOCAL
ENVIRONMENT
INITIATIVES
MENTAL PHYSICAL NUTRITIONAL SUPPORT
COMMUNITY FOCUSED CONTENT PILLARS

10. TARGET MARKET BREAKDOWN 50-70 YRS

11. BIG BUSINESS IS
FOCUSED ON OVER 50’s
Don’t just take our word for it.
Increasingly the most sought after demographic
in retail and healthy lifestyle category. This active
and optimistic silver audience also has the highest
purchasing power in UK.
More research and data is emerging on this affluent
target market. Today’s modern over fifty audience is
much different to the generations that came before.
Hitting 50 is no longer about slowing down and
looking towards retirement. Our much overlooked
audience, accounted for 45% of fashion spend in
2022.

12. ALL EYES
ON WELLBEING
Health publishing, premium health brands &
regional government are investing heavily in
health & wellness.
Recent events changed their mindset from
passively receiving state funded healthcare to a
radical preventive and proactive approach.
Resulting in more personal investment in
healthy living.
The uptake in local physical activities, mental
health groups, natural nutrition and private
health practitioner spend, is predicted to grow
by 39% in the next five years.

13. HEALTH
INVESTMENT
DATA
THE NUMBERS
£625K
Green Shoots Fund
Source: WCC http://rb.Gy/7oo2u
£456K
Community Group Fund
Source: WCC http://rb.gy/obml9
£350K
Local Diverse
Wellbeing Fund
Source: WCC
http://rb.gy/2nrfq
£100M
Midlands Health
Accelerator Fund
Source: MCA
http://rb.gy/52byz
70%
Over 50’s Hold Of Uk
Household Wealth
Source: WILLOWBERRY
http://rb.gy/s103o
23%
Over 50’s
Retail Spend
Source: KANTAR
http://rb.gy/mm934
84%
Desire For
Health Info
Source: HEARST
http://rb.gy/6w597
£34M
Warwickshire
Diagnostic Hubs
Source: HERALD
http://rb.gy/fnjms

14. THE GAP IN THE MARKET
Whilst on paper and in digital delivery
terms, big global business did finally
solve the ‘last mile’ it also missed a trick.
The pandemic brought home what families,
friends and Warwickshire communities
already knew.
Tangible neighbourly human connections
are what really makes their world go
round.
As regional publishing rushed to reduce
cost and consolidate spend through
digital platforms, it became generic and
lost its biggest asset and main benefit;
a priceless human connection through
honest feel-good neighbourly stories.
Our monthly publication has deliberately
chosen print as its main media platform.
Health experts and new data is exposing
the negative side effects of digesting
digital information through blue light
screens.
Print information is now being proved
to be better for health and more impactful
for deep thinking, longer held information.
● Local People ● Local SME ● Local
Community ● Local Neighborly chat
● Local Human interest stories
YOUR
LOCAL
ADVANTAGE

15. MEDIA PLACEMENT OPPORTUNITY
FULL PAGE
Monthly
£320 - £395
● Circulation: 3,000 Door drops in Warwickshire.
● Key delivery: UK’s premium supermarket catchment area.
● Reach: 12,000 monthly views, surgeries, health clubs and SME.
● Audience: High-Net-Worth Households: A-B demographic.
HALF PAGE
Monthly
£190 - £285
¼ PAGE
Monthly
£130 - £165

16. ADDITIONAL MEDIA REACH: DIGITAL NEWSLETTER
Community Healthcare Roundup through monthly digital
publication. Regional market insights, category trends,
local expert SME healthcare news and opinions.
LINKEDIN FOCUS: LOCAL THOUGHT LEADERSHIP
FULL PAGE
HALF PAGE
¼ PAGE
BOSTIN HEALTH IS A TRUSTED
SOURCE & VOICE FOR THE WARWICKSHIRE
HEALTH COMMUNITY

17. ETHICAL &
SUSTAINABLE
● RECYCLED PRINTING
● SOCIALLY RESPONSIBLE
● SUPPORT LOCAL BUSINESS
● TRANSPARENCY
● DIVERSITY & INTER FAITH
● WARWICKSHIRE WIDE

18. ADVERTISING & CONTACT
bostinhealth@gmail.com
+44 (0) 7584091523