Find out here all about the background behind 2ways2wealth. Allan Foulkes and Derek Evans the visionaries of 2ways2wealth have over 20 years worth of experience in this market
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History of 2ways2wealth - How it was formed
1. How
2ways2wealth
evolved
Developing
a
total
education
product
was
the
plan
for
Wealth
FX
originally,
although
that
in
itself
laid
bare
some
truths
about
the
type
of
products
that
were
around
in
Australia
in
2007
in
the
FX
industry.
There
were
no
real
Australian
based
FX
brokers,
there
were
a
few
commodity
companies
but
it
was
mainly
buying
from
a
broker
over
the
phone.
Share
trading
platforms
had
started
to
become
very
popular
and
so
the
move
towards
technology
and
technological
solutions
made
the
decision
as
to
which
company
and
more
importantly
which
technology
to
align
ourselves
with
was
limited
to
small
MT4
brokers
who
were
untried
or
one
of
the
larger
New
Your
outfits.
It
was
the
quality
of
the
charting
program
that
led
Wealth
FX
to
do
business
with
FXCM
in
early
2007.
The
Marketscope
charts
was
the
best
charting
and
trading
platform
around
in
those
days
and
the
quality
of
the
support
and
the
simplicity
of
trading
and
the
fact
that
FXCM
where
the
number
one
on
all
search
engines
at
that
time
made
the
decision
a
no
brainer.
We
had
an
independent
trading
platform
that
created
clear
buy
and
sell
signals
that
we
supplied
as
part
of
our
course
and
some
of
our
resellers
focussed
on
the
software
as
the
key
to
the
sale.
The
software
had
a
few
weaknesses
and
one
was
that
it
required
constant
data
streams
which
came
out
of
the
API
from
FXCM
and
was
then
used
by
this
program.
Why
this
was
an
issue
was
not
the
delay
it
was
minimal,
it
was
the
requirement
of
leaving
your
computer
on
for
4
hours,
before
you
traded
to
ensure
the
data
was
uninterrupted
we
mails
while
on
the
with
no
gaps.
More
and
more
people
were
using
laptops
and
wireless
access
was
not
really
working
at
that
point
but
people
could
get
mobile
internet
(Not
Broadband)
just
mobile
dial
up
style
internet,
so
they
could
access
websites
and
emails
while
on
the
road.
This
caused
a
ton
of
problems
for
users
of
the
software
while
the
training
was
usually
done
from
a
more
stable
platform,
like
a
PC
at
home.
The
solution
arrived
when
Derek
and
I
met
and
discussed
my
needs
for
the
future
moving
forward,
I
had
a
fantastic
business,
great
sales
and
marketing
outlets
and
a
growing
user
base,
but
the
training
systems
where
not
too
exciting
and
were
not
as
robust
as
I
would
have
liked.
There
is
a
saying
in
business
that
if
you
are
not
growing
you
are
dying
and
I
buy
into
that
theory
whole
heartedly,
so
when
Derek
offered
to
completely
manage
and
revamp
the
training
and
the
product
I
was
very
excited.
It
took
about
4
months
and
we
had
created
new
software,
the
Wealth
FX
Assist
which
is
still
being
used
today,
we
created
a
200
page
manual
on
using
the
trading
systems
and
software,
new
lessons
on
Money
Management
and
risk.
I
had
developed
the
psychological
aspect
of
our
trading
systems
to
a
degree
that
gave
us
a
real
edge
in
the
market,
and
we
had
the
number
one
support
and
training
system
for
managing
trainers,
traders
and
trainees
still
completing
the
trading
course.
Education
is
a
great
space
to
be
involved
in
and
when
you
are
at
the
front
of
a
large
industry
like
financial
services
with
a
niche
market
and
a
unique
USP
you
can
create
a
fantastic
opportunity
for
all
your
stakeholders,
including
management,
staff
and
especially
the
customer.
At
our
peak
we
sold
2. eight
hundred
training
courses
throughout
Australia
and
New
Zealand
and
using
our
excellent
training
systems
we
had
no
complaints,
requests
for
refunds
or
disgruntled
customers,
although
we
did
find
out
that
as
a
whole
people
where
just
too
busy
to
commit
to
a
full
time
training
system
and
most
at
some
point
tended
to
ask
“Can
you
trade
for
me”.
Our
answer
was
always
no
we
cannot
as
we
are
only
licensed
up
to
a
certain
point,
and
trading
for
clients
was
out
of
our
sphere
of
allowable
business
practices
under
our
Financial
Services
License.
This
was
the
start
of
the
2ways
2wealth
business
although
at
the
time
we
did
not
realise
it,
we
did
start
a
very
successful
system
using
SMS
messages
to
inform
clients
when
our
top
traders
where
placing
their
trades,
this
service
had
about
300
subscribers
and
we
ran
it
for
about
18
months
although
there
were
always
problems
with
SMS
delivery
especially
in
rural
areas
and
as
most
of
Australia
can
fall
under
that,
depending
on
the
carrier
used
for
the
clients
mobile
phone
access,
it
left
a
few
loop
holes
and
a
poor
quality
delivery
mechanism.
It
was
from
those
early
days
of
pioneering
a
system
where
we
could
share
our
trades
with
our
clients
that
we
started
working
on
the
infrastructure
and
IT
with
a
mind
to
completely
automating
the
service
and
allowing
the
FX
opportunity
to
become
100%
passive
in
nature.
We
had
to
do
two
things:
• Develop
100%
automated
trading
systems
• Find
the
best
mechanism
for
delivery
Wealth
FX
is
still
going
and
is
still
a
viable
business
after
all
these
years
but
more
interestingly
is
the
direction
the
key
players
had
taken
which
led
to
automatic
algorithmic
FX
trading
through
a
MAM
account
with
a
large
financial
broker
in
the
UK.
The
2ways2wealth
model
was
born
and
now
all
we
needed
to
do
was
to
create
the
right
distribution
system
and
we
were
ready.
2ways2wealth
is
ready
and
join2ways2wealth
is
that
mechanism.
The
future
of
retail
FX
is
going
to
be
managed
accounts
or
trading
services,
there
is
no
doubt
about
that,
as
so
many
individuals
shared
their
story
and
time
with
me
at
our
live
events,
so
we
know
what
is
required,
and
now
for
the
first
time
we
have
it
made
it
available
to
anyone
in
the
UK.
Whether
you
are
an
end
user
or
a
distributor
of
our
products
you
can
be
sure
that
this
is
the
investment
and
trading
space
to
be
involved
with
next.
Regards
Allan
Foulkes