Keynote Health Tech Event Eindhoven Keynote Ben Heubl - Open Innovation Health Tech Opportunities in Northern Europe (as part of a conference, exhibition and Start-Up Plaza on topics like Diagnostics, Telemedicine, Treatments, Regeneration and Augmentation).

1. NORTHERN
EUROPE
How to Accelerate Open
Innovation Initiatives with
Disruptive Technology in
Healthcare?
How HealthIT startups can partner with Companies with an Open Innovation strategy - Northern Europe’s Opportunity profile

2. INTRO
New Generation of Healthcare Innovators
• Health 2.0
• Health IT Accelerator
• Research
• Tech
• Financing
• Conferences

3. • 500 technology companies
• 11,000 attendees
• $2,953,000 in prizes
• 60 chapters

4. Representing ...

5. Northern Europe
For Life-science
Corporations

6. MedTech in Denmark

7. BioTech in Denmark

8. Sweden
- Innovation
- MHealth Frontrunner
- Great Testing Market
Example

9. “ Medicon Valley is facing increasing
global competition, life science players in Medicon
Valley need to find new smart ways to exploit the full
potential of the region” conclusion from VINNOVA - Svensk Life Science industri efter AstraZenecas
nedskärningar”, “ OECD Territorial Reviews - Skåne, Sweden, 2012” and ”Ernst & Young - Beyond borders: Global biotechnology report 2012”.

10. “Create an environment of open innovation”
“E.g. the Beacon
Project”
Susanna Dahlgren, Senior Project Manager in
Medicon Valley Alliance.

11. Novo Nordisk
& Open Innovation
Source: MARTA GASPARIN, MSocSC in Management of Creative Business processes Copenhagen Business School

12. OPEN INNOVATION
External Actors are involved all the way along the entire
innovation process.

13. Why come to talk?
External
Actors
Corporations Disruptive
Technology
Providers

14. STARTUPS
Northern Europe
+
For Disruptive Technology
Providers

15. +/-
- Mobile Penetration
- Telemedicine
- Ecosystem of University Research
- Easy to set up Pilots/Testings
- Government funding programs
- Online HR Systems

16. +/-
- Scaling Opportunities Low
- 2000Euro Hospital-Cost (per Person, per Day)
- Politics
- Healthcare Consumers

17. Disruptive Technology
Providers must...
1. ... Target OI leadership
2. ... Anticipate key market development opportunities
3. ... Stimulate innovative thinking
4. ... Guide product/technology investment decisions
...to achieve Win-Win deals
with Corporations!

18. OI Industry
Examples

19. Technology providers for
PHARMA Examples

20. Provider
of
a
novel
technology
for
linking
genomic
and
clinical
data!

21. • 1. Pharma with IO ... CT more cost effective (biomarker
discovery)
• 2. Meet Demand... Big Data analysis
• 3.Stimulate Innovation thinking... Transform provision of
healthcare
• 4. Guide ID... invest in new statistical tools
Contact:
Gert
L
Møller,
CTO

22. Technology for
PROVIDERS
Examples

23. Making it possible to control a mobile device
just by looking at it!

24. • Driving innovative
Investment
decisions for Care
Providers
In a healthcare setting they
In DK
can supply affordable eye
(according to a Google survey)
control for Everyone
1. Doctors
2. Patients
3. Use cases
in cognitive diagnostics
http://www.thinkwithgoogle.com/insights/library/studies/our-mobile-planet-Denmark/

26. New service
innovation of
Healthcare
delivery
C4U is owning
40% of the Danish Market
10 New project in India

27. Technology for
GOVERNM
ENTS Example

28. Open Source Telemedicine platform and
database for endless new solutions
Funded by the danish government
IO strategy with companies & HC providers
contact Henrik Ledgaard Ibsen: hibsen@silverbullet.dk

29. "Denmark has taken the
first pioneering step in
revolutionizing healthcare”
Claus Nielsen,Vice Chair, Continua Health Alliance Europe, DELTA
STANDARD FOR
TELEMEDICINE
Denmark’s Action Plan
- Collect, Transmit & Store health data
- Share medical documents & images
- manage of HR
- Medical appointments

30. Technology for
SUPPLIERS
Example

31. Test your Sperm quality at home!
Contact: Nicolaj H Nielsen, +45 25 46 25 80,
nhn@motilitycount.com

32. LOOKING TO JOIN FORCES
“We look for companies with strong interest in the
Point-of-care and Home-test market.
E.g. involved in female fertility testing (ovulation tests)
and pregnancy tests”
Nicolaj H Nielsen, nhn@motilitycount.com

33. Clinics located within shopping malls & pharmacies,
specializing in treatment of common acute illnesses.

34. “A visit to us is about half the price of
traditional doctor’s appointments. Our price is
also half the price of one visit to the healthcare
center cost to the taxpayer on average”

35. Technology providers for
MED.
DEVICE Examples

38. Existing Partners
NASAs Jet Propulsion Laboratory

39. Additional OI
Partners NEEDED!
Contact: Michael Reibel Boesen,
michael@biomicore.com,
+45 31596369
Short term Long term

40. Accelerators
&
Incubators

41. E-Health Innovation Contest SME Competition

42. ECO
SYSTEM

43. ECO
SYSTEM
Europe

44. Thank You!
Add me!
Benedikt Heubl
Health Innovation Blog
www.benheubl.com