Aditya Anupkumar
Personal Information
Organization / Workplace
Ogilvy & MatherLocation
Paris Area, France FranceOccupation
Digital Anthropologist; Business Transformation Leader.Industry
Advertising / Marketing / PR
Website
adityaanupkumar.comAbout
Human behavior is a complex phenomenon to understand. Human behavior within organizations and markets, whether as individuals or in groups, is even more so. Understanding decision-making in the context of the tech we use and media we consume, and influencing it at scale through creativity is what I do best, and that makes my work effective. I am a Digital Transformation, Business Innovation, and Performance Marketing Specialist with extensive experience managing C-level + Board Relationships and leading Cross-Functional, Multicultural, and Global teams, across EMEA, APAC and the Americas. Throughout my career, I have supervised multi-million dollar strategic investments and delivered...