Bcom Pitch presentation

1. 2015-2017 KEY
FINANCIAL DATA
Ana Chavez
VP Finance
Nov 16, 2019

2. Net Sales Growth
$42,905
$65,225
$108,249
$156,508
$170,910
0
20000
40000
60000
80000
100000
120000
140000
160000
180000
2013 2014 2015 2016 2017
Overall, Apple has continually grown in net sales over the years.With largest gains in years
2014-2016

3. Unit Sales ByTop For Product Groups
2015 2016 2017
Unit Sales by Product:
iPhone 72,293 125,046 150,257
iPad 32,394 58,310 71,033
Mac 16,735 18,158 16,341
Ipod 42,620 35,165 26,379
0
20000
40000
60000
80000
100000
120000
140000
160000
We continue to see steady growth within our iPhone and iPad division.

4. Net Sales By Product Groups
$0 $20,000 $40,000 $60,000 $80,000 $100,000 $120,000 $140,000 $160,000 $180,000
2015
2016
2017
2015 2016 2017
iPhone (b) $45,998 $78,692 $91,279
iPad (b) $19,168 $30,945 $31,980
Mac (b) $21,783 $23,221 $21,483
iPod (b) $7,453 $5,615 $4,411
iTunes, software and services [c] $9,373 $12,890 $16,051
Accessories (d) $4,474 $5,145 $5,706
Net Sales By Products
Over the 2015-2017 fiscal year we have continue to see growth with our net sales, with iPhone
making up a majority of our sales.

5. 2015 Net Sales By Product Groups
iPhone (b) iPad (b)
Mac (b) iPod (b)
iTunes, software and services [c] Accessories (d)
$0
$5,000
$10,000
$15,000
$20,000
$25,000
$30,000
$35,000
$40,000
$45,000
$50,000
iPhone (b) iPad (b) Mac (b) iPod (b) iTunes,
software and
services [c]
Accessories
(d)
iPhone Sales made up 42% of net sales, followed by Mac and iPads 20% and 18% respectfully.

6. 2016 Net Sales By Product Groups
iPhone (b) iPad (b)
Mac (b) iPod (b)
iTunes, software and services [c] Accessories (d)
$0
$10,000
$20,000
$30,000
$40,000
$50,000
$60,000
$70,000
$80,000
$90,000
iPhone (b) iPad (b) Mac (b) iPod (b) iTunes,
software and
services [c]
Accessories
(d)
iPhone sales made up 50% of net sales, followed by iPad and Mac 20% and 15% respecfully

7. 2017 Net Sales By Product Groups
iPhone (b) iPad (b)
Mac (b) iPod (b)
iTunes, software and services [c] Accessories (d)
$0
$10,000
$20,000
$30,000
$40,000
$50,000
$60,000
$70,000
$80,000
$90,000
$100,000
iPhone (b) iPad (b) Mac (b) iPod (b) iTunes,
software and
services [c]
Accessories
(d)
iPhone sales made up 53% of net sales, followed by iPad and Mac 19% and 13% respectfully

8. 2017 Unit Sales By Product Group
0
20,000
40,000
60,000
80,000
100,000
120,000
140,000
160,000
iPhone iPad Mac Ipod
We must continue to focus on our strongest market with over 150,000 units sold, iPhones.