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Understanding the Internet  & Your Opportunity February 11, 2000 Presentation to the  Canadian Resort Development Association William J. Brown Interval International NOTE: advance slides with the    &    keys © 1999 by William J. Brown; where content is cited and attributed to 3rd party sources, copyright is maintained by original author.
First: Participate ,[object Object],[object Object],[object Object],[object Object]
What We’ll Discuss ,[object Object],[object Object],[object Object]
“ In 5 years, there won’t be  ‘ Internet Companies’. We’ll ALL be Internet companies.  Or we will die.” Andrew Grove, Ph.D. Chairman & former CEO Intel Corporation Remarks made in May 1999
What is the “Digital Economy” ,[object Object]
Impact ,[object Object]
Mandate ,[object Object],[object Object],[object Object]
[object Object],[object Object],Traditional Companies Use the Web to Reinvent  their Businesses ,[object Object]
New companies appear who use the Web to reinvent business models
The Web also is a powerful communication platform
So, Who Invented the Internet? AL GORE Candidate for U.S. President
[object Object],[object Object],[object Object],[object Object],So, who  really  invented the Internet?
Conducting business  online . This includes, for example, buying and selling products with digital cash via  Electronic Data Interchange  (EDI) . The conduct of commerce in goods and services, with the assistance of telecommunications and telecommunications-based tools.   Electronic Commerce or
Source: Greenfield Online/USAToday Among Internet users who bought books online in the past year, most said the reason they bought books online is because the books cost less.
Of the 42% of households with a personal computer, 74% have a modem.  Chances are, though, that the modem is a mystery to the computer user. Bandwidth is exploding in U.S & Canada... Source: Gartner Group
150,000,000,000 tons 0 lbs., 0 ounces Total weight of all e-mail sent, all-time Total weight of all mail handled by the U.S. Postal Service in 1998, estimated
[object Object],[object Object],[object Object],[object Object]
Still, the Opportunities are Just Being Scratched ,[object Object],[object Object]
Do You Spot the Opportunities? ,[object Object],[object Object],[object Object],[object Object],Moderator:  James Ledbetter,  The Industry Standard
[object Object],KEY THEMES - More Industries, More Transformations
[object Object],More Industries, More Transformations
The General Message ,[object Object],[object Object],Fifteen Minutes of Fame
Process Reform: The Web may permit YOU to change EVERYTHING ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing ,[object Object],[object Object],[object Object],Debra Williamson, Moderator
Marketing ,[object Object],[object Object],[object Object]
What We Can Learn From “dot-coms” ,[object Object],[object Object],[object Object],[object Object],[object Object],Fifteen Minutes of Fame
Marketing:   Auto Industry Case Study ,[object Object]
Marketing ,[object Object],[object Object],[object Object],[object Object]
Let’s Try to Learn Some Lessons from Similar Industries
Transportation .COM Face-off ,[object Object],[object Object],[object Object]
Transportation .COM Face-off ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Transportation .COM Face-off ,[object Object],[object Object],[object Object],[object Object]
Challenges ,[object Object],[object Object],[object Object],[object Object],KEY THEMES - Winning E-Business Strategies
Offline vs. Dot-Com ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Looming Policy Issues ,[object Object],[object Object],[object Object],[object Object],[object Object],Moderator:  Elizabeth Wasserman,  The Industry Standard
Action Steps
Set Your Priorities ,[object Object],[object Object],[object Object],[object Object],Fifteen Minutes of Fame
Analysis of Timeshare Web Sites: An early look at my forthcoming VIR article Sites with photographs 100% (15 of 15) Sites with a consumer focus   87% Sites with e-mail customer support   87% Sites with buttons for employment   60% Sites with special promotions   47% Sites offering visitors transactions   40% Sites with contests or offers   33% Sites with an easy-to-find toll-free #   33% Sites with members-only area   33% Sites with 2 or more photos each/resort   27% Sites offereing privacy statement   27% Sites offering a free e-mail newsletter   13% Based on a survey of 16 resort developers with annual sales greater than US$20 million.  NOTE:  1 of 16 did not have a Web site
Next Steps ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Organizational Imperatives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Going Forward ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Final Thoughts ,[object Object],[object Object],[object Object],[object Object]
This is only the beginning. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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CRDA Vancouver 2000 presentation

  • 1. Understanding the Internet & Your Opportunity February 11, 2000 Presentation to the Canadian Resort Development Association William J. Brown Interval International NOTE: advance slides with the  &  keys © 1999 by William J. Brown; where content is cited and attributed to 3rd party sources, copyright is maintained by original author.
  • 2.
  • 3.
  • 4. “ In 5 years, there won’t be ‘ Internet Companies’. We’ll ALL be Internet companies. Or we will die.” Andrew Grove, Ph.D. Chairman & former CEO Intel Corporation Remarks made in May 1999
  • 5.
  • 6.
  • 7.
  • 8.
  • 9. New companies appear who use the Web to reinvent business models
  • 10. The Web also is a powerful communication platform
  • 11. So, Who Invented the Internet? AL GORE Candidate for U.S. President
  • 12.
  • 13. Conducting business online . This includes, for example, buying and selling products with digital cash via Electronic Data Interchange (EDI) . The conduct of commerce in goods and services, with the assistance of telecommunications and telecommunications-based tools. Electronic Commerce or
  • 14. Source: Greenfield Online/USAToday Among Internet users who bought books online in the past year, most said the reason they bought books online is because the books cost less.
  • 15. Of the 42% of households with a personal computer, 74% have a modem. Chances are, though, that the modem is a mystery to the computer user. Bandwidth is exploding in U.S & Canada... Source: Gartner Group
  • 16. 150,000,000,000 tons 0 lbs., 0 ounces Total weight of all e-mail sent, all-time Total weight of all mail handled by the U.S. Postal Service in 1998, estimated
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29. Let’s Try to Learn Some Lessons from Similar Industries
  • 30.
  • 31.
  • 32.
  • 33.
  • 34.
  • 35.
  • 37.
  • 38. Analysis of Timeshare Web Sites: An early look at my forthcoming VIR article Sites with photographs 100% (15 of 15) Sites with a consumer focus 87% Sites with e-mail customer support 87% Sites with buttons for employment 60% Sites with special promotions 47% Sites offering visitors transactions 40% Sites with contests or offers 33% Sites with an easy-to-find toll-free # 33% Sites with members-only area 33% Sites with 2 or more photos each/resort 27% Sites offereing privacy statement 27% Sites offering a free e-mail newsletter 13% Based on a survey of 16 resort developers with annual sales greater than US$20 million. NOTE: 1 of 16 did not have a Web site
  • 39.
  • 40.
  • 41.
  • 42.
  • 43.