The document summarizes existing games that are similar to the author's planned game, and discusses key aspects that will be incorporated. Train Heist and Payday 2 involve stealing money or valuables from vehicles. Payday 2 specifically inspired a mission where money is stolen from a plane. XCOM 2 uses turn-based movement, which the author plans to include so the game is not too difficult. Based on the research, the game will feature heists and turn-based gameplay. An audience analysis identifies the target demographic as males aged 18-30 from a lower middle class background, with content focused on action, guns, money, and a relatable character in financial trouble.

1. Research
Benjamin Wincup

2. Existing Product
Train Heist
A product that is similar to my
game is Train Heist. It is a board
game about stealing money
from a train and this is similar
to my game as you are taking
money from a vehicle.

3. Existing Product
Payday 2
Another heist game that will be similar to
mine is Payday 2. This game is what inspired
mine. In the game is a mission called “Birth of
Sky” which is what my game is based on. In
the mission, you steal money from a plane and
pick it up when it’s on the ground.

4. Existing Product
XCOM 2
XCOM 2 is a turn based strategy
game. It is similar to my game as it
features turn based movement.
My game will use this feature so
that it isn’t too difficult, but also
needs thought to play.

5. Research Analysis
• What common features do the researched
products have?
– Two of the existing products I have researched
both have heists in them.
• What aspects of the research will you include
within your on work?
– My game will feature heists and turn based
gameplay, as stated throughout my research.

6. Audience

7. Audience Profile
Category Demographic Content to appeal to this audience
Age Range
18 – 30 • My game will appeal to this age range by
having action and guns.
Gender
Male • Just like the age range, my game will appeal
to a male audience by having action, guns
and money.
Psychographic
Achiever • I want my game to appeal to the right
audience, so the content in my game will
feature obtaining money. This can be used
to upgrade items.
Social Status
Lower Middle
Class
• I think my product will appeal to lower
middle class people as it will feature a
relatable character who is in financial
trouble.