4. User Interface Design
What and Why?
User Interface Design
User interface (UI) design is the process designers use to build interfaces in
software or computerized devices, focusing on looks or style. Designers aim to
create interfaces which users find easy to use and pleasurable. UI design refers
to graphical user interfaces and other forms.
Make a better experience for users when navigating through your app, platform, or
website.
5. User Interface Design
• The visual elements of a product or digital experience.
• A translation of a brand’s vision into a product or
software.
• Common UIs are on: the phone, computer, or tablet.
6. User Experience Design
What and Why?
User Experience Design
User experience (UX) design is the process design teams use to create
products that provide meaningful and relevant experiences to users.
This involves the design of the entire process of acquiring and
integrating the product, including aspects of branding, design,
usability and function.
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11. Best Practices for Designing
Interactions
Consider these qualities and associated questions
when creating digital products that have an
interactive element:
Questions to Consider when Designing for Interaction
○ Define How Users Can Interact with the Interface
○ Give Users Clues about Behavior before Actions are
Taken
○ Anticipate and Mitigate Errors
○ Consider System Feedback and Response Time
○ Strategically Think about Each Elements
○ Simplify for Learnability
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13. Visual Design
Visual design focuses on the
aesthetics of a site and its
related materials by
strategically implementing
images, colors, fonts, and
other elements.
A successful visual design does
not take away from the content
on the page or function.
Instead, it enhances it by
engaging users and helping to
build trust and interest in the
17. Information Architecture
Information architecture (IA) focuses on organizing,
structuring, and labeling content in an effective and
sustainable way.
The goal is to help users find information and complete tasks.
To do this, you need to understand how the pieces fit together
to create the larger picture, how items relate to each other
within the system.
Why a Well Thought Out IA Matters
The purpose of your IA is to help users understand where they
are, what they’ve found, what’s around, and what to expect.
