This document discusses the concept of "coopetition", which is cooperation between competitors in today's tech consulting marketplace. It argues that zero-sum competition is draining and that cooperation and competition together, or "coopetition", is better for business. There are different types of coopetition participants like alienators, contenders, and partners. Examples of coopetition include joint ventures, open source projects, knowledge sharing through meetups and conferences, and sharing clients. Research shows coopetition increases innovativeness and the diffusion of innovations for high-tech firms. The document advocates applying coopetition principles through sharing knowledge, conferences in Africa, and cooperation to help competitors and communities.
38. Coopetition = Good for business!
“Research...showed that coopetition at
the mesoeconomic level is a stimulator
of development for high-tech firms, and
that cooperation with competitors leads
to an increase in a firm’s
innovativeness, the development of
patents and licences, and the diffusion
of innovations.”
- Lodz University of Technology
45. Coopetition - Try it out!
Help you enemies
Do good where you can
Share knowledge
Have fun!
46. Sources
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Journal of Management. Vol. 23, 532-560 (2012).
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example of the high-tech sector. 2013 ISBM International Symposium, Japan. April 3-5, 2013.
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within firms. Journal of Marketing: Vol 70, 67-80. April 2006.