This is the slideware used in a live inQuba & Microsoft webinar hosted on the 23rd of September 2020.
Recording here: https://youtu.be/J89zWhnpCb4
Do you want to learn how to use digital platforms in the FSI industry to stay relevant to your customers in the Digital Economy?
Join inQuba MD, Trent Rossini, and Microsoft FSI Sales Lead, Servaas Venter, in an upcoming webinar, where you’ll learn:
• When and why customers are likely to lapse
• How to nudge customers to achieve their signup goals
• The actions you can take to retain high risk customers
• How to obtain continuous customer feedback during their journey
• How to augment your legacy systems with modern digital platforms
• How to kick off conversion and retention programmes for your customers
Learn how to redefine the delivery of Financial Services client journeys that customers LOVE!
Redefine the Delivery of Financial Services Journeys That Clients LOVE! [inQuba & Microsoft WEBINAR]
1.
2. TRENT ROSSINI
inQuba MD
Redefine the Delivery of Financial Service Journeys
That Clients Love
SERVAAS VENTER
Microsoft FSI Sales lead
WELCOME TO OUR WEBINAR!
5. COVID-19 FINANCIAL SERVICES POINT OF VIEW
Microsoft Platform + Partner Ecosystem
Digital Transformation
Industry
Challenges and
Drivers
Impacts to
Strategy and
Prioritization
Accelerating
to the
New Normal
Customer
And Partner
Stories
Partnering
for Success
The Microsoft Partner
ecosystem and
Microsoft Services
Offerings
The New
Normal
An Operating Model
6. interest rate adopted by central
banks globally
Near 0%
>$2T
in US private equity to deploy
15%
of auto premiums to be refunded by
large U.S. insurers
25%
drop in M&A volume
BANKING INSURANCECAPITAL MARKETS
added to loan lost reserves
Billions Billions
lost in the SMB sector – potential
solvency crisis for Insurers
COVID-19 MACRO IMPACTS ACROSS FSI
7. “We saw two years of
Digital Transformation in
two months”
Satya Nadella – April 30th, 2020
8. PRE COVID-19 FORCES AT WORK DRIVING CHANGE
Changing customer expectations
Threat of disruption and disintermediation
Legacy systems
Changing business models
Fraud and cybercrime
Complex regulatory environment
12. Modernize core systems through
platform augmentations
Enable a financial services industry to shift
from product to customer centricity
REIMAGINE
13. Deliver Differentiated Customer
Experiences
Manage Risk across the
organization
Empower your Employees
through Teamwork
Combat
Financial Crime
Modernize Core Systems through
platform augmentations
Microsoft Platform
FINANCIAL SERVICE MARKETS PRIORITY SCENARIOS
Data and AI
Microsoft Partner
Ecosystem
Powered By:
14. ACCELERATE YOUR TRANSFORMATION DIGITISATION SCENARIOS
Ensure employee to
customer engagement
when customers stall
Identify dissatisfied
customers and
proactive engage
Put in place proactive
communications to
customers that are at
increased risk
Mobilise a process of
change to measure
and optimize
experience delivery
Measure the
experience from
current core systems
and deliver experience
improvements
Tracking the customer’s
journey and proactive
engaging when the get
stuck
Ingest all the data from
core systems and use this
data to drive engagement
improvements
Distribute Experience
Insights to employees
to delivery super
experiences
Engage and
Serve customers
virtually
Liquidity and Stress
Testing
COVID-19 Scam
Prevention
AML/Fraud
Prevention
KYC/Identity
Protection
Deployment of
Neo Banks
Modernize Core Systems
through Augmentation
Combat
Financial Crime
Manage Risk across the
organization
Deliver Differentiated Customer
Experiences
Empower your Employees
through Teamwork
Rapid Deployment of
Remote Work
General
Solutions
Experience
Solutions
Journey
Solutions
Respond
Reimagine
Recover
15. ACCELERATE YOUR TRANSFORMATION DIGITISATION SCENARIOS
MAPPED TO TECHNOLOGY
Empower your Employees
through Teamwork
Manage Risk across the
organization
Deliver Differentiated Customer
Experiences
Combat
Financial Crime
Modernize Core Systems
through Augmentation
Respond
Recover
Reimagine
General
Solutions
Microsoft Teams
High Performance
Compute
Microsoft Dynamics
Data and AI
Mobile Services
Experience
Solutions
Journey
Solutions
inQuba CX:
Distributed Experience
Reports
inQuba CM :
Complaints Escalations
inQuba CX
inQuba CM
inQuba Social
inQuba CX :
Monitoring Experience
Delivery
inQuba Journey :
Customer to employee
escalations
inQuba Journey :
High Risk client
identification and
engagement
inQuba Journey
inQuba Engage
inQuba Journey :
Conversational Analytics for
Customer Engagement
Data and AI Cognitive Services
16. Digital Onboarding, KYC, and digital signing
Custom experiences for vulnerable/at risk customers
Virtual Call Centers/Power Digital Virtual Agents
Proactive offers/assistance to customers impacted
Rapid Deployment of Government Aid and Stimulus
Proactive Cash Management for SMBs
Integration with Government Agencies
Programs to help Small Businesses to survive and thrive
Compliance Transformation through Intelligent Automation
Realtime Risk Modelling, stress testing, and reporting
Improved/Alternate Credit Scoring with new datasets
Business Continuity
Protection from COVID-19 Scams
Real time Payments/AML Surveillance
Continuous Identity Protection
Protection from evolving sophisticated Cyber Attacks and Fraud
Transformed
Culture
Remote Work from Home/Any
Location
Employer + Employee trust
relationship
Employees are focused on
customer relationships/
experience
Automation of low value activities
A focus on continual improvement
of the value delivered
Driving Insights to action
The New Bank for the New Normal
POST COVID-19 DIGITISATION THE OPERATING MODEL
Inclusive
Customer
Experience
Drive Stimulus and
Recovery
Resilience and
Risk Management
Cyber Security
and Financial Crime
17. OUR MISSION
Expansive platform
• Ability to integrate into complex banking systems environment and legacy systems
• Ability to augment core systems with focused partner solutions
Pervasive Intelligence
• Embed analytics and telemetry into the banking platform
• Ensure that the embedded analytics translate into systems of insight that drive
action
Regulatory compliance, natively hybrid
• Market making leadership in regulatory for financial services
• Ensure that market conduct monitoring ensure fair treatment of all customers
18. inQuba Client Journey Management
Our Approach to the New Normal
Slide is good but
check for consistency
19. HARD RESULTS
I love this slide but it’s not
visually consistent with the
deck which makes it look
like patchwork
OUR APPROACH
INQUBA
JOURNEY
ANALYTICS
LARGE
TELCO
GLOBAL
INSURER
LARGE
BANK
Big Data
Find patterns in customer & transactional data across
experiences & over time
Journey Analytics
Discover actual customer journeys through experiences &
channels, & their sentiment
Optimisation
Nudges & interventions, informed by Machine Learning, that
retain customers by helping them to reach their goals
80% to 120% increase in conversion
at moments of truth
20-point increase in Net Promoter Score
20. CLICK TO EDIT MASTER TITLE STYLELEADING ACROSS VOC & JOURNEY ANALYTICS
Gartner
Market Guide for
Voice-of-the-Customer
Solutions
November 2018
22. BIG DATA
AND AI
Why’s this important?
• Obtain a deeper understanding of customer
context
• Data provides insights on lapse risks and revenue
opportunities
• Context provides a basis for effective omni-
channel engagement and particularly
conversational analytics
The ability to integrate
diverse types of data to
obtain a deeper
understanding of the
underlying stories
CUSTOMER DATA
PLATFORMS
(CDPs)
DOMINANT DIGITISATION THEMES
Why’s this important?
• Simplifies the data collection from multiple
sources
• Provides a unified customer record with customer
context
• Context informs personalisation, and the delivery
of the right message to the right customer at the
right time.
Platforms that collect data
from multiple sources to
obtain a complete view
of customers
23. CONVERSATIONAL
ANALYTICS
Why’s this important?
• This leverages familiar chat-like engagement without
the need for another customised mobile app
• Interactions are real-time
• Conversations are in the context of customer goals
and offerings can be refined as conversations develop
• Conversation data informs customer context and
segmentation
The ability for a business to
have a personalised
conversation with a
customer and to both serve
the customer and learn
more about them
OMNI-CHANNEL
ENGAGEMENT
DOMINANT DIGITISATION THEMES
Why’s this important?
• Coherent messaging aligned to the brand promise
builds trust
• Engaging customer experiences are achieved through
coherent multi channel engagement
• Customers are more inclined to act in line with
messaging when there is a track record of coherence
and trust
Coherent engagement with
customers across multiple
platforms that considers
the customer context and
previous interactions
25. CUSTOMER
JOURNEY
MANAGEMENT
BIG DATA
AND AI1
CUSTOMER DATA
PLATFORMS2
CONVERSATIONAL
ANALYTICS3
OMNI-CHANNELS
ENGAGEMENT4
• The customers’
transactional journey
• The customers’ emotional
journey
• Understanding customer
context to design
appropriate interventions
• Hyper-personalisation of
contextual interventions
• Tracking the impact of
interventions on goal
achievement
HOW CAN WE USE THESE THEMES TO DRIVE CHANGE?
26. PRIORITY SCENARIOS MAPPED TO CUSTOMER JOURNEY OPTIMISATION
DISCOVER JOURNEYS
UNDERSTAND CUSTOMERS
REVIEW DEEP INSIGHTS
DESIGN A STRATEGY
REVIEW & OPTIMISE
Deliver Differentiated
Customer Experiences
Manage Risk across
the organization
Empower your
Employees through
Teamwork
Modernize Core Systems
through platform
augmentations
CUSTOMER
JOURNEY
MANAGEMENT
27. DISCOVER JOURNEYS
Discover where & when clients are leaving or falling off
UNDERSTAND CUSTOMERS
Understand customers by measuring emotion
REVIEW DEEP INSIGHTS
Review client behaviour overlaid with emotional context
DESIGN A STRATEGY
Design systemic and personalised interventions & nudges
REVIEW AND OPTIMISE
Iterate to maximise journey optimisation
SOLVING FOR RETENTION AND AQUISITION IN FINANCIAL SERVICES
28. CLICK TO EDIT MASTER TITLE STYLE
APPLICATION
ACCEPT QUOTE
DOCUMENTATION
ACTIVATION
APPLICATION
EXPERIENCE
MODELLED
CUSTOMER
JOURNEY
PERFECTLY DESIGNED JOURNEYS vs REALITY
DISCOVER
JOURNEYS
29. CLICK TO EDIT MASTER TITLE STYLE
APPLICATION
ACCEPT QUOTE
DOCUMENTATION
PERFECTLY DESIGNED JOURNEYS vs REALITY
ACTIVATION
APPLICATION
EXPERIENCE
IN REALITY
DISCOVER
JOURNEYS
30. Register / call centre
Register / email
Register / web
Assessment / supplier
Query / web
Approval / call centre
Query / call centre
Car hire / supplier
Collect car / supplier
Query / supplier
Query / web
Decline / supplier
Complaint / supplier
CLAIM(MOTOR)
!
!
!
DISCOVER JOURNEYS
Discover clients’ real paths, & where & when
they are leaving your business. Get a view of
their sequences & their obstacles, & where
things are going wrong.
SOLVING FOR RETENTION AND AQUISITION
31. “Listening offers data. Hearing offers empathy and
intelligence. Activity, action, and engagement steer
perspective and encourage a sense of community and
advocacy.”
Customer
Archetype
CUSTOMERS’ EMOTIONAL JOURNEY UNDERSTAND
CUSTOMERS
32. Register / call centre
Register / email
Register / web
Assessment / supplier
Query / web
Approval / call centre
Query / call centre
Car hire / supplier
Collect car / supplier
Query / supplier
Query / web
Decline / supplier
Complaint / supplier
CLAIM(MOTOR)
!
UNDERSTAND
CUSTOMERS
Reach out to customer cohorts on particular
paths to gather feedback and measure
sentiment.
Feedback collected in real time adds a layer of
insight to revealed journeys.
SOLVING FOR RETENTION AND AQUISITION
!
Dear Charlotte
We would really value your feedback
on your recent claim experience.
Kindly take a minute…
TransAtlantic Ins.
Today, 15:30
Very good!
Charlotte Weaver
Today, 17:40
33. Register / call centre
Register / email
Register / web
Assessment / supplier
Query / web
Approval / call centre
Query / call centre
Car hire / supplier
Collect car / supplier
Query / supplier
Query / web
Decline / supplier
Complaint / supplier
CLAIM(MOTOR)
REVIEW DEEP INSIGHTS
Overlay the real client journeys, by client
segment, with their emotional context. Better
understand your clients’ while they’re
achieving or not achieving their goals.
SOLVING FOR RETENTION AND ACQUISITION
36. Register / call centre
Register / email
Register / web
Assessment / supplier
Query / web
Approval / call centre
Query / call centre
Car hire / supplier
Collect car / supplier
Query / supplier
Query / web
Decline / supplier
Complaint / supplier
CLAIM(MOTOR)
DESIGN AN
INTERVENTION
STRATEGY
Orchestrate client journeys by designing
personalised interventions to retain each profile of
at-risk clients, through contextual nudges,
feedback collection and service recovery
SOLVING FOR RETENTION AND ACQUISITION
37. OPTIMISATION and ROI
Control Group
Dear Tim
We are excited to offer you the
deal of a lifetime that will offer
you so much more!
Dear Tim
Your should consider the
premium saver from
Transatlantic
A/B Tests
Test Group
A
B
A
B
REVIEW AND
OPTIMISE
38. Register / call centre
Register / email
Register / web
Assessment / supplier
Query / web
Approval / call centre
Query / call centre
Car hire / supplier
Collect car / supplier
Query / supplier
Query / web
Decline / supplier
Complaint / supplier
CLAIM(MOTOR)
REVIEW AND OPTIMISE
Review the impact of strategies & tests on
behaviour & conversion. Iterated & fine-tune
interventions for maximum possible optimisation
of client journeys and retention of clients.
Measure ROI & repeat.
SOLVING FOR RETENTION AND ACQUISITION
41. Messages matched to the
audience. The right creatives and
tone to drive the right outcomes
3. CONTENT 2. AUDIENCE
4. BEHAVIOURAL
NUDGE TIMING
Messages that are synchronized to the
needs of the customer at that point in
the Journey
Understanding the
Experiential/Emotional state that the
architype is feeling at this point in the
Journey
1. EMOTIONAL
STATE
Profiled audience grouped by
architypes to ensure matching of
message and profile
ORCHESTRATION BASED UPON EMOTIONAL CONTEXT
42. Register / call centre
Register / email
Register / web
Assessment / supplier
Query / web
Approval / call centre
Query / call centre
Car hire / supplier
Collect car / supplier
Query / supplier
Query / web
Decline / supplier
Complaint / supplier
CLAIM(MOTOR)
PROFILE
FEEDBACK Poor service
Poor
communication
Poor
workmanship
EXPERIENCE
AN ORCHESTRATION SCENARIO
!
!
Claim (motor), including interactions with numerous suppliers
such as vehicle hire and panel beaters
High value, high risk
43. REGISTER ASSESSMENT PANEL BEAT COLLECT CAR
Charlotte waited for 10 days for
an update. She eventually
received a call on a Friday
morning informing her that her
car was ready for collection. She
wasn’t able to make
arrangements on the day so
kept the hire car for the
weekend
Charlotte had an accident on
her way to work and
registered the claim. She had
to call several times for an
update and was eventually
able to select an available
panel beater
Charlotte rearranged her
meetings and took her car to the
panel beater. She took an Uber
to the car hire branch to collect
her hire car, which was neither
ready nor clean
Charlotte collected her car from
the panel beater, only to find a
new scratch and a peculiar
scraping sound when
reversing.. Charlotte
complained
Dear Charlotte, thank you for the
chat, and apologies once again…
I have arranged for your Polo to
be collected from you and a hire
car delivered at the same time.
This will happen tomorrow…
The issues on your car will be
resolved by one of our premium
suppliers by the end of this
week…
I’m overseeing this personally
and will keep you updated daily.
Please fee free to reach out to
me at any time by replying, or by
calling me directly..
Jennifer at TransAtlantic
Today, 15:30
Assignee: Jennifer J
Note: Hi Jennifer, kindly contact..
New Case: Priority Customer
Today, 15:41
CLIENT CONTEXT
CLAIM
Poor service
Poor
communication Poor
workmanship
HIGH VALUE
HIGH RISK
Assignee: Jennifer J
Note: Hi Jennifer, kindly contact..
New Case: Priority Customer
Today, 15:41
Dear Charlotte, I’m really sorry to
hear about this situation.
I’m overseeing this personally and
will arrange for an acceptable hire
vehicle..
Jennifer at TransAtlantic
Today, 15:30
PROFILE-SPECIFIC ROUTING & TREATMENT
PROFILE-SPECIFIC ROUTING & TREATMENT
!
! !
Dear Charlotte, we’d really value
your feedback on your recent
Assessment. Kindly take a
minute…
TransAtlantic Ins.
Today, 15:30
ABC made me wait, and car dirty!
Charlotte Weaver
Today, 17:40
44. REGISTER ASSESSMENT APPROVAL PANEL BEAT CAR HIRE COLLECT CARCLAIM
CASE MANAGEMENT
Closed-loop service recovery
CLIENT JOURNEY OPTIMISATION FOR RETENTION
CONTEXT-DRIVEN INTERVENTIONS
Interventions & nudges that encourage behaviour
FEEDBACK COLLECTION
Omni-channel surveying
46. Rapid insight into
what’s happening in
your business
SPEED TO
INSIGHT
Where & when to
intervene for best
results & to manage
risk
INTERVENTION
CLARITY Swift testing of
intervention
effectiveness
RAPID ITERATION
Tangible links
between interventions
and conversion
TANGIBLE
ROI
REDUCED DEV
DEPENDENCY
Light integration ensuring
speed to results
THE INQUBA DIFFERENCE
49. INQUBA JOURNEY ACCELERATOR
3 simple steps
1
Schedule your 2-hour
interactive, virtual
workshop
WHAT WE’LL DO
• Map your customer journey
• Define customer profiles
• Identify nudge opportunities
• Identify data requirements
• Quantify the ROI
WHAT YOU’LL GET
An Accelerator Pack to start your Journey trial:
• High level Journey Design
• Step 2 documented
• Journey ROI Modeller
2
3
This slide is hidden
This slide lays out the structure of the POV and can also be used as an Agenda Slide
Use this slide or optionally slides 6 and 7
What are the primary forces that continue to drive Financial Services organizations to transform their business?
Banking:
Lower interest rates to support world economies
Near 0% interest rate adopted by the central banks further pressures bank and insurance profitability (Source: Bloomberg, https://www.bloomberg.com/news/articles/2020-03-05/the-stimulus-toolbox-to-help-virus-stricken-economies-quicktake)
Banks are increasing loan lost reserves to account for bad debt
Drivers for bad debt include unemployment –7% of global working hours lost that is equivalent to 195M full time jobs lost expected (Source: United Nations, https://www.cnbc.com/2020/04/08/ilo-coronavirus-is-set-to-cost-195-million-jobs-in-the-second-quarter.html)
Capital Markets
25% drop in in M&A volume. mergers due to market volatility
Opportunity in the >2T in US private equity to deploy. Global private equity has been raising money for targeted opportunities and preparing for the surge. For example, the US private equity firms are sitting on $2T war chest (dry powder)
Insurance
Billions to trillions $ lost in monthly losses from small and medium sized businesses around the world (9 times what insurers paid for 9/11 in the US). Government and small business owners are driving for insurers to cover the lost. Such an action would create a solvency crisis in the insurance industry.
Calls from customer advocacy and local/state governments for insurers to cover the cost of business interruptions
“If insurers nationwide had to pay business interruption policy claims for which they collected no premium, it could cost the industry each month anywhere from roughly $150 billion to nearly as high as $380 billion,” said Léonard, noting that the smaller amount accounted for the U.S.’s small and medium-size businesses that currently have business interruption coverage and the larger amount includes those who do not. “Pandemic-caused losses are excluded from standard business interruption policies because they impact all businesses, all at the same time.” Triple-I economist – Michel Léonard https://www.iii.org/insuranceindustryblog/2020/04/
Such a requirement creates solvency challenges for insurers
2) Auto premium refunds as less cars are on the road with shelter in place across the world
Major insurers are refunding on average 15% of auto premiums. Allstate has said its own telematics data shows that people are driving between 35% and 50% fewer miles in most states. (Source: Insurance Journal, https://www.insurancejournal.com/news/national/2020/04/13/564510.htm)
Insurers are reporting a 40-50 percent drop in claims volume for personal auto and a 30-40 percent reduction for commercial auto due to the coronavirus pandemic, an executive for claims-automation provider Snapsheet said Tuesday, April 14, https://www.carriermanagement.com/news/2020/04/15/205491.htm
Talking Points.
Satya Nadella shared this perspective on the Microsoft Q3 earnings call. COVID-19 forced our customers to accelerate their transformation in a way we hadn’t seen before.
“From remote teamwork and learning to sales and customer service to critical cloud infrastructure and security — we are working alongside customers every day to help them adapt and stay open for business in a world of remote everything”
We are seeing the same patterns playing out in Banking. COVID-19 is accelerating pre-COVID-19 projects that were happening at a slower pace.
We don’t see Transformation Strategies changing – just acceleration in terms of execution. Necessity is the mother of invention.
Pre COVID-19 - The forces at work that are driving banks to change were:
1. Changing customer expectations: Empowered customers are clearly a part of today’s industry landscape. They are:
More informed than ever
Increasingly mobile
Expecting consistent service across channels
Not as trusting as they once were
As a result, there is increased pressure for new customer engagement models, greater transparency, and the ability to demonstrate business integrity.
2. Non-traditional players leading to threat of disruption and disintermediation
Technology is an intrinsic part of the financial services business. However, the gap between consumer expectations and adoption of new technology versus system capabilities is widening. Indeed, new entrants are pushing the innovation envelope, and offering lower pricing and improved customer experiences by capitalizing on technology. This increase in non-traditional players has garnered the attention of younger generations, forcing banks to address these new entrants in the banking industry and appeal to younger customers.
3. Changing Business Models
Digital transformation is also affecting how banks used to do business. The rise of non traditional players and FinTech are forcing banks to change their business strategy and embrace new business models that blend 3rd party products and capabilities with bank’s own products. The risk of not considering new business models is great – banks that don’t will be marked irrelevant among customers.
4. Fraud and Cybercrime
Financial crime is on the rise, with sanctioned individuals and terrorist financiers using increasingly sophisticated means to move money and circumvent protections. Governments around the world are trying to fight back, and a quarter of banks think cyber risk is the top threat in the industry. Regulators are cracking down and the penalties for banks are growing in severity. Failing to find and stop transactions with sanctioned organizations can be catastrophic to a financial organization.
5. Legacy Systems
The drive for a frictionless customer experience calls for banks to transform their legacy technology to support the new demand for the right experience, at the right time, through the right channel. Siloed dates and systems that don’t interoperate fail to keep up with the new pace of business. While the cloud was once considered a major security risk, banks are now looking to leverage the flexibility and scalability of the cloud in a safe, compliant manner.
6. Regulation
The industry is experiencing a level of regulatory scrutiny that is unprecedented in its intensity. Indeed, regulatory compliance is having a profound effect on the business models of financial institutions. Therefore, regulatory compliance and risk management remain top priorities as financial institutions navigate the “new normal.” Data is key to the transformation of financial services. The amount of structured and unstructured data that financial institutions need to analyze has grown—and will continue to grow—exponentially. Insight into risk management and regulatory compliance is central and strategic to the industry. Financial institutions that best manage and monetize data will be on a strong path to stronger risk management and improved operational efficiency.
Sources:
1Financial Brand, 2016 https://thefinancialbrand.com/wp-content/uploads/files/Retail_Banking_Trends_Predictions_2017.pdf
2PWC, 2016 Source: PwC, Global Economic Crime Survey, 2016 http://www.pwc.com/gx/en/economic-crime-survey/pdf/GlobalEconomicCrimeSurvey2016.pdf
3Capgemini, 2017 https://www.capgemini.com/wp-content/uploads/2017/07/gen_y_whitepaper.pdf
4Capgemini, 2017 https://www.capgemini.com/wp-content/uploads/2017/07/banking_top_10_trends_2016.pdf
5PWC, 2016 https://www.strategyand.pwc.com/media/file/Catalyst-or-threat.pdf
6Celent, 2016 Source: CMS Top Emerging IT Trends in Banking Sector, http://www.cmsitservices.com/blog/category/infographics/
https://www.mckinsey.com/industries/financial-services/our-insights/analytics-in-banking-time-to-realize-the-value
https://disruptionhub.com/open-apis-death-retail-banking/
https://www.forbes.com/sites/oliviergarret/2017/03/29/5-industries-that-blockchain-will-likely-disrupt-by-2020/#6e4508fe6692
https://beta.theglobeandmail.com/report-on-business/feature-too-big-to-disrupt/article22163574/?ref=http://www.theglobeandmail.com&
https://www.pwc.com/gx/en/industries/financial-services/publications/financial-services-technology-2020-and-beyond-embracing-disruption.html
https://www.forbes.com/sites/steveculp/2017/02/15/artificial-intelligence-is-becoming-a-major-disruptive-force-in-banks-finance-departments/#35c4a71e4f62
http://www.businessinsider.com/chatbots-banking-ai-robots-finance-2017-10
To address those market forces, the additional impact of COVID-19, and customer/analyst feedback, we are now focused on three priorities with our customers:
Respond: support our customers’ most pressing needs to maintain business continuity despite the disruptions and restrictions of the moment
Recover : help our customers prepare to rebound their business in a time of continued uncertainty and upheaval
Reimagine: reimagine our customers’ business to leverage insights, streamline operations, and realize business efficiencies to succeed in a marketplace that will be permanently altered
Note that these phases are not sequential – they run in parallel. Our customers have multiple workstreams where we are still adapting to the current crisis, but have projects in flight where they are planning the comeback
To that end, we have organized our Industry Priority Scenarios for Financial Services to align with these priorities.
Note: highlight the primary roles/functions that we are targeting for these conversations in both Banking and Insurance. Our “standard” list of targets is provided below.
Executive suite: Chief Executive Officer (CEO), Chief Operating Officer (COO), Chief Financial Officer (CFO), Chief Strategy Officer, Chief Transformation Officer, Chief Risk Officer, Chief Experience Officer
Sales & Marketing: Chief Digital Officer (CDO), Chief Marketing Officer (CMO), VP of Sales, Head of Distribution, VP of Retail Banking/Wealth Mgmt/Private Banking/Commercial Banking, Head of Head of Reinsurance/Actuary/Life actuary, etc…
Customer Support: VP of Customer Service/Support
IT/Network Operations: Chief Technology Officer (CTO), Chief Information Officer (CIO). Chief Security Officer (CSO)
Guidance – Use Slides 13/14/15 if you want to present slides with less text - or alternatively use slides 16, 18, or 19 if you want to present with more content on the slides.
To support our customers’ most pressing needs to maintain business continuity despite the disruptions and restrictions
Empower Employees through Teamwork: Banks and capital markets firms must rapidly transition their front, mid and back office employees to remote work, mount and manage a holistic crisis response, and strengthen virtual connections with both employees and customers with the same level of security measures while meeting regulatory requirements.
To support remote collaboration and productivity for secure anywhere/anytime teamwork, we’ve made Microsoft Teams available for free through commercial offers with Fast Track as a free enablement for configuration and adoption for eligible customers.
Customer story: TD redefines banking in the digital age with the Microsoft Cloud to empower employees and transform the customer experience, https://customers.microsoft.com/en-us/story/td-banking-capital-markets-office-365-blog
“We are deploying Microsoft Office 365 to empower employees to be more mobile and productive, so they can continue to provide the legendary customer service that has always set us apart.” Jeff Henderson, executive vice president and CIO of TD Bank Group
Empower Employees and Agents through Teamwork: Insurers need to improve organizational and employee productivity through secure collaboration, communications and virtual connections between their home office and their captive and independent agents - untether agents and claims adjusters to work securely and productively anywhere
Customer story: AXA ensures innovation in digital customer service and empowers employees with Microsoft 365
“For AXA, Microsoft 365 is the foundation technology for our workplace to exchange information at scale and accelerate product development and delivery. At the end of the day, if your working environment can’t keep pace with your customers’ personal experience, how are you going to deliver new solutions that are adapted to their way of living?” Astrid Stange, Group Chief Operating Officer at AXA. https://customers.microsoft.com/en-us/story/765562-axa-insurance-m365-casestudy
Banks are working to quantify the impact of COVID-19 on their portfolios and to adjust business accordingly
Manage risk across the organization: By leveraging the cloud, banks can scale when needed and become more agile while saving on cost from infrastructure capacity to burst and scale processing quickly. Banks can speed decisions with rapid risk analysis and deep insight with high performance compute for workloads like credit risk and portfolio risk for banking. This improves the ability for organizations to assess opportunity costs when allocating capital or undertaking financial risks through the immediate crisis as well as when the economy returns to the new normal.
As managing risk compute demand increases, there are opportunities to conduct an audit to identify non-critical workloads that can free up resources to help save on cost. Another opportunity resides in non-production services that can be snoozed when employees are not actively working.
Customer story: UBS is currently using Azure to power its risk-management platform, technology that requires enormous computing power, to run millions of calculations daily on demand. The result — speeding calculation time by 100 percent, saving 40 percent in infrastructure costs, gaining nearly infinite scale within minutes — means the firm can have more working capital on hand and employees can make quicker, more informed decisions for their clients. https://news.microsoft.com/2017/04/26/ubs-taps-microsoft-cloud-power-business-critical-tech/
To help our customers prepare to rebound their business in a time of continued uncertainty and upheaval:
Combat Financial Crime: Banks are in an arms race against cybercriminals who are armed with the latest technology and are growing in numbers and sophistication. The cost of mistakes is too great as it is more than liability but real-world consequences of terrorism and drug cartels, etc..
The focus is on Anti-Money Laundering (AML), Know Your Customer (KYC), sanctions screening, and Transaction Monitoring Systems (TMS), fraud detection and prevention. Banks needs to embrace new technology to take on these ever-evolving threats to ensure legitimate customers are onboarded and legitimate transactions are transacted.
Customer story: Biocatch
To help our customers prepare to rebound their business in a time of continued uncertainty and upheaval:
Deliver Differentiated Customer Experience: use data-driven insights and AI to develop a 360-degree view, deliver products customers want, and leverage customer insights to provide extraordinary customer service to differentiate from the competition and take share
The global pandemic is straining service centers everywhere, with a massive uptick in call volumes, further complicated by many agents working remotely.
With omnichannel capabilities for Dynamics 365 Customer Service, contact center employees can provide consistent, personalized support while working remotely.
Customer story: Nedbank electronic virtual assistant handles 80 percent of the inquiries at just 10 percent of the cost of live agents, https://www.microsoft.com/en-us/industry/financial-services/banking-capital-markets/deliver-differentiated-customer-experiences?activetab=pivot%3aprimaryr12
Modernize payments and core systems to gain cost savings and accelerate new product development that improve time to market in meeting customer needs:
Modernize Payments and Core Systems: Microsoft and its partners provide organizations with innovative payments and core systems solutions that increase agility to roll out new payment products and services and to save on cost from infrastructure
Customer story: Vipps, More than 2.7 million Norwegians pay for just about anything with the Vipps mobile payment app. In fact, they don’t just send you money in Norway anymore; now they Vippse it to you. Six of every ten Norwegians Vippse—more than 400,000 times on an average day. Vipps holds 98 percent brand awareness in Norway, and almost every bank in the country supports the app.
Green Assets as a Service – this is a new solution we are incubating for FY21 - Microsoft and Citi are making it faster and easier to create and issue green bonds. Identifying the right assets and then designing and issuing bonds for the Environmental Societal Governance (ESG) space is labor- and time-intensive which increases costs and limits wider adoption. Microsoft and Citi are creating a tool to streamline and modernize the process and make green and social responsibility investing faster, more impactful, less expensive, and ultimately more profitable.
This slide is animated and builds in two phases:
To help our customers transform we have built out a set of scenarios – to help them address their key challenges and transform to a new operating model
For each of these scenarios, we marry the power of our platform and the amazing innovation delivered by solutions from our partners.
Our partners have built Banking Industry solutions that can help you to accelerate your evolution with flexible deployment models to meet you where you are (On Premise, Hybrid, and Cloud)
All of these solutions are infused with AI and help you drive better insights from your data
This slide builds from the left, and from the top. Talk your audience through the different scenarios as the slide builds
Navigate the Now
Empower your Employees through Teamwork
As lockdowns took hold, Banks had to protect employee safety by moving rapidly to remote working. Social distancing was also employed inside the middle and back office where current operations could not be done remotely – example Trading scenarios and call centers.
Pre COVID-19 Banks were looking to reskill staff – Banks did this using classroom and in person events – now they will need to deliver this virtually
Manage Risk across the organization
COVID-19 has had massive impacts across all industry sectors – paychecks are not landing in bank accounts and small businesses have closed due to lockdowns. This has stress tested financial risk models like never before and Banks need to find new ways to model risk as their liquidity is impacted. Banks also need to explore new ways to model credit risk as a recovery takes hold.
Lastly process compliance will be impacted. Banks need to be deploy new processes for Stimulus programs and many of these have additional compliance overhead in terms of process compliance
Plan the Comeback
In parallel to Navigating the now, we need to build new customer experiences.
Banks need to engage and service customers virtually in advisory scenarios or branch interactions
Banks also need to proactively reach out to customers impacted by COVID-19. We have partners like Personetics who use AI to identify customer insights from their transaction history and proactively provide insights or offers of assistance to individual customers experiencing financial difficulties or SMBs who can take advantage of government stimulus programs
Contact centers also need to be transformed. Contact centers were overloaded in the early days of the crisis and many of them are practicing social distancing – which means they are operating at reduced capacity and at the same time coping with increased volume. This is a great opportunity to deploy virtual cost centers or even better explore how Power Virtual Agents can service more customer requests
Banks also need to build inclusive experiences – for vulnerable customers who might not be technically adept – mobile apps and online banking needs to be accessible and easy to use – so that they can be used by everyone
Combat financial crime
COVID-19 has seen an increase in fraud activity and identity theft. Microsoft has great solutions to help here in terms of cyber protection and partner solutions to provide better security for customers from account takeovers – such as BioCatch – which provides continuous authentication using Behavorial Biometrics.
Shape the new normal
Longer term, Banks are looking to modernize their core systems and migrate to the cloud – this will provide more resiliency and continuity of service for future pandemics
Banks are also exploring new banks, built separately to their legacy platforms
This slide is animated and builds from left to right
Transformed Culture
Remote Working will fundamentally change the culture of our Banks. A couple of weeks ago, no one thought banks could function with a fully remote workforce. As people work remotely for extended periods, the challenge be less around connectivity but keeping employees engaged and supported at an emotional level. A culture of trust will be needed between managers and employees. Note that employees are already coping with home schooling and could have spouses impacted by COVID-19 or have lost their job. Many Banks are putting in additional support programs to help including healthcare benefits and counselling
To drive down costs, Banks will look to automate more processes. This should free up employees from low value activities to focus on customer relationships and experience
Reskilling was a challenge before COVID-19. Banks have traditionally deployed training in classrooms face to face. With a virtual workforce, Banks need to deploy training virtually and build a culture that promotes continuous reskilling
In this slide, we explore the Operating Model for a Resilient Bank, and bring together many of the talking points of the document
Customer Experience will need to evolve to a fully digital model. Banks also need to build products that are accessible to customers at risk, with user experiences that
Banks will also need to serve their customers as they recover. Use AI to proactively reach out where they see customers with financial difficulties
Banks will be more resilient – able to perform front, middle, and back office operations virtually
New Datasets and AI will enable the bank to extend credit to customers that were previously too risky
Lastly Banks will make extensive use of AI to protect their customers and their internal data estate.
Expansive platform – Financial Services is a regulated industry. Switching to cloud will be a journey and at Microsoft, we give our customers choice and flexibility to deploy workloads on premise and hybrid models. We even give our customers to manage resources and data across multiple clouds and on-premise with Azure Arc
Pervasive Intelligence – leveraging the power of data and AI is critical for our customers. AI is infused across all of our IPSs and we will continue to innovate in this space to bring great telemetry and insights to our customers
Regulatory Compliance – We have made tremendous investments in the regulatory compliance space to enable our customers and partners to move to the cloud in a compliant way
A view of the end-to-end customer journey which we will engage the customer through..
A view of the end-to-end customer journey which we will engage the customer through..
A view of the end-to-end customer journey which we will engage the customer through..
A view of the end-to-end customer journey which we will engage the customer through..
Solution themes from before:
Like journey insights